24 Results Found
000000000000IIE
13.
by
Cant, M. C. (Michael Colin), 1957- editor.
Format:
Books
Publication Date
2013
Excerpt:
communication management -- Cyber marketing and digital marketing -- Customer value and retention -- People
14.
by
Klopper, H. B., 1974-
Format:
Books
Publication Date
2011
Excerpt:
-- Brand positioning and differentiation -- Choosing a name for a strong brand -- Brand contact planning
15.
by
Young, Antony, 1964-
Format:
Books
Publication Date
2010
Excerpt:
Brand media strategy : integrated communications planning in the digital era / Young, Antony, 1964-
by
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format:
Books
Publication Date
2010
Excerpt:
Integrated marketing communication : a contemporary approach / Du Plessis, P. J. (Phillipus Jacobus
17.
by
Ouwersloot, Hans.
Format:
Books
Publication Date
2008
Excerpt:
Integrated marketing communications / Ouwersloot, Hans.
18.
by
Etzel, Michael J.
Format:
Electronic Resources
Publication Date
2007
Excerpt:
research and market information -- Product. Product planning and development -- Product mix strategies
19.
by
Percy, Larry.
Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip0511/2005012353.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0725/2005012353-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/2005012353-d.html
Table of contents http://catdir.loc.gov/catdir/toc/ecip0511/2005012353.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0725/2005012353-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/2005012353-d.html
Format:
Books
Publication Date
2005
Excerpt:
Communication in marketing.
20.
by
Kotler, Philip.
Table of contents http://catdir.loc.gov/catdir/toc/wiley041/2003026035.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010651205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010651205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley047/2003026035.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2003026035.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010651205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010651205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley047/2003026035.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2003026035.html
Format:
Books
Publication Date
2004
Excerpt:
's product and service policies need tightening -- Your company's brand-building and communication skills are
21.
by
Wells, William, 1926-
Format:
Books
Publication Date
2003
Excerpt:
. Advertising background, planning, and strategy -- The consumer audience -- Account planning and research
22.
by
Brevis, Tersia, 1967-
Format:
Books
Publication Date
2002
Excerpt:
-- Managing in a changing environment -- pt. 2. Planning. Planning: an overview -- Strategic planning -- Goal
23.
by
Jones, Gareth R.
Format:
Books
Publication Date
2000
Excerpt:
responsibility, and diversity -- pt. 3. Managing decision making and planning -- The manager as a decision maker
24.
by
Steel, Jon.
Table of contents http://catdir.loc.gov/catdir/toc/onix04/97040334.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/97040334.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/97040334.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/97040334.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/97040334.html
Format:
Books
Publication Date
1998
Excerpt:
Truth, lies, and advertising : the art of account planning / Steel, Jon.
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