The photographer's MBA : everything you need to know for your photography business / Cincotta, Sal.

-- Managing creativity in advertising and integrated brand promotion -- Creative message strategy -- Executing

ENVIRONMENT. 4: The environment of business -- 5: Ethics and corporate social responsibility -- 6: Planning

Strategy, leadership & change : a practical guide for busy executives / Meyer, Terry.

brand architecture -- 3.2.Brand-name strategy -- 3.3.Brand portfolio -- 3.4.Sub-branding -- 3.5.Brand

. Business Sustainability and Accountability examines business sustainability and accountability reporting

International business enterprises -- Management.

The greatest business decisions of all time : how Apple, Ford, IBM, Zappos, and others made radical

People management strategy in organisations : articles from Human capital review / Herholdt, Johan.

Content strategy at work : real-world stories to strengthen every interactive project / Bloomstein

Business planning.

level strategy -- Corporate level strategy -- M&As, alliance, and international strategy