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1. 
Cover image for International marketing
International marketing
by 
Czinkota, Michael R.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1307/2012939204-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1307/2012939204-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1307/2012939204-d.html
Format: 
Books
Publication Date 
2013
Excerpt: 
and Development -- Strategic Planning -- Marketing Organization, Implementation and Control
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2. 
Cover image for The public relations strategic toolkit : an essential guide to successful public relations practice
The public relations strategic toolkit : an essential guide to successful public relations practice
by 
Theaker, Alison.
Format: 
Books
Publication Date 
2013
Excerpt: 
The public relations strategic toolkit : an essential guide to successful public relations practice /
Available: Copies:
3. 
Cover image for Practicing strategy : text and cases
Practicing strategy : text and cases
by 
Paroutis, Sotirios.
Format: 
Books
Publication Date 
2013
Excerpt: 
Strategic planning -- Case studies.
Available: Copies:
4. 
Cover image for Marketing
Marketing
by 
Kotler, Philip, 1931-
Format: 
Books
Publication Date 
2013
Excerpt: 
: delivering and capturing value -- Strategic planning and marketing -- Marketing strategies for competitive
Available: Copies:
6. 
Cover image for Marketing strategy : the thinking involved
Marketing strategy : the thinking involved
by 
Hill, Mark E., 1957-
Format: 
Books
Publication Date 
2013
Excerpt: 
Strategic planning.
Available: Copies:
7. 
Cover image for Introduction to consumer behaviour
Introduction to consumer behaviour
Introduction to consumer behaviour
by 
Joubert, Johan Pierre Retief, editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
wants and needs are met, forms part of the strategic planning of all organisations - big or small
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8. 
Cover image for Strategic Management: Concepts.
Strategic Management: Concepts.
by 
Rothaermel, Frank T.
Format: 
Books
Publication Date 
2013
Excerpt: 
Strategic planning.
Available: Copies:
9. 
Cover image for Crafting and executing strategy : the quest for competitive advantage : concepts and cases
Crafting and executing strategy : the quest for competitive advantage : concepts and cases
Crafting and executing strategy : the quest for competitive advantage : concepts and cases
by 
Thompson, Arthur A., 1940- author.
Format: 
Books
Publication Date 
2013
Excerpt: 
Strategic planning -- Case studies.
Available: Copies:
10. 
Cover image for Change ahead? : sustainable governance in the BRICS
Change ahead? : sustainable governance in the BRICS
by 
Bertelsmann Stiftung (Gütersloh, Germany), editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
Strategic planning -- BRIC countries.
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11. 
Cover image for Professional practice for interior designers
Professional practice for interior designers
by 
Piotrowski, Christine M., 1947-
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live
Format: 
Books
Publication Date 
2013
Excerpt: 
: designing the future : The importance of planning ; Strategic planning basics ; Mission statements
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12. 
Cover image for Marketing database analytics : transforming data for competitive advantage
Marketing database analytics : transforming data for competitive advantage
by 
Banasiewicz, Andrew D.
Format: 
Books
Publication Date 
2013
Excerpt: 
Requirements -- 5.Analytic Planning -- Analytic Planning -- Planning Framework -- Mini-Case 5.1: Analytic
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