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157. 
Cover image for Marketing for tourism, hospitality & events : a global & digital approach
by 
Hudson, Simon, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
advertising and sales promotions, 9) Public relations and personal selling, 10) The role of customer service
Available: Copies:
158. 
Cover image for World politics : trend and transformation
by 
Kegley, Charles W, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Arms Sales -- Nuclear Weapons -- The Revolution in Military Technology -- Robotic Weaponry
Available: Copies:
159. 
Cover image for Financial accounting
by 
Libby, Robert, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
earnings -- Communicating and interpreting accounting Information -- Reporting and interpreting sales
Available: Copies:
160. 
Cover image for What the CEO wants you to know : how your company really works
by 
Charan, Ram, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
margins, to return on capital and accounts payable and receivable, from product quality to sales.
Available: Copies:
161. 
Cover image for MKTG 10
by 
Lamb, Charles W., author.
Format: 
Books
Publication Date 
2017
Excerpt: 
-- Personal selling and sales management -- Social media and marketing -- Part 6: Pricing decisions -- Pricing
Available: Copies:
162. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
sales promotions -- Professional sales -- Direct, online, social media and mobile marketing -- Managing
Available: Copies:
163. 
Cover image for Marketing management
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
integrated marketing communications -- Managing mass communications: advertising, sales promotions, events
Available: Copies:
164. 
Cover image for Experiential marketing : secrets, strategies, and success stories from the world's greatest brands
by 
Smith, Kerry, 1963- author.
Format: 
Books
Publication Date 
2016
Excerpt: 
have turned to face-to-face "experiences" are generating billions in sales, expanding customer reach
Available: Copies:
165. 
Cover image for Business transactions law
by 
Sharrock, Robert, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
Sales -- South Africa.
Available: Copies:
by 
Van Niekerk, J. P.
Format: 
Books
Publication Date 
2016
Excerpt: 
Export sales contracts -- South Africa.
Available: Copies:
167. 
Cover image for Advertising and integrated brand promotion
by 
O'Guinn, Thomas C.
Format: 
Books
Publication Date 
2015
Excerpt: 
radio -- 14. Media planning: advertising and IBP in digital and social media -- 15. Sales promotion
Available: Copies:
168. 
Cover image for Advertising media planning : a brand management approach
by 
Kelley, Larry D., 1955-
Format: 
Electronic Resources
Publication Date 
2015
Excerpt: 
-Store Media -- Social Media -- Direct Response -- Alternative Media -- Gaming -- Ethnic Media -- Sales
Available: Copies:
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