Branding of handmade products like Ana Luisa Footwear in the South African handmade industry

What is on the bottle : a study into key visual elements of South African wine label design and packaging

The use of gamification as a marketing communication tool to engage with South African millenials

The retail environment : determining the effectiveness as the in-store cues that will lead to successful utilisation of in-store promoters in the South African retail environment

Searching for the South African self-directed consumer : a research report into the level of self-directed consumer behaviour focussing on the financial services industry

Pep'd up! selling hope to the bottom of the pyramid : a case study unpacking how a South African retail giant boost consumer engagement and loyalty

South African human resource management : theory and practice