Advertising : an integrated marketing communication perspective / Belch, George E. (George Edward

Media regulation : governance and the interests of citizens and consumers / Lunt, Peter K. (Peter

: media, politics and network effects -- 4.1.Transparency and the network -- 4.2.Social media as political

International communication / Thussu, Daya Kishan.

The handbook of strategic public relations and integrated communications / Caywood, Clarke L., 1947-

Global media and communication

Handbooks in communication and media

Global media and communication

Scandal and silence : media responses to presidential misconduct /

Studying mobile media : cultural technologies, mobile communication, and the iPhone / Hjorth

present a PR proposal -- Chapter 5: PR media skills -- Chapter 6: PR events -- Chapter 7: PR in the online

Social media and public relations : eight new practices for the PR professional / Breakenridge