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by 
Brooks, Douglas H.
Format: 
Books
Publication Date 
2010
Excerpt: 
skies and the implications for airport development strategy in Malaysia / Tham Siew Yean -- Transforming
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14. 
Cover image for Hospitality and travel marketing
by 
Morrison, Alastair M.
Format: 
Books
Publication Date 
2010
Excerpt: 
Research -- 7. Marketing Strategy: Market Segmentation and Trends -- 8. Marketing Strategy: Strategies
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15. 
Cover image for Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Direct and
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by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2009
Excerpt: 
the Integrated marketing Communications Program Chapter 8: Creative Strategy: Planning and Development
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18. 
Cover image for Sports tourism : participants, policy and providers
by 
Weed, Mike.
Format: 
Books
Publication Date 
2009
Excerpt: 
tourism products -- Provision strategies -- Sports tourism as a diversification strategy in Malta -- Urban
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19. 
Cover image for Strategy for sustainability : a business manifesto
by 
Werbach, Adam.
Format: 
Books
Publication Date 
2009
Excerpt: 
Strategy for sustainability : a business manifesto / Werbach, Adam.
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20. 
Cover image for Armstrong's handbook of human resource management practice
by 
Armstrong, Michael, 1928-
Format: 
Books
Publication Date 
2009
Excerpt: 
Performance Management -- 39. 360-degree Feedback -- 40. Learning and Development Strategy -- 41. The Process
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21. 
Cover image for The WTO, intellectual property, e-commerce, and the Internet
by 
Kariyawasam, Rohan, 1965-
Format: 
Books
Publication Date 
2009
Excerpt: 
-Country, Multi-Technology Analysis of the Determinants of IT Penetration / ICT and Development: East is East and
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by 
Laljani, Narendra.
Format: 
Books
Publication Date 
2009
Excerpt: 
study unites the domains of strategy and leadership. It offers a new and insightful model of strategic
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23. 
Cover image for International communications strategy : developments in cross-cultural communications, PR and social media
by 
Cambie, Silvia.
Format: 
Books
Publication Date 
2009
Excerpt: 
International communications strategy : developments in cross-cultural communications, PR and
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by 
Yost, Paul R.
Format: 
Books
Publication Date 
2009
Excerpt: 
Real time leadership development / Yost, Paul R.
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