by
Du Plessis, Erik.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0810/2008005803.html
Format:
Books
Publication Date
2008
Excerpt:
-- Advertising, learning and memory -- The attention continuum -- What ad-liking means -- Recognition, recall and
by
Cole, Martina.
Format:
Books
Publication Date
2008
Excerpt:
not to draw unwanted attention to herself. Set in the East End of London from the tail-end of the
by
Du Plessis, Erik.
Format:
Books
Publication Date
2005
Excerpt:
-- Internet advertising -- 14. The attention continuum -- Can an advertisement work if it gets no attention
by
Ruberg, Michelle, 1980-
Format:
Books
Publication Date
2005
Excerpt:
grab readers' attention -- Using anecdotes -- Ending your article -- Revising before submitting
by
Hofacker, Charles F.
Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/onix06/00036498.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/wiley035/00036498.html
Cover http://swbplus.bsz-bw.de/bsz08739104xcov.htm
Table of contents http://catdir.loc.gov/catdir/toc/onix06/00036498.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/wiley035/00036498.html
Cover http://swbplus.bsz-bw.de/bsz08739104xcov.htm
Format:
Books
Publication Date
2001
Excerpt:
Processing of Web Sites -- Exposure -- Attention -- Comprehension and Perception -- Yielding and Acceptance
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