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2233.

Cover image for Creating images and the psychology of marketing communication

Creating images and the psychology of marketing communication

by

Kahle, Lynn R.

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior -- Cross-cultural studies.

Available: Copies:

2234.

Cover image for Mind your X's and Y's : satisfying the 10 cravings of a new generation of consumers

Mind your X's and Y's : satisfying the 10 cravings of a new generation of consumers

by

Johnson, Lisa, 1967-

Table of contents only http://www.loc.gov/catdir/toc/fy0703/2006298835.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0633/2006298835-d.html

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior.

Available: Copies:

2235.

Cover image for Tourism consumption and representation : narratives of place and self

Tourism consumption and representation : narratives of place and self

by

Meethan, Kevin.

Table of contents only http://www.loc.gov/catdir/toc/ecip0613/2006015906.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0723/2006015906-d.html

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior.

Available: Copies:

2236.

Cover image for Emotion and reason in consumer behavior

Emotion and reason in consumer behavior

by

Chaudhuri, Arjun.

Format:

Books

Publication Date

2006

Excerpt:

Emotion and reason in consumer behavior / Chaudhuri, Arjun.

Available: Copies:

2237.

Cover image for Treasure hunt : inside the mind of the new consumer

Treasure hunt : inside the mind of the new consumer

by

Silverstein, Michael J.

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior.

Available: Copies:

2238.

Cover image for Market opportunity analysis : text and cases

Market opportunity analysis : text and cases

by

Stevens, Robert E., 1942-

Table of contents http://www.loc.gov/catdir/toc/ecip0513/2005015271.html

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior.

Available: Copies:

2239.

Cover image for Marketing and multicultural diversity

Marketing and multicultural diversity

by

Rao, C. P.

Table of contents http://www.loc.gov/catdir/toc/ecip0519/2005026816.html

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior.

Available: Copies:

2240.

Cover image for The making of the consumer : knowledge, power and identity in the modern world

The making of the consumer : knowledge, power and identity in the modern world

by

Trentmann, Frank.

Table of contents http://www.loc.gov/catdir/toc/ecip0516/2005021928.html

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior.

Available: Copies:

2241.

Cover image for Consumption and everyday life

Consumption and everyday life

by

Paterson, Mark.

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior -- Social aspects.

Available: Copies:

2242.

Brand hijack : marketing without marketing

by

Wipperfürth, Alex.

Format:

Books

Publication Date

2005

Excerpt:

Consumer behavior.

Available: Copies:

2243.

Cover image for Consumer behavior : buying, having, and being

Consumer behavior : buying, having, and being

by

Solomon, Michael R.

Format:

Books

Publication Date

2005 2004

Excerpt:

Consumer behavior : buying, having, and being / Solomon, Michael R.

Available: Copies:

2244.

Cover image for Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.

Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.

by

Peter, J. Paul.

Table of contents http://www.loc.gov/catdir/toc/mh041/2003071083.html
Publisher description http://www.loc.gov/catdir/description/mh051/2003071083.html

Format:

Books

Publication Date

2005

Excerpt:

Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. Peter, J. Paul.

Available: Copies:

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Schiffman, Leon G.

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(10)

Kanuk, Leslie Lazar.

(9)

(7)

Olson, Jerry C. (Jerry Corrie), 1944-

(7)

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Coney, Kenneth A.

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Independent Institute of Education. Vega School of Brand Leadership.

(6)

(5)

Cant, M. C. (Michael Colin), 1957-

(5)

Independent Institute of Education. Vega School

(5)

Solomon, Michael R.

(5)

Cant, M. C. (Michael Colin), 1957- editor.

(4)

Lindström, Martin, 1970-

(4)

Blackwell, Roger D.

(3)

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(3)

Evans, Martin (Martin J.)

(3)

Frank, Robert H.

(3)

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(3)

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(3)

(2)

Behrer, Mattias.

(2)

Belk, Russell W.

(2)

Berger, Arthur Asa, 1933-

(2)

Botha, Elrie, 1970-

(2)

Byford, Martin, author.

(2)

Colquitt, Jason.

(2)

D'Amico, Michael.

(2)

Danziger, Pamela N.

(2)

Dibb, Sally, 1963-

(2)

Du Plessis, P. J.

(2)

Engel, James F.

(2)

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Frank, Robert H., author.

(2)

Gans, Joshua, 1968- author.

(2)

George, Richard, 1968- author.

(2)

Goldsmith, Ronald Earl.

(2)

Hall, Colin Michael, 1961-

(2)

Hawkins, Del I.; Best, Roger; Coney, Kenneth A.

(2)

Hoyer, Wayne D.

(2)

Jamal, Ahmad, 1965-

(2)

Krishna, Aradhna.

(2)

Lancaster, Geoffrey, 1938-

(2)

LePine, Jeffery A.

(2)

Libich, Jan, author.

(2)

MacInnis, Deborah J.

(2)

MacInnis, Deborah J., author.

(2)

Mankiw, N. Gregory, author.

(2)

Miniard, Paul W.

(2)

Mooij, Marieke K. de, 1943-

(2)

Mothersbaugh, David L.

(2)

Moutinho, Luiz.

(2)

Mpinganjira, Mercy.

(2)

Ngambi, Hellicy Chakosamoto, editor.

(2)

Popcorn, Faith.

(2)

Raaij, W. Fred van.

(2)

Rapaille, Clotaire.

(2)

Roberts-Lombard, Mornay

(2)

Roberts-Lombard, Morney

(2)

Statt, David A., 1942-

(2)

Stonecash, Robin Ellen, author.

(2)

Swarbrooke, John.

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Underhill, Paco.

(2)

Van Heerden, Neels, 1957- editor.

(2)

Wesson, Michael J.

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Wisenblit, Joseph.

(2)

Zikmund, William G.

(2)

Adie, Lauren Amy.

(1)

Albanese, Paul J.

(1)

Aleti, Torgeir, author.

(1)

Anderson, Alison.

(1)

Anderson, Kristin, 1962- Delivering knock your socks off service.

(1)

Andrews, J. Craig.

(1)

Antonides, Gerrit, 1951-

(1)

(1)

(1)

Arnould, Eric J.

(1)

Arnould, Eric J., éditeur intellectuel.

(1)

Babin, Barry J.

(1)

Bagozzi, Richard P.

(1)

Baines, Paul, 1973-

(1)

Bamossy, Gary J., 1949-

(1)

Barber, Benjamin R., 1939-

(1)

Baskin, Jonathan Salem.

(1)

Bauer, Joel, 1960-

(1)

Bearden, William O., 1945-. Handbook of marketing scales.

(1)

Beckley, Jacqueline H.

(1)

Beech, John G., 1947-

(1)

Beetham, Margaret, 1919-

(1)

(1)

Belz, Frank-Martin.

(1)

Bergh, Joeri van den, 1971-

(1)

Bergh, Joeri van den.

(1)

Berkman, Harold W.

(1)

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(1)

Beverland, Michael.

(1)

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(1)

(1)

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(1)

(1)

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(1)

(1)

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(1)

(1)

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(1)

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(1)

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(1)

Brijball, Sanjana.

(1)

Brink, A. (Annekie)

(1)

Brink, Annekie.

(1)

British Broadcasting Corporation.

(1)

Britton, Terry.

(1)

(1)

Brue, Stanley L., 1945-

(1)

Buhalis, Dimitrios.

(1)

Burger, Wouter.

(1)

Burgess, Steven M.

(1)

(1)

Cahill, Dennis J.

(1)

Carbone, Lewis P.

(1)

Cartwright, Edward, author.

(1)

Carù, Antonella.

(1)

(1)

Cave, Susan, 1949-

(1)

Chadwick, Simon, 1964-

(1)

Chan, Eugene, author.

(1)

Chartered Management Institute (Great Britain)

(1)

Chaudhuri, Arjun.

(1)

(1)

Choi, Tsan-Ming, editor.

(1)

Clarke, Alan, 1956-

(1)

Clarke, David B.

(1)

Cline, Thomas W.

(1)

Close, Angeline, editor.

(1)

Clune, Stephen, editor.

(1)

Cochran, Sherman, 1940-

(1)

Cohen, Lizabeth.

(1)

Cohen, Marshal.

(1)

Conference on Consumer Culture Theory (2006 : Notre Dame University)

(1)

Cooperrider, David L., writer of foreword.

(1)

(1)

(1)

Costa, Janeen Arnold.

(1)

(1)

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(1)

Crockett, David, éditeur intellectuel.

(1)

Cronley, Maria L.

(1)

Cunningham, Nicole.

(1)

(1)

(1)

Dann, Stephen, 1973-

(1)

(1)

De Grazia, Victoria.

(1)

De Villiers, Pierre.

(1)

De Wet, Adrian.

(1)

Dobscha, Susan, editor.

(1)

Doel, Marcus A.

(1)

Dos Santos, Maria A. O.

(1)

Du Plessis, P. J. (Phillipus Jacobus), 1943- Consumer behaviour.

(1)

Du Toit, D. A. (Danie A.)

(1)

Dubois, Pierre-Louis.

(1)

(1)

Dupree, James V.

(1)

(1)

(1)

Elliott, Richard H., author.

(1)

Euromonitor International.

(1)

Farrell, Winslow.

(1)

Fennis, Bob Michaël, 1968-

(1)

(1)

(1)

Frank, Robert H. 1945- VerfasserIn. (DE-588)124848648 (DE-627)366971328 (DE-576)164417044

(1)

(1)

GEORGE, RICHARD.

(1)

Gabriel, Yiannis,, 1952-

(1)

(1)

(1)

Gowpall, Yathika, editor.

(1)

Gowpall,Yathika ed.

(1)

Graham, Gary, 1966-

(1)

Grant, John, 1964-

(1)

Grunert, Klaus G.

(1)

Gundlach, Gregory T. (Gregory Thomas)

(1)

Gürhan-Canli, Zeynep, 1968-

(1)

Hanlon, Patrick.

(1)

(1)

Hantula, Donald A.

(1)

Hardaker, Glenn.

(1)

Harris, Eric G.

(1)

(1)

(1)

Haski-Leventhal, Debbie, author.

(1)

Hassanien, Ahmed.

(1)

(1)

Hawkins, Del I., author.

(1)

(1)

(1)

(1)

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(1)

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Publication Date

Subject

Consumer behavior.

(165)

(40)

Motivation research (Marketing)

(22)

Marketing -- Psychological aspects.

(17)

Marketing research.

(15)

Consumer behavior -- United States.

(14)

Consumer behavior -- South Africa.

(13)

Branding (Marketing)

(12)

Consumers -- Psychology.

(10)

Verbraucherverhalten.

(10)

Consumer behavior -- Psychological aspects.

(9)

Marketing -- South Africa.

(9)

Consumers' preferences.

(8)

(8)

(8)

Consumer behavior -- Cross-cultural studies.

(7)

Marketing -- South Africa -- Management.

(7)

Consumption (Economics)

(6)

(6)

Internet marketing.

(6)

Market surveys -- United States.

(6)

Microeconomics.

(6)

Shopping -- Psychological aspects.

(6)

(6)

Brand name products.

(5)

Consumer behavior -- United States -- Case studies.

(5)

Consumers -- Research.

(5)

Marketing -- Management.

(5)

Neuromarketing.

(5)

Product management.

(5)

Strategic planning.

(5)

Target marketing.

(5)

(4)

(4)

Communication in marketing.

(4)

Consumentengedrag.

(4)

Consumer satisfaction.

(4)

Consumers -- Attitudes.

(4)

Consumption (Economics) -- Psychological aspects.

(4)

Customer relations.

(4)

Market segmentation.

(4)

Market surveys.

(4)

Marketing -- Social aspects.

(4)

(4)

(4)

Advertising -- Psychological aspects.

(3)

Consommateurs -- Comportement.

(3)

Consumer behavior -- Australia -- Case studies.

(3)

Consumer behavior -- Australia.

(3)

Consumer behavior -- Forecasting.

(3)

Consumer behavior -- Research.

(3)

Consumer behaviour

(3)

Consumer behaviour.

(3)

Consumers -- South Africa.

(3)

Consumers' preferences -- South Africa.

(3)

Consumption (Economics) -- Social aspects.

(3)

Decision making.

(3)

Export marketing.

(3)

(3)

Intercultural communication.

(3)

Südafrika (Staat)

(3)

United States -- Social conditions -- 1980-

(3)

Advertising -- Cross-cultural studies.

(2)

(2)

Aspects psychologiques.

(2)

Brand Consumer Behaviour -- Research -- South Africa

(2)

Brand consumer behaviour -- Research

(2)

Business forecasting.

(2)

Child consumers -- United States.

(2)

Child consumers.

(2)

Cognition and culture.

(2)

Comportement du consommateur.

(2)

Consommateurs -- Comportement -- Aspect psychologique.

(2)

Consumer behavior

(2)

Consumer behavior -- Europe.

(2)

Consumer behavior -- New Zealand -- Case studies.

(2)

Consumer behavior -- New Zealand.

(2)

Consumer behavior -- Social aspects.

(2)

Consumer behavior -- South Africa -- Durban.

(2)

Consumers -- Examinations, questions, etc.

(2)

Consumers, Black -- South Africa.

(2)

Consumptiemaatschappij.

(2)

Consumption (Economics) -- United States.

(2)

Customer loyalty.

(2)

Customer services.

(2)

Economics -- Psychological aspects.

(2)

Economics -- Textbooks.

(2)

(2)

(2)

Fashion merchandising.

(2)

Information behavior.

(2)

Job satisfaction.

(2)

(2)

Macroeconomics -- Textbooks.

(2)

(2)

Market surveys -- Australia.

(2)

Market surveys -- United States -- Case studies.

(2)

(2)

Marketing -- Moral and ethical aspects.

(2)

Marketing -- Sex differences.

(2)

Marknadsföring.

(2)

Microeconomics -- Textbooks.

(2)

Motivation research (Marketing) -- Examinations, questions, etc.

(2)

National characteristics.

(2)

(2)

Organizational behavior.

(2)

Personnel management.

(2)

Produits de marque -- Commercialisation.

(2)

(2)

Psychology -- Social aspects.

(2)

Public Relations.

(2)

(2)

Senses and sensation.

(2)

(2)

Social influence.

(2)

Social marketing.

(2)

Social perception.

(2)

Target marketing -- Cross-cultural studies.

(2)

(2)

Tourism -- Marketing.

(2)

(2)

Women consumers.

(2)

Young adult consumers.

(2)

Young consumers -- South Africa.

(2)

Young consumers.

(2)

AIDS (Disease) -- Patients -- South Africa.

(1)

AIDS (Disease) -- South Africa -- Prevention.

(1)

Adaptive control systems.

(1)

Advertising -- Brand name products.

(1)

Advertising -- South Africa -- Cross-cultural studies.

(1)

Advertising -- Textbooks.

(1)

Advertising and children -- South Africa -- Durban.

(1)

Advertising and children -- South Africa.

(1)

Advertising and mothers -- South Africa.

(1)

Advertising as Topic.

(1)

Affluent consumers -- Psychology.

(1)

Affluent consumers -- United States.

(1)

Africa, Southern.

(1)

Alcoholic beverages -- Advertising.

(1)

Análisis de mercadeo -- Estados Unidos.

(1)

Attachment behavior.

(1)

(1)

Aufsatzsammlung

(1)

(1)

Automobiles -- Marketing.

(1)

Behavior modification -- Economic aspects.

(1)

Bernays, Edward L., 1891-1995.

(1)

Besluitvorming.

(1)

Big data -- Economic aspects.

(1)

Brand Cars -- Research

(1)

Brand Luxury Cars -- Research

(1)

Brand building -- Research -- South Africa

(1)

Brand choice -- Psychological aspects.

(1)

Brand choice -- Research.

(1)

Brand consumer behaviour -- Research -- South Africa

(1)

Brand customer service -- Research

(1)

Brand loyalty -- Research -- Durban, South Africa

(1)

Brand name products -- Economic aspects.

(1)

Brand name products -- Marketing -- Management.

(1)

Brand name products -- Psychological aspects.

(1)

Brand name products -- Research.

(1)

Brand name products -- Social aspects.

(1)

Brand name products -- South Africa.

(1)

Brand sensory marketing -- Research

(1)

Branding (Marketing) -- South Africa -- Durban.

(1)

Business -- Dictionaries.

(1)

Business enterprises -- Marketing.

(1)

Capitalism -- United States.

(1)

(1)

Caractéristiques nationales.

(1)

(1)

Child consumers -- South Africa -- Durban.

(1)

Choice (Psychology) -- Mathematical models.

(1)

Choice Behavior.

(1)

Clothing and dress -- Marketing.

(1)

Coca-Cola Company.

(1)

Cognition et culture.

(1)

Commercial art -- Sex differences.

(1)

Communication in marketing -- India.

(1)

Communication in marketing -- Social aspects.

(1)

Complex adaptive systems.

(1)

Comportamiento del consumidor -- Estados Unidos -- Estudio de casos.

(1)

Comportamiento del consumidor -- Estados Unidos.

(1)

Comportement social.

(1)

Comportement économique.

(1)

(1)

Consommateurs -- Comportement -- Europe -- Histoire -- 20e siáecle.

(1)

Consommateurs -- Comportement -- États-Unis -- Cas, Études de.

(1)

Consommateurs -- Comportement -- États-Unis.

(1)

Consommateurs -- Europe -- Attitudes -- Histoire -- 20e siáecle.

(1)

Consommateurs -- Préférences.

(1)

Consommateurs -- Psychologie.

(1)

(1)

Consommation (âEconomie politique) -- Europe -- Histoire -- 20e siáecle.

(1)

(1)

Consumer Behavior.

(1)

Consumer Participation.

(1)

Consumer behavior -- 21st century.

(1)

Consumer behavior -- Africa, Southern.

(1)

Consumer behavior -- Case studies.

(1)

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