by
Cateora, Philip R., author.
Format:
Books
Publication Date
2010
Excerpt:
Channels --- 16. Integrated Marketing Communications and International Advertising --- 17. Personal Selling
by
Schneider, Gary P., 1952-
Format:
Books
Publication Date
2009
Excerpt:
Web -- Selling on the Web : revenue models and building a Web presence -- Marketing on the Web
by
Kleindl, Brad Alan, 1955-
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1213/2006287648-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1302/2006287648-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1213/2006287648-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1302/2006287648-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1213/2006287648-d.html
Format:
Books
Publication Date
2007
Excerpt:
promotional strategies -- Lesson 9.2. International advertising -- Lesson 9.3. International selling
by
Branston, Gill.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0519/2005027571.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0704/2005027571-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0704/2005027571-d.html
Format:
Books
Publication Date
2006
Excerpt:
. Audiences -- Case study : selling audiences -- 9. Advertising and branding -- Case study : celebrity
by
Ruberg, Michelle, 1980-
Format:
Books
Publication Date
2005
Excerpt:
-- Take cover -- Follow-up queries -- 3. Selling reprints and rewrites -- Reprints -- Finding markets for
by
Wykes, Maggie, 1951-
Table of contents http://catdir.loc.gov/catdir/toc/fy053/2005295979.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013068862&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0657/2005295979-d.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013068862&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0657/2005295979-d.html
Format:
Books
Publication Date
2005
Excerpt:
: selling sex and slenderness -- Starring roles : screening images -- pt. 2. From media representations to
by
Lutrin, Beryl.
Format:
Books
Publication Date
2004
Excerpt:
English language -- Orthography and spelling -- Study and teaching.
by
Hutt, Michael D.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html
Format:
Books
Publication Date
2004
Excerpt:
. -- 17. Business marketing communications: managing the personal selling function. -- 18. Controlling
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2004
Excerpt:
Corporate Advertising -- Ch. 18. Personal Selling -- PT. 6. MONITORING, EVALUATION, AND CONTROL. Ch. 19
by
Hofacker, Charles F.
Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/onix06/00036498.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/wiley035/00036498.html
Cover http://swbplus.bsz-bw.de/bsz08739104xcov.htm
Table of contents http://catdir.loc.gov/catdir/toc/onix06/00036498.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/wiley035/00036498.html
Cover http://swbplus.bsz-bw.de/bsz08739104xcov.htm
Format:
Books
Publication Date
2001
Excerpt:
-- The Payoff Page -- Computer-Mediated Selling -- Shopping on the Internet -- Perceived Risk and Trust
by
Janal, Daniel S.
Table of contents http://catdir.loc.gov/catdir/toc/onix03/99015787.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008929649&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0706/99015787-b.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008929649&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0706/99015787-b.html
Format:
Books
Publication Date
2000
Excerpt:
Online Marketing Strategy -- Online Selling -- Promoting Your Web Site -- Creating Customers for
by
Rosenbloom, Bert.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/97078266-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/97078266-b.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/97078266-b.html
Format:
Books
Publication Date
1999
Excerpt:
. Direct Selling and Direct Marketing Channel Systems. Ch. 17. Marketing Channels for Services. Ch. 18
Limit Search Results
Narrowed by:


