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217.

Towards and understanding of instant rewards programmes : an investigation of Woolworths' Wrewards programme against brand identity

Stevens, Margaux Anne.

Format:

Manuscript

Publication Date

2015

Excerpt:

Sales promotion.

Available: Copies:

218.

Customer relationship management : concepts and technologies

Buttle, Francis.

Format:

Books

Publication Date

2015

Excerpt:

unstructured data o Recent advances in analytical CRM including next best action solutions o Marketing, sales

Available: Copies:

219.

Marketing management

Marshall, Greg W.

Format:

Books

Publication Date

2015

Excerpt:

-- Promotional strategy and new media -- Advertising, sales promotion and public relations -- Persoanl selling

Available: Copies:

220.

Advertising and promotion : an integrated marketing communications perspective

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2015

Excerpt:

Sales promotion.

Available: Copies:

221.

New perspectives on XML : comprehensive

Carey, Patrick, 1961- author.

Format:

Books

Publication Date

2015 2014

Excerpt:

applications with XSLT 2.0: Exploring XSLT 2.0 and XPath 2.0 -- 9. Exploring data with XQuery: Querying sales

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222.

Global marketing

Keegan, Warren J. author.

Format:

Books

Publication Date

2015

Excerpt:

-- Global marketing communications decisions ii: sales promotion, personal selling, and special forms of

Available: Copies:

223.

World politics : trend and transformation

Kegley, Charles W. author.

Format:

Books

Publication Date

2015

Excerpt:

Weapons Trade -- The Strategic Consequences of Arms Sales -- A Closer Look Private Soldiers and the

Available: Copies:

224.

Real women, real leaders : surviving and succeeding in the business world

Hurley, Kathleen (Kathleen Mary)

Cover image http://catalogimages.wiley.com/images/db/jimages/9781119061380.jpg

Format:

Books

Publication Date

2015

Excerpt:

outperform the competition in returns on equity, sales, and invested capital-- yet women only claim a tiny

Available: Copies:

225.

Optimization of supply chain management in contemporary organizations

Sabri, Ehap H., 1967- editor.

Format:

Books

Publication Date

2015

Excerpt:

software, USA -- Recipe for success for optimizing certain supply chain processes -- Sales and operations

Available: Copies:

226.

Routledge handbook of medical law and ethics

Joly, Yann, 1973- editor.

Cover image http://images.tandf.co.uk/common/jackets/websmall/978041562/9780415628181.jpg

Format:

Books

Publication Date

2015

Excerpt:

-health / Stefan Callens and Laura Boddez -- Promotion and sales of self-tests on the Internet / Elke Sleurs

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227.

Advertising and integrated brand promotion

O'Guinn, Thomas C.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html

Format:

Books

Publication Date

2015

Excerpt:

radio -- 14. Media planning: advertising and IBP in digital and social media -- 15. Sales promotion

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228.

Advertising media planning : a brand management approach

Kelley, Larry D., 1955-

EBSCOhost https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live

Format:

Electronic Resources

Publication Date

2015

Excerpt:

-Store Media -- Social Media -- Direct Response -- Alternative Media -- Gaming -- Ethnic Media -- Sales

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