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145. 
Cover image for Critical reading and writing : an introductory coursebook
by 
Goatly, Andrew, 1950-
Format: 
Books
Publication Date 
2000
Excerpt: 
the text -- Introduction to Part Three. Chapter 7. Advertising and consumerism -- Chapter 8. Fiction
Available: Copies:
146. 
Cover image for Marketing : best practices
by 
Czinkota, Michael R.
Format: 
Books
Publication Date 
2000
Excerpt: 
-- Integrated marketing communications: advertising, promotions, and other tools -- Personal selling and sales
Available: Copies:
147. 
Cover image for Marketing through mud and dust
by 
Kuzwayo, Muzi.
Format: 
Books
Publication Date 
2000
Excerpt: 
correct advertising.
Available: Copies:
by 
Erasmus-Kritzinger, Lisel, 1967-
Format: 
Books
Publication Date 
2000
Excerpt: 
communication and advertising -- 4. Presentation communication -- 5. Multicultural communication in the business
Available: Copies:
149. 
Cover image for Cybermarketing : how to use the Internet to market your goods and services
by 
Bickerton, Pauline.
Format: 
Books
Publication Date 
2000
Excerpt: 
Internet advertising.
Available: Copies:
150. 
Cover image for The complete MBA for dummies
by 
Allen, Kathleen R.
Format: 
Books
Publication Date 
2000
Excerpt: 
anyone really pay attention to advertising and promotion? -- The new world of selling -- Other important
Available: Copies:
151. 
Cover image for Why is sex fun? : the evolution of human sexuality
by 
Diamond, Jared M. Diamond, Jared Mason.
Format: 
Books
Publication Date 
2000 1998
Excerpt: 
/ 6. Making more by making less -- 7. Truth in advertising of body signals.
Available: Copies:
152. 
Cover image for Black + white and two-color design : working with black-and-white and two-color design
by 
Sawahata, Lesa.
Format: 
Books
Publication Date 
1999
Excerpt: 
Color in advertising.
Available: Copies:
153. 
Cover image for Big trouble
by 
Barry, Dave.
Format: 
Books
Publication Date 
1999
Excerpt: 
Advertising executives -- Fiction.
Available: Copies:
154. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
1999
Excerpt: 
policy. -- 15. Promoting products : advertising, direct marketing, and sales promotion. -- 16. Promoting
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by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
1999
Excerpt: 
objectives and strategies -- 7. The communication plan : the advertising and sales promotion plans -- 8. The
Available: Copies:
156. 
Cover image for Streetwise business letters : 2,500 professionally written letters that will bring success to your business
by 
Woods, John A.
Format: 
Books
Publication Date 
1999
Excerpt: 
new customer -- Marketing -- Advertising -- Agency hiring -- Agency rejected -- Agency review
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