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109. 
Cover image for Public relations writing : form and style
Public relations writing : form and style
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2011
Excerpt: 
and converged traditional media -- Social media -- Writing for social media -- Uses of social media
Available: Copies:
110. 
Cover image for Theories of human communication
Theories of human communication
by 
Littlejohn, Stephen W.
Format: 
Books
Publication Date 
2011
Excerpt: 
Framing -- Social Action Media Studies -- The Sociopsychological Tradition -- The Effects Tradition
Available: Copies:
111. 
Cover image for Integrated marketing communications
Integrated marketing communications
by 
Ouwersloot, Hans.
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Media characteristics -- The Internet and interactivity -- Media planning -- Building the brand: product
Available: Copies:
112. 
Cover image for Ethics in media communications : cases and controversies
Ethics in media communications : cases and controversies
by 
Day, Louis A.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1103/2004113700-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1103/2004113700-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1103/2004113700-d.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Ethics in media communications : cases and controversies / Day, Louis A.
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