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Print
by 
Chaffey, Dave, 1963-
Format: 
Books
Publication Date 
2009
Excerpt: 
channels such as affiliate marketing, online PR and search engine marketing, with each chapter containing a
Available: Copies:
171. 
Cover image for Start your own public relations business : your step-by-step guide to success
by 
Lynn, Jacquelyn.
Format: 
Books
Publication Date 
2009
Excerpt: 
So what is PR anyway? -- A day in the life -- What do you have to offer? -- Who are your clients
Available: Copies:
172. 
Cover image for Professional English in use marketing
by 
Farrall, Cate.
Format: 
Books
Publication Date 
2008
Excerpt: 
everything from marketing basics and the full marketing mix through the research, advertising, media and PR.
Available: Copies:
Format: 
Books
Publication Date 
2008
Excerpt: 
Natl Assn of Social Workers Pr
Available: Copies:
174. 
Cover image for The Theory of Growth in a Corporate Economy Management, Preference, Research and Development, and Economic Growth.
Format: 
Books
Publication Date 
2008
Excerpt: 
Cambridge Univ Pr
Available: Copies:
175. 
Cover image for Public relations for Asia
by 
Morris, Trevor.
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Corporate PR -- Business-to-business PR -- Financial PR -- Consumer PR -- Lobbying, public affairs
Available: Copies:
Format: 
Books
Publication Date 
2008
Excerpt: 
Indiana Univ Pr
Available: Copies:
177. 
Cover image for A century of spin : how public relations became the cutting edge of corporate power
by 
Miller, David.
Format: 
Books
Publication Date 
2008
Excerpt: 
PR Industry -- 8. Pulling Labour's Teeth -- 9. Blair and the Business Lobby -- 10. Cameron and the
Available: Copies:
178. 
Cover image for Public relations for the new Europe
by 
Morris, Trevor.
Format: 
Books
Publication Date 
2008
Excerpt: 
What is public relations? -- Lessons from history -- The structure of the pr industry -- PR and
Available: Copies:
179. 
Cover image for Marketing and football : an international perspective
by 
Desbordes, Michel.
Format: 
Books
Publication Date 
2007
Excerpt: 
rest of the world. 11. The football business in Brazil, and the example of Atlético-PR / Amir Somoggi
Available: Copies:
by 
Esterhuysen, Amanda
Format: 
Books
Publication Date 
2007
Excerpt: 
Witwatersrand Univ Pr
Available: Copies:
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