Analysis -- External Analysis -- The Scope of Customer Analysis -- Segmentation -- Customer Motivations

interpretation -- Item analysis -- Individual tests -- Tests for special populations -- Group testing -- Nature

cultural analysis -- For those who wish to know more -- Appendix on quoted Dutch novelists.

Trade policy : a classic welfare theory analysis The importance of international capital flows The

Ratio analysis.

: Financial ratios ; Sales forecasting ; The break-even analysis ; Budgets ; Credit and debt collection policy

-- Goals -- Cohesion -- Roles -- Analysis of group dynamics -- Leadership -- Norms -- Conflict -- Problem

analysis ; Words used to express feelings ; Words used to sell ; Words used for venting spleen ; Words to

-- Financial statements and the basic accounting model -- Analysis of transactions -- The accounts system