by
Ross, Tom, 1933-
Format:
Books
Publication Date
2002
Excerpt:
selection, research, book design and manufacture, advertising, marketing, publicity, promotion, and
by
Sunday Times.
Format:
Books
Publication Date
2002
Excerpt:
Advertising -- Brand name products.
by
Rayport, Jeffrey F.
Format:
Books
Publication Date
2002 2001
Excerpt:
Internet advertising -- Case studies.
by
Earls, Mark.
Table of contents http://www.loc.gov/catdir/toc/wiley031/2002512721.html
Format:
Books
Publication Date
2002
Excerpt:
is What You Do ... -- 9. Advertising is Not Communication -- 10. The Shared Enterprise - Putting
by
Cross, Mary, 1934-
Format:
Books
Publication Date
2002
Excerpt:
Advertising -- Brand name products -- United States -- History -- 20th century.
by
Brown, John Seely.
Format:
Books
Publication Date
2002 2000
Excerpt:
Advertising, and California's "Virtual University," and from historical, social, and cultural research, the
by
Pratkanis, Anthony R.
Format:
Books
Publication Date
2002
Excerpt:
Advertising.
by
Zimmerer, Thomas.
Format:
Books
Publication Date
2002
Excerpt:
. Advertising and Pricing for Profit. Managing Cash Flow. Creating a Successful Financial Plan -- Crafting a
by
Marien, Mary Warner.
Format:
Books
Publication Date
2002
Excerpt:
-- Surrealist Photography -- Experimental Photography and Advertising -- California Modern -- Social Science
by
McDonald, Malcolm.
Table of contents http://catdir.loc.gov/catdir/toc/els051/2004556468.html
Publisher description http://catdir.loc.gov/catdir/description/els051/2004556468.html
Publisher description http://catdir.loc.gov/catdir/description/els051/2004556468.html
Format:
Books
Publication Date
2002
Excerpt:
strategies -- The communication plan : the advertising and sales promotion plans -- The communication plan
by
Johnson, Michael, 1964-
Format:
Books
Publication Date
2002
Excerpt:
sensitively with propaganda, the use of shock tactics, and word-based advertising in a world over-run with
by
Cateora, Philip R.
Format:
Books
Publication Date
2002
Excerpt:
communications and international advertising -- 17. Personal selling and sales management -- 18. Pricing for
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