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1. 
by 
Ndebele, Njabulo S. (Njabulo Simakahle)
Format: 
Books
Publication Date 
1997
Excerpt: 
2
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2. 
Cover image for Cases in finance
by 
Nunnally, Bennie H.
Format: 
Books
Publication Date 
1997
Excerpt: 
2
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by 
Sinclair, Roger.
Format: 
Books
Publication Date 
1997
Excerpt: 
2
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4. 
Cover image for Understanding the consumer : a psychological approach
by 
Statt, David A., 1942-
Format: 
Books
Publication Date 
1997
Excerpt: 
&custom_att_2=simple_viewer">http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=780392&custom
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5. 
Cover image for Writing research papers : investigating resources in cyberspace
by 
Woodward, Jeannette A.
Format: 
Books
Publication Date 
1997
Excerpt: 
2
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6. 
Cover image for It's when you sell that counts
by 
Cassidy, Don.
Format: 
Books
Publication Date 
1997
Excerpt: 
. 1. External Roadblocks. Ch. 2. Hidden Reasons We Resist Selling. Ch. 3. Internal Rationalizations
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7. 
Cover image for Graphic communications : design through production
by 
Greenwald, Martin L., 1943-
Format: 
Books
Publication Date 
1997
Excerpt: 
686.2 GRE
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8. 
Cover image for Marketing
by 
Etzel, Michael J.
Format: 
Books
Publication Date 
1997
Excerpt: 
pt. 1. Modern marketing -- pt. 2. Target markets -- pt. 3. Product -- pt. 4. Price -- pt. 5
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9. 
Cover image for Write on target : the direct marketer's copywriting handbook
by 
Stein, Donna Baier.
Format: 
Books
Publication Date 
1997
Excerpt: 
Ch. 1. Copy: What It Is and What It Can Do -- Ch. 2. Writing to a Market -- Ch. 3. Anatomy of a
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by 
Meyer, W. F. (Werner F.)
Format: 
Books
Publication Date 
1997 1996
Excerpt: 
158.2 M613P 1997
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11. 
Cover image for Understanding human communication
by 
Adler, Ronald B. (Ronald Brian), 1946-
Format: 
Books
Publication Date 
1997
Excerpt: 
302.2 ADL
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12. 
Cover image for Designing your first research proposal : a manual for researchers in education and the social sciences
by 
Vithal, Renuka.
Format: 
Books
Publication Date 
1997
Excerpt: 
Steps in writing a research proposal -- 1. Selecting a focus -- 2. Identifying critical questions
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