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6. 
Cover image for Brand enigma : decoding the secrets of your brand
by 
Bruce, Duncan, 1951-
Format: 
Books
Publication Date 
2008
Excerpt: 
http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017031234&line_number=0001
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8. 
Cover image for Scoring points : how Tesco continues to win customer loyalty
by 
Humby, Clive.
Format: 
Books
Publication Date 
2008 2007
Excerpt: 
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc
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10. 
Cover image for AS media studies : the essential introduction for AQA
by 
Rayner, Philip, 1947-
Format: 
Books
Publication Date 
2008
Excerpt: 
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc
Available: Copies:
11. 
Cover image for Corporate responsibility : a critical introduction
by 
Blowfield, Mick.
Format: 
Books
Publication Date 
2008
Excerpt: 
Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc
Available: Copies:
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