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13. 
Cover image for The fundamentals of creative advertising
by 
Burtenshaw, Ken.
Format: 
Electronic Resources
Publication Date 
2006
Excerpt: 
Advertising campaigns.
Available: Copies:
14. 
Cover image for Guerrilla advertising : unconventional brand communication
by 
Lucas, Gavin, 1975-
Format: 
Books
Publication Date 
2006
Excerpt: 
Advertising campaigns.
Available: Copies:
15. 
Cover image for Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising
by 
Jaffe, Joseph, 1970-
Format: 
Books
Publication Date 
2005
Excerpt: 
Advertising -- Technological innovations.
Available: Copies:
16. 
Cover image for Epica book 18 : Europe's best advertising.
Format: 
Books
Publication Date 
2005
Excerpt: 
Advertising campaigns -- Awards -- Europe.
Available: Copies:
17. 
Cover image for Nike culture : the sign of the swoosh
by 
Goldman, Robert, 1949-
Format: 
Electronic Resources
Publication Date 
1998
Excerpt: 
Advertising campaigns -- Psychological aspects.
Available: Copies:
18. 
Cover image for Under the radar : talking to today's cynical consumer
by 
Bond, Jonathan, 1957-
Format: 
Books
Publication Date 
1998
Excerpt: 
Advertising campaigns -- United States.
Available: Copies:
19. 
Cover image for Truth, lies, and advertising : the art of account planning
by 
Steel, Jon.
Format: 
Books
Publication Date 
1998
Excerpt: 
Advertising campaigns -- United States -- Planning.
Available: Copies:
20. 
Cover image for Disruption : overturning conventions and shaking up the marketplace
by 
Dru, Jean-Marie.
Format: 
Books
Publication Date 
1996
Excerpt: 
Advertising -- Cross-cultural studies.
Available: Copies:
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