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1. 
Cover image for Sports marketing : a strategic perspective
by 
Shank, Matthew D.
Format: 
Books
Publication Date 
1999
Excerpt: 
-- Promotion Concepts -- Promotion Mix Elements -- Sponsorship Programs -- Distribution Concepts -- Pricing
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2. 
Cover image for Great answers to tough marketing questions
by 
Smith, P. R. (Paul Russell), 1957-
Format: 
Books
Publication Date 
1999
Excerpt: 
Foreword / Warren Keegan -- 1. Basic Concepts and Definitions of Marketing -- 2. Segmentation
Available: Copies:
3. 
Cover image for Beginning postmodernism
by 
Woods, Tim.
Format: 
Books
Publication Date 
1999
Excerpt: 
-- Postmodernism and the literary arts -- Postmodern architecture and concepts of space -- Postmodernism in visual
Available: Copies:
4. 
Cover image for Successful project management
by 
Gido, Jack, 1945-
Format: 
Books
Publication Date 
1999
Excerpt: 
The Life of a Project. Project Management Concepts. Needs Identification. Proposed Solutions. The
Available: Copies:
by 
Bouman, Martine (M.P.A.), 1954-
Format: 
Books
Publication Date 
1999
Excerpt: 
process. The key concept in this theory is that of 'habitus'. The habitus is sometimes also described as a
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6. 
Cover image for New media technology : cultural and commercial perspectives
by 
Pavlik, John V. (John Vernon)
Format: 
Books
Publication Date 
1998
Excerpt: 
Superhighway: Concepts and Applications in Cyberspace -- Masters of the Universe -- Rewriting the Editorial and
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7. 
Cover image for A dictionary of sociology
by 
Marshall, Gordon.
Format: 
Books
Publication Date 
1998
Excerpt: 
; international coverage of terms, methods, and concepts; and related terms from psychology, economics
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8. 
Cover image for Freud's answer : the social origins of our psychoanalytic century
by 
Wain, Martin, 1932-
Format: 
Books
Publication Date 
1998
Excerpt: 
form of government they found highly desirable - was a set of theoretical concepts and practices so
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9. 
Cover image for She's come undone
by 
Lamb, Wally.
Format: 
Books
Publication Date 
1998
Excerpt: 
Self Concept.
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10. 
Cover image for Strategic market management
by 
Aaker, David A.
Format: 
Books
Publication Date 
1998
Excerpt: 
translate that thinking into results-getting plans. This text has been revised with new concepts and
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11. 
Cover image for Computer graphics for Java programmers
by 
Ammeraal, L. (Leendert)
Format: 
Books
Publication Date 
1998
Excerpt: 
Elementary Concepts -- Applied Geometry -- Rotations and Other Transformations -- Some Classic
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12. 
Cover image for Visual Basic 6 from the ground up
by 
Cornell, Gary.
Format: 
Books
Publication Date 
1998
Excerpt: 
includes a section devoted to programming concepts for the novice as well as a section aimed at the more
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