Business communication / Daniels, Dawn, author.

communication management -- Cyber marketing and digital marketing -- Customer value and retention -- People

relations -- Internal communication -- Planning a public relations programme -- Print and electronic media

Selecting Projects -- Ch. 3. Developing Project Proposals -- pt. 2. Planning, Performing, and Controlling

Corporate communication : a guide to theory and practice / Cornelissen, Joep.

-- Brand positioning and differentiation -- Choosing a name for a strong brand -- Brand contact planning

The IABC handbook of organizational communication : a guide to internal communication, public

Planning and managing public relations campaigns : a strategic approach / Gregory, Anne, 1953-

Professional communication for business : fresh perspectives / Du Plessis, Neeltje.

Integrated marketing communication : a contemporary approach / Du Plessis, P. J. (Phillipus Jacobus

; Sustainability & Events Design; Catering Management Design for Events; Events Marketing & Communication Strategy

method -- Other special methods -- Language and communication -- Library and study spaces -- Reading