IIE Logo

Switch to list view
Switch to thumbnail view
Select an Action
1049 Results Found Subscribe to search results
00000IIE
Print
1. 
Cover image for The language of layout
The language of layout
The language of layout
by 
Donahue, Bud.
Format: 
Books
Publication Date 
1978
Excerpt: 
Advertising layout and typography.
Available: Copies:
2. 
Cover image for Language in thought and action
Language in thought and action
Language in thought and action
by 
Hayakawa, S. I. (Samuel Ichiyé), 1906-1992.
Table of contents http://www.gbv.de/dms/bowker/toc/9780155501195.pdf
Format: 
Books
Publication Date 
1978
Excerpt: 
-valued orientation -- Poetry and advertising -- The dime in the juke box -- Rats and men -- Toward order within and
Available: Copies:
3. 
Cover image for Promotional strategy
Promotional strategy
Promotional strategy
by 
Engel, James F.
Format: 
Books
Publication Date 
1975
Excerpt: 
Advertising.
Available: Copies:
4. 
Cover image for Visual persuasion : [the effect of pictures on the subconscious].
Visual persuasion : [the effect of pictures on the subconscious].
Visual persuasion : [the effect of pictures on the subconscious].
by 
Baker, Stephen.
Format: 
Books
Publication Date 
1961
Excerpt: 
Advertising -- Psychological aspects.
Available: Copies:
5. 
Cover image for Advertisng campaign strategy: A guide to marketing communitation plans
Advertisng campaign strategy: A guide to marketing communitation plans
Advertisng campaign strategy: A guide to marketing communitation plans
Format: 
Books
Excerpt: 
Advertisng campaign strategy: A guide to marketing communitation plans
Available: Copies:
Limit Search Results
Access Level
Author
Independent Institute of Education. Vega School of Brand Leadership.
(22)
Affinity Advertising and Publishing.
(17)
Kotler, Philip.
(12)
Arens, William F.
(11)
Belch, George E. (George Edward), 1951-
(11)
Format
Item Category 1
Material Type
Language
Library
Shelf Location
Publication Date
Subject
Advertising.
(198)
Marketing.
(105)
Communication in marketing.
(55)
Branding (Marketing)
(51)
Internet marketing.
(44)
Item Available
Advanced Search Location