A librarian's guide to the Internet : searching and evaluating information / Müller, Jeanne

Internet research.

Community -- Ch. 12. Conducting Online Research -- Slatanic -- The Disastrous Move from Free to Paid Content

-- Database Design -- Flash Design and Setup -- ColdFusion Setup -- Flash Initial Code -- Test for Internet

information systems and marketing research -- Consumer markets and consumer buying behavior -- Organizational

Market Selection Decisions -- Research Tools for Understanding Sports Consumers -- Understanding

Pitre -- Internet research ethics and institutional review board policy: new challenges, new

-- Marketing objectives and strategies -- Marketing research and forecasting -- The marketing audit : customers

advanced ("How do I conduct Internet market research?)."

Opinion -- Ch. 4. Ethics -- Ch. 5. Research -- Ch. 6. The Law -- Ch. 7. Communication -- Ch. 8. Management

-centered organizations and skills -- Research methods in organizational behavior -- Managing diversity: releasing every

/teleservices -- Ch. 11. Overview of internet direct marketing -- Ch. 12. E-communications -- Ch. 13. E