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1. 
Cover image for Marketing management : a strategic decision-making approach
by 
Mullins, John W. (John Walker)
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Targeting attractive market segments -- Differentiation and brand positioning -- Business strategies : a
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2. 
Cover image for Managing small business : an entrepreneurial emphasis.
by 
Moore, Carlos W.
Format: 
Books
Publication Date 
2010
Excerpt: 
Managing small business : an entrepreneurial emphasis. Moore, Carlos W.
Available: Copies:
by 
Du Plessis, Neeltje.
Format: 
Books
Publication Date 
2010 2007
Excerpt: 
Professional communication for business : fresh perspectives / Du Plessis, Neeltje.
Available: Copies:
by 
Gitman, Lawrence J.
Format: 
Books
Publication Date 
2010
Excerpt: 
Business enterprises -- Africa, Southern -- Finance.
Available: Copies:
5. 
Cover image for Strategic management : awareness & change
by 
Thompson, John L.
Format: 
Books
Publication Date 
2010
Excerpt: 
Business planning.
Available: Copies:
6. 
Cover image for Marketing management : a South African perspective
by 
Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
2010
Excerpt: 
, processes and physical evidence -- ch. 14: Marketing planning, implementation and control -- ch. 15
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7. 
Cover image for International marketing
by 
Cateora, Philip R., author.
Format: 
Books
Publication Date 
2010
Excerpt: 
International business enterprises.
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8. 
Cover image for Event management for tourism, cultural, business and sporting events
by 
Van der Wagen, Lynn.
Format: 
Books
Publication Date 
2010
Excerpt: 
Event management for tourism, cultural, business and sporting events / Van der Wagen, Lynn.
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9. 
Cover image for Entrepreneurship
by 
Stokes, David (David R.)
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Chapter 10: Entrepreneurial decision making and planning -- Chapter 11: Entrepreneurial marketing
Available: Copies:
10. 
Cover image for Purchasing & supply chain management : analysis, strategy, planning and practice
by 
Weele, A. J. van (Arjan J.)
Format: 
Books
Publication Date 
2010
Excerpt: 
Purchasing & supply chain management : analysis, strategy, planning and practice / Weele, A. J
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by 
Filatotchev, Igor.
Format: 
Books
Publication Date 
2010
Excerpt: 
Business planning.
Available: Copies:
12. 
Cover image for Business driven technology
by 
Baltzan, Paige.
Format: 
Books
Publication Date 
2010
Excerpt: 
Business driven technology / Baltzan, Paige.
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