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1. 
Cover image for Consumer behavior & marketing strategy
Consumer behavior & marketing strategy
Consumer behavior & marketing strategy
by 
Peter, J. Paul.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018705451&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior & marketing strategy / Peter, J. Paul.
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2. 
Cover image for The buying brain : secrets for selling to the subconscious mind
The buying brain : secrets for selling to the subconscious mind
The buying brain : secrets for selling to the subconscious mind
by 
Pradeep, A. K., 1963-
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior.
Available: Copies:
3. 
Cover image for Sensory marketing : research on the sensuality of products
Sensory marketing : research on the sensuality of products
Sensory marketing : research on the sensuality of products
by 
Krishna, Aradhna.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior.
Available: Copies:
4. 
Cover image for Consumer behavior : building marketing strategy
Consumer behavior : building marketing strategy
Consumer behavior : building marketing strategy
by 
Hawkins, Del I.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior : building marketing strategy / Hawkins, Del I.
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5. 
Cover image for The psychology of marketing : cross-cultural perspectives
The psychology of marketing : cross-cultural perspectives
The psychology of marketing : cross-cultural perspectives
by 
Raab, Gerhard.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior -- Psychological aspects.
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6. 
Cover image for The objects of affection : semiotics and consumer culture
The objects of affection : semiotics and consumer culture
The objects of affection : semiotics and consumer culture
by 
Berger, Arthur Asa, 1933-
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior.
Available: Copies:
7. 
Cover image for Neuromarketing : exploring the brain of the consumer
Neuromarketing : exploring the brain of the consumer
Neuromarketing : exploring the brain of the consumer
by 
Zurawicki, Leon.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior.
Available: Copies:
8. 
Cover image for The psychology of advertising
The psychology of advertising
The psychology of advertising
by 
Fennis, Bob Michaël, 1968-
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumers -- Attitudes.
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9. 
Cover image for Interpreting consumer choice : the behavioral perspective model
Interpreting consumer choice : the behavioral perspective model
Interpreting consumer choice : the behavioral perspective model
by 
Foxall, G. R.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior.
Available: Copies:
10. 
Cover image for Essentials of marketing
Essentials of marketing
Essentials of marketing
by 
Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
2010
Excerpt: 
behaviour -- Market segmentation, targeting and positioning -- Integrated marketing -- Marketing planning
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11. 
Cover image for Marketing the same difference : cultural and language dichotomy in advertising
Marketing the same difference : cultural and language dichotomy in advertising
Marketing the same difference : cultural and language dichotomy in advertising
by 
Seeco, Louis Itumeleng.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior -- South Africa -- Cross-cultural studies.
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12. 
Cover image for Consumer behavior
Consumer behavior
Consumer behavior
by 
Hoyer, Wayne D.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior / Hoyer, Wayne D.
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