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277. 
Cover image for The brand marketing book : creating, managing, and extending the value of your brand
The brand marketing book : creating, managing, and extending the value of your brand
by 
Marconi, Joe.
Table of contents http://catdir.loc.gov/catdir/toc/mh023/99023371.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/99023371.html
Format: 
Books
Publication Date 
2000
Excerpt: 
Branding (Marketing)
Available: Copies:
278. 
Cover image for Experiential marketing : how to get customers to sense, feel, think, act, and relate to your company and brands
Experiential marketing : how to get customers to sense, feel, think, act, and relate to your company and brands
by 
Schmitt, Bernd.
Publisher description http://www.loc.gov/catdir/description/simon033/99018003.html
Contributor biographical information http://www.loc.gov/catdir/bios/simon051/99018003.html
Format: 
Books
Publication Date 
1999
Excerpt: 
Branding (Marketing)
Available: Copies:
279. 
Cover image for Driving brand value : using integrated marketing to manage profitable stakeholder relationships
Driving brand value : using integrated marketing to manage profitable stakeholder relationships
by 
Duncan, Tom (Thomas R.)
Format: 
Books
Publication Date 
1997
Excerpt: 
Branding (Marketing) -- Case studies.
Available: Copies:
280. 
Cover image for Instagram as a persona : a curatorial platform for young people: exploring better branding possibilities
Instagram as a persona : a curatorial platform for young people: exploring better branding possibilities
Instagram as a persona : a curatorial platform for young people: exploring better branding possibilities
by 
Malinzi, Agnes.
Format: 
Manuscript
Excerpt: 
Instagram as a persona : a curatorial platform for young people: exploring better branding
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Independent Institute of Education. Vega School of Brand Leadership.
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Maggs, Jeremy.
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Ries, Al.
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Ries, Laura.
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Duncan, Tom (Thomas R.)
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Branding (Marketing)
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Branding (Marketing) -- South Africa.
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