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Brands & branding in South Africa 2012 : brands--the people's choice.

Affinity Advertising and Publishing.

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Books

Publication Date

2012

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Brands & branding in South Africa 2012 : brands--the people's choice. Affinity Advertising and

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Brands & branding South Africa 2011 : the people's choice.

Affinity Advertising and Publishing.

Format:

Books

Publication Date

2011

Excerpt:

Brands & branding South Africa 2011 : the people's choice. Affinity Advertising and Publishing.

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Brands & branding in South Africa 2010 : brands- the people's choice.

Affinity Advertising and Publishing.

Format:

Books

Publication Date

2010

Excerpt:

Brands & branding in South Africa 2010 : brands- the people's choice. Affinity Advertising and

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No logo : no space, no choice, no jobs

Klein, Naomi, 1970-

Format:

Books

Publication Date

2010

Excerpt:

No logo : no space, no choice, no jobs / Klein, Naomi, 1970-

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Experience the message : how experiential marketing is changing the brand world.

Lenderman, Max.

OverDrive https://www.overdrive.com/search?q=23AB189B-1236-4A1C-90D7-7F9338F01157
Excerpt http://excerpts.cdn.overdrive.com/FormatType-410/0111-1/23A/B18/9B/ExperiencetheMessageHowExperientialMa9781551991696.epub
Excerpt https://samples.overdrive.com/?crid=23AB189B-1236-4A1C-90D7-7F9338F01157&.epub-sample.overdrive.com
Image http://images.contentreserve.com/ImageType-100/0111-1/{23AB189B-1236-4A1C-90D7-7F9338F01157}Img100.jpg

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Electronic Resources

Publication Date

2010

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Brand choice.

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The brand bubble : the looming crisis in brand value and how to avoid it

Gerzema, John, 1961-

Table of contents Kostenfrei
Table of contents http://catdir.loc.gov/catdir/toc/ecip0822/2008027384.html
Cover http://swbplus.bsz-bw.de/bsz28806786xcov.htm

Format:

Books

Publication Date

2008

Excerpt:

The brand bubble : the looming crisis in brand value and how to avoid it / Gerzema, John, 1961-

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Marketing calculator : measuring and managing return on marketing investment.

Powell, Guy R.

Format:

Books

Publication Date

2008

Excerpt:

consumer Segmentation Information Processing and the Purchase Funnel Product Choice Model/Channel Choice

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Experience the message : how experiential marketing is changing the brand world

Lenderman, Max.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0830/2007274049-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0830/2007274049-d.html

Format:

Books

Publication Date

2006

Excerpt:

Brand choice.

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Business applications and computational intelligence

Voges, Kevin, 1952-

Format:

Books

Publication Date

2006

Excerpt:

product portfolio planning / Modeling brand choice using boosted and stacked neural networks / Applying

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10.

Creating images and the psychology of marketing communication

Kahle, Lynn R.

Format:

Books

Publication Date

2006

Excerpt:

Brand choice.

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11.

Brand hijack : marketing without marketing

Wipperfürth, Alex.

Format:

Books

Publication Date

2005

Excerpt:

Brand choice.

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12.

The effect of the celebrity brand on fashion choices of affluent teenage girls in Durban, and the effect of these choices on their identity development

Blanca, Diana.

Format:

Manuscript

Publication Date

2005

Excerpt:

The effect of the celebrity brand on fashion choices of affluent teenage girls in Durban, and the

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