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1.
Marketing research : text with cases
Marketing research : text with cases
by
Barker, Raymond F.
Format:
Books
Publication Date
1983
Available:
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2.
Marketing research
Marketing research
by
Luck, David Johnston.
Format:
Books
Publication Date
1982
Available:
Copies:
3.
Consumer behavior and the practice of marketing
Consumer behavior and the practice of marketing
by
Runyon, Kenneth E.
Format:
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Publication Date
1980
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Zikmund, William G.
(9)
McDaniel, Carl, Jr., 1941-
(8)
Churchill, Gilbert A.
(7)
Gates, Roger H., 1942-
(6)
Hair, Joseph F.
(6)
Malhotra, Naresh K.
(6)
Aaker, David A.
(5)
Babin, Barry J.
(5)
Bush, Robert P.
(5)
Ortinau, David J.
(5)
Day, George S.
(4)
Kumar, V., 1957-
(4)
Babin, Barry J., author.
(3)
Brown, Tom J.
(3)
D'Alessandro, Steven, author.
(3)
Diggines, CN
(3)
Diggines, Colin.
(3)
Stevens, Robert E., 1942-
(3)
Wiid, JA.
(3)
Wiid, Jan.
(3)
Winzar, Hume, author.
(3)
Zikmund, William G., author.
(3)
Blackwell, Roger D.
(2)
Burns, Alvin C.
(2)
Bush, Ronald F.
(2)
Cant, M. C. (Michael Colin), 1957-
(2)
Dillon, William R.
(2)
Downham, John.
(2)
Engel, James F.
(2)
Firtle, Neil H.
(2)
Hawkins, Del I.
(2)
Iacobucci, Dawn.
(2)
Kotzé, Theuns, 1969-
(2)
Loubser, M. G.
(2)
Loudon, David L.
(2)
Lowe, Ben, 1978- author.
(2)
Madden, Thomas J.
(2)
Miniard, Paul W.
(2)
Suter, Tracy A.
(2)
Tull, Donald S.
(2)
Van der Merwe, R.
(2)
Worcester, Robert M.
(2)
Wrenn, Bruce.
(2)
Aaker, David A., author.
(1)
Achrol, Ravi S.
(1)
Adams, Karen.
(1)
Alexander, Jim, 1950-
(1)
Ambler, Tim.
(1)
American Marketing Association.
(1)
Andrews, Justin.
(1)
Assael, Henry.
(1)
Babin, Barry, author.
(1)
Bagozzi, Richard P.
(1)
Bain, Gareth.
(1)
Baines, Paul, 1973-
(1)
Bam, Michelle.
(1)
Barker, Raymond F.
(1)
Bassoon, Chrisna.
(1)
Bearden, William O., 1945-. Handbook of marketing scales.
(1)
Beckley, Jacqueline H.
(1)
Belk, Russell W., author.
(1)
Berndt, A. (Adele), 1966-
(1)
Blair, Edward, 1923-
(1)
Blattberg, Robert C.
(1)
Block, Martin P., 1946-
(1)
Block, Tamara Brezen.
(1)
Bloom, Paul N.
(1)
Bond, Alison.
(1)
Boshoff, Christo.
(1)
Brace, Ian, 1949-
(1)
Bradley, Nigel, 1958-
(1)
Bradley, Nigel.
(1)
Brits, R. N.
(1)
Burgess, Steven M.
(1)
Busch, Paul S.
(1)
Bush, Robert P., VerfasserIn.
(1)
Callingham, Martin.
(1)
Celsi, Mary Wolfinbarger VerfasserIn.
(1)
Chansarkar, B. A.
(1)
Cherry, Paul.
(1)
Chisnall, Peter M.
(1)
Clow, Kenneth E.
(1)
Cook, Carla Maree.
(1)
Cooper, Donald R.
(1)
Crimp, Margaret.
(1)
Crouch, Sunny.
(1)
Czinkota, Michael R.
(1)
D.E. Visuals (Firm)
(1)
Danziger, Pamela N.
(1)
Davis, John, 1960 February 17-
(1)
Davis, John, 1960 February 17- author.
(1)
Day, George S., author.
(1)
Digue, Sarah-Ann.
(1)
Du Plessis, P. J. (Phillipus Jacobus), 1943-
(1)
Duparcq, Patrick J.
(1)
Evans, Martin (Martin J.)
(1)
Farris, Paul W.
(1)
Fischer, Eileen, 1959- author.
(1)
Fletcher, J. H.
(1)
Foss, Bryan.
(1)
Gates, Roger, 1942- author.
(1)
Gates, Roger.
(1)
Gerber-Nel, C. (Charlene)
(1)
Grobbelaar, Carine.
(1)
Hair, Joseph F. 1944- VerfasserIn.
(1)
Hair, Joseph F., 1944-
(1)
Haws, Kelly L.
(1)
Higgs, Neil.
(1)
Hill, Nigel, 1952-
(1)
Housden, Matthew.
(1)
Houston, Michael J.
(1)
Institute of Marketing Management.
(1)
James, Karen E.
(1)
Jobson, Ellen Kelly.
(1)
Kaden, Robert J.
(1)
Kambule, Simosa Lebogang.
(1)
Katz, Georgina.
(1)
Khumalo, Philani.
(1)
Kolb, Bonita M.
(1)
Kozinets, Robert V., 1964- author.
(1)
Kuilman, Kate.
(1)
Kumar, V., 1957- author.
(1)
Lamb, Charles W.
(1)
Leone, Robert P., author.
(1)
Lewis, Roger, 1944 September 27-
(1)
Linda, Gerald.
(1)
Lindström, Martin, 1970-
(1)
Lopetcharat, Kannapon.
(1)
Lowe, Ben, 1978-, author.
(1)
Loxton, Guy.
(1)
Luck, David Johnston.
(1)
Madiba, Mfundo.
(1)
Makhafola, Kelebogile.
(1)
Malhotra, Naresh K. author.
(1)
Malhotra, Naresh K., author.
(1)
Mare, Kathy.
(1)
Market Research Society.
(1)
Martins, J. H.
(1)
McDaniel, Carl D. Contemporary marketing research.
(1)
McDaniel, Carl, Jr., 1941- author.
(1)
Millward Brown (Firm)
(1)
Minnaar, Ninette.
(1)
Mouncey, Peter.
(1)
Moutinho, Luiz.
(1)
Mujeer, A. Qasim.
(1)
Mullins, John W. (John Walker)
(1)
Nel, D. (Daniel)
(1)
Nel, P. A.
(1)
Netemeyer, Richard G., 1956-
(1)
Ng, Irene C. L., author.
(1)
Nxumalo, Ntombi.
(1)
Ortinau, David J., VerfasserIn.
(1)
Paredes, Maria Dulce.
(1)
Petzer, Danie.
(1)
Popcorn, Faith.
(1)
Pougnet, Jacqueline.
(1)
Poynter, Ray.
(1)
Prince, Melvin.
(1)
Raaij, W. Fred van.
(1)
Racom Communications.
(1)
Rangasamy, Rikashni.
(1)
Reekie, W. Duncan.
(1)
Rees, Rhiannon.
(1)
Rentel, Ron.
(1)
Roe, Michael, 1931-
(1)
Rousseau, Deon.
(1)
Runyon, Kenneth E.
(1)
Rutsohn, Phil.
(1)
Rädel, F. E. (Fritz E.)
(1)
Saunt, Michelle Margot.
(1)
Schindler, Pamela S.
(1)
Seybold, Patricia B.
(1)
Shankar, Venkatesh.
(1)
Sheth, Jagdish N.
(1)
Sibeko, M.
(1)
Silver, Lawrence S., 1948-
(1)
Smith, D. V. L. (David Van Lloyd)
(1)
Sookdiyal, Nishta.
(1)
Sponder, Marshall.
(1)
Sterne, Jim, 1955-
(1)
Stevens, Robert E., 1942- Market analysis.
(1)
Stone, Merlin, 1948-
(1)
Sudman, Seymour.
(1)
Trevitt, Roger.
(1)
Tustin, D. H.
(1)
Underhill, Paco.
(1)
Urban, Glen.
(1)
Van Wyk, H. de J.
(1)
Versfeld, R. Andrew.
(1)
Walther, Kathrin.
(1)
Webb, John R.
(1)
Webb, John R. (John Richard), 1949-
(1)
Wegner, Trevor.
(1)
Wilkie, William L.
(1)
Wimmer, Frank.
(1)
Wrenn, Bruce. Marketing research.
(1)
Yuter, Gina.
(1)
Zikmund, William, author.
(1)
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(3)
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(159)
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IIEMSA
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RC Braamfontein
RC Cape Town
RC Durban
RC Mbombela
RC Nelson Mandela Bay
RC Pietermaritzburg
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Consumer behavior.
(14)
Marketing.
(14)
Marketing research -- Case studies.
(10)
Branding (Marketing)
(9)
Marketing research -- South Africa.
(7)
Marketingforschung.
(6)
Marktforschung.
(6)
Consumers -- Research.
(5)
Consumers.
(4)
Marketing -- Recherche.
(4)
Marketing research -- Methodology.
(4)
South Africa.
(4)
Consumers -- South Africa.
(3)
Customer relations.
(3)
Marktonderzoek.
(3)
Internet marketing.
(2)
Marketing -- Evaluation.
(2)
Marketing -- Mathematical models.
(2)
Marketing -- South Africa.
(2)
Marketing research -- Problems, exercises, etc.
(2)
Marktanalyse.
(2)
Motivation research (Marketing)
(2)
New products.
(2)
Qualitative research.
(2)
Social media.
(2)
Administración.
(1)
Advertising -- Cosmetics.
(1)
Advertising and children.
(1)
Aircraft industry.
(1)
Automobiles -- Marketing.
(1)
Betriebliche Kennzahl.
(1)
Brand loyalty.
(1)
Brand name products.
(1)
Celebrities.
(1)
Child consumers.
(1)
Consommateurs.
(1)
Consumer behavior -- Research.
(1)
Consumer behaviour
(1)
Consumer behaviour.
(1)
Consumer profiling.
(1)
Consumer satisfaction -- Evaluation.
(1)
Consumers, Black.
(1)
Customer relations -- Management.
(1)
Database marketing.
(1)
Einführung.
(1)
Evaluation.
(1)
Fashion design.
(1)
Fashion merchandising.
(1)
Gestion par objectifs.
(1)
Industrial marketing -- Management.
(1)
Industrial marketing -- Research.
(1)
Information technology -- Economic aspects.
(1)
Internet searching.
(1)
Investigaciones.
(1)
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(1)
Kennzahl.
(1)
Kotler, Philip
(1)
Kotler, Philip.
(1)
Lehrbuch.
(1)
Leistungskennzahl.
(1)
Marketing
(1)
Marketing - Recherche.
(1)
Marketing -- Research.
(1)
Marketing -- Statistical methods -- Problems, exercises, etc.
(1)
Marketing -- Statistical methods.
(1)
Marketing Mathematical models
(1)
Marketing Research
(1)
Marketing research
(1)
Marketing research -- Computer network resources.
(1)
Marketing research -- Study and teaching.
(1)
Marketing research -- Textbooks.
(1)
Marketingaudit.
(1)
Marketingmanagement
(1)
Marktforschung -- Südafrika.
(1)
Mathematisches Modell
(1)
Mercadeo -- Investigaciones.
(1)
Mercadeo.
(1)
Messung.
(1)
New business enterprises -- Planning.
(1)
Onderzoeksmethoden.
(1)
Online social networks -- Economic aspects.
(1)
Prévision économique.
(1)
Questionaires.
(1)
Reality television programs.
(1)
SPSS for Windows
(1)
SPSS for Windows.
(1)
Selling.
(1)
Shopping.
(1)
Social media -- Economic aspects.
(1)
Social responsibility of business.
(1)
Statistics.
(1)
Stereotypes (Social psychology) in advertising -- South Africa.
(1)
Stereotypes (Social psychology) in mass media.
(1)
Strategisches Management.
(1)
Sustainable development -- South Africa.
(1)
Target marketing.
(1)
Technological innovations -- Economic aspects.
(1)
Teenage consumers.
(1)
Value.
(1)
Verbraucherverhalten.
(1)
Viral marketing.
(1)
Women consumers.
(1)
Wörterbuch (Fachlexikon)
(1)
Young consumers.
(1)
comportement du consommateur -- recherche scientifique.
(1)
consommateur -- recherche scientifique.
(1)
marketing -- recherche scientifique.
(1)
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