Search Results for Consumer behaviour

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309 Results Found

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121.

Happy customers everywhere : how your business can profit from the insights of positive psychology

Schmitt, Bernd.

Format:

Books

Publication Date

2012

Excerpt:

Consumer behavior.

Available: Copies:

122.

Unconscious branding : how neuroscience can empower (and inspire) marketing

Van Praet, Douglas.

Format:

Books

Publication Date

2012

Excerpt:

Consumer behavior -- Psychological aspects.

Available: Copies:

123.

Sustainability marketing : a global perspective

Belz, Frank-Martin.

Format:

Books

Publication Date

2012

Excerpt:

-- Sustainability and Consumption -- The Consumption Process -- Understanding Sustainable Consumer Behaviour

Available: Copies:

124.

Product innovation toolbox : a field guide to consumer understanding and research

Beckley, Jacqueline H.

Format:

Books

Publication Date

2012

Excerpt:

Consumer behavior.

Available: Copies:

125.

Online consumer behavior : theory and research in social media, advertising, and e-tail

Close, Angeline, editor.

Format:

Books

Publication Date

2012

Excerpt:

Online consumer behavior : theory and research in social media, advertising, and e-tail / Close

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126.

Brand management : Principles and Practices

Dutta, Kirti.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-t.html

Format:

Books

Publication Date

2012

Excerpt:

Note continued: Introduction -- What Is Consumer Behaviour -- Consumer Behaviour and the Role of

Available: Copies:

127.

Brandwashed : tricks companies use to manipulate our minds and persuade us to buy

Lindström, Martin, 1970-

Format:

Books

Publication Date

2012

Excerpt:

Consumer behavior.

Available: Copies:

128.

Marketing concepts and strategies

Dibb, Sally, 1963-

Format:

Books

Publication Date

2012

Excerpt:

environment -- Marketing in international markets and globalization -- Consumer buying behaviour -- Business

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129.

Cover image for An exploration of how social influences such as social groups, the media and economic situations affect the emerging young market's buying behaviors

An exploration of how social influences such as social groups, the media and economic situations affect the emerging young market's buying behaviors

Rawson, Lisa.

Format:

Computer file

Publication Date

2011

Excerpt:

Consumer behavior.

Available: Copies:

130.

Marketing

Baines, Paul, 1973-

Format:

Books

Publication Date

2011

Excerpt:

Environment -- 3. Consumer Buying Behaviour -- 4. Marketing Research -- Pt. 2: Principles of Marketing

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131.

How cool brands stay hot : branding to generation Y

Bergh, Joeri van den.

Format:

Books

Publication Date

2011

Excerpt:

Consumer behavior.

Available: Copies:

132.

The marketing firm : economic psychology of corporate behaviour

Vella, Kevin J.

Format:

Books

Publication Date

2011

Excerpt:

The marketing firm : economic psychology of corporate behaviour / Vella, Kevin J.

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