groups 15 brand new case studies showcasing real-life examples from recognisable brands such as Coca

. Key features include: Case Studies which showcase how qualitative research has been instrumental in

chapter-ending case studies that give students the opportunity to reflect on and synthesize what they have

Relationship Management (fourth edition) includes new South African case studies illustrating RM and CRM within

International business enterprises -- Case studies.

, Machine Learning and Artificial Intelligence. Including new international case studies and up

Social responsibility of business -- Case studies.

strategic decision-making, this book also includes 14 case studies accompanied by detailed teaching notes

Qualitative research -- Case studies.

dilemmas encountered in the South African healthcare environment. It uses case studies to help the

Strategic planning -- South Africa -- Case studies.

Engineering ethics -- South Africa -- Case studies.