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25.

Transforming performance measurement : rethinking the way we measure and drive organizational success

Spitzer, Dean R.

Table of contents only http://www.loc.gov/catdir/toc/ecip0616/2006020651.html

Format:

Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0616/2006020651.html">http://www

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26.

In search of a new logic for marketing : the foundation of contemporary marketing theory

Grönroos, Christian, 1947-

Table of contents only http://www.loc.gov/catdir/toc/ecip072/2006032096.html

Format:

Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip072/2006032096.html">http://www

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27.

On becoming a consumer : development of consumer behavior patterns in childhood

McNeal, James U.

Publisher description http://www.loc.gov/catdir/enhancements/fy0703/2006038018-d.html
Table of contents only http://www.loc.gov/catdir/toc/ecip075/2006038018.html

Format:

Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip075/2006038018.html">http://www

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28.

Herd how to change mass behaviour by harnessing our true nature

Earls, Mark.

Table of contents only http://www.loc.gov/catdir/toc/ecip0619/2006027031.html

Format:

Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0619/2006027031.html">http://www

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29.

Karma queens, geek gods, and innerpreneurs

Rentel, Ron.

Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0703/2006033801-b.html
Table of contents only http://www.loc.gov/catdir/toc/ecip074/2006033801.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0710/2006033801-d.html

Format:

Books

Publication Date

2007

Excerpt:

/2006033801-b.html">http://www.loc.gov/catdir/enhancements/fy0703/2006033801-b.html</a>

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30.

Processing Web ads : the effects of animation and arousing content

Chung, Yongkuk.

Table of contents only http://www.loc.gov/catdir/toc/ecip0715/2007013385.html

Format:

Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0715/2007013385.html">http://www

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31.

Gender and consumption : domestic cultures and the commercialisation of everyday life

Casey, Emma.

Table of contents only http://www.loc.gov/catdir/toc/ecip0618/2006025024.html

Format:

Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0618/2006025024.html">http://www

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32.

Asian transnational organized crime

Finckenauer, James O.

Table of contents only http://www.loc.gov/catdir/toc/ecip071/2006030377.html

Format:

Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip071/2006030377.html">http://www

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33.

International handbook of white-collar and corporate crime

Pontell, Henry N., 1950-

Table of contents only http://www.loc.gov/catdir/toc/fy0705/2006925856.html

Format:

Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/fy0705/2006925856.html">http://www

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34.

Suicide risk management : a manual for health professionals

Kutcher, Stanley P.

Table of contents only http://www.loc.gov/catdir/toc/ecip0613/2006015842.html

Format:

Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip0613/2006015842.html">http://www

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35.

Best practice in market research

Mouncey, Peter.

Table of contents only http://www.loc.gov/catdir/toc/ecip073/2006036082.html

Format:

Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip073/2006036082.html">http://www

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36.

Strategic brand management

Elliott, Richard, 1950-

Table of contents only http://www.loc.gov/catdir/toc/ecip074/2006033911.html

Format:

Books

Publication Date

2007

Excerpt:

Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip074/2006033911.html">http://www

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