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13. 
Cover image for eMarketing : the essential guide to marketing in a digital world
eMarketing : the essential guide to marketing in a digital world
eMarketing : the essential guide to marketing in a digital world
by 
Stokes, Rob (eMarketing specialist)
Format: 
Books
Publication Date 
2013 2011
Excerpt: 
Internet marketing.
Available: Copies:
14. 
Cover image for The complete marketer : 60 essential concepts for marketing excellence
The complete marketer : 60 essential concepts for marketing excellence
The complete marketer : 60 essential concepts for marketing excellence
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Marketing in the digital age. Internet marketing ; Social media marketing ; Mobile marketing ; Databases for
Available: Copies:
15. 
Cover image for Computer security literacy : staying safe in a digital world
Computer security literacy : staying safe in a digital world
by 
Jacobson, Douglas.
Format: 
Books
Publication Date 
2013
Excerpt: 
.Anatomy of an Application -- 2.4.Overview of the Internet -- 2.4.1.Protocols -- 2.4.2.Internet Addressing
Available: Copies:
16. 
Cover image for Internet marketing : integrating online and offline strategies
Internet marketing : integrating online and offline strategies
Internet marketing : integrating online and offline strategies
by 
Roberts, Mary Lou.
Format: 
Books
Publication Date 
2013 2012
Excerpt: 
Internet marketing : integrating online and offline strategies / Roberts, Mary Lou.
Available: Copies:
17. 
Cover image for Media today : mass communication in a converging world
Media today : mass communication in a converging world
Media today : mass communication in a converging world
by 
Turow, Joseph.
Format: 
Books
Publication Date 
2013
Excerpt: 
characterized by its focus on: Convergence: In addition to separate chapters on the Internet and the Video Games
Available: Copies:
18. 
Cover image for The Routledge international handbook of children, adolescents and media
The Routledge international handbook of children, adolescents and media
by 
Lemish, Dafna, 1951- editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
and advertising policies in the US and beyond / Amy Beth Jordan and Joelle Sano Gilmore -- Internet
Available: Copies:
19. 
Cover image for Marketing concepts and strategies
Marketing concepts and strategies
Marketing concepts and strategies
by 
Dibb, Sally, 1963-
Format: 
Books
Publication Date 
2012
Excerpt: 
management, sales promotion, direct mail, the internet and direct marketing -- Pricing -- Modifying the
Available: Copies:
20. 
Cover image for The Arab world unbound : tapping into the power of 350 million consumers
The Arab world unbound : tapping into the power of 350 million consumers
The Arab world unbound : tapping into the power of 350 million consumers
by 
Mahajan, Vijay, 1948-
Format: 
Books
Publication Date 
2012
Excerpt: 
technological Arab spring Chapter 8 Tapping into the Arab media and entertainment market Television advertising
Available: Copies:
21. 
Cover image for Diagnosis and treatment planning skills for mental health professionals : a popular culture casebook approach
Diagnosis and treatment planning skills for mental health professionals : a popular culture casebook approach
Diagnosis and treatment planning skills for mental health professionals : a popular culture casebook approach
by 
Schwitzer, Alan M.
Format: 
Books
Publication Date 
2012
Excerpt: 
in music, musicals, and advertising: the cases of Fred the baker, Maria, Billie Jean, Eleanor Rigby
Available: Copies:
22. 
Cover image for Online consumer behavior : theory and research in social media, advertising, and e-tail
Online consumer behavior : theory and research in social media, advertising, and e-tail
Online consumer behavior : theory and research in social media, advertising, and e-tail
by 
Close, Angeline, editor.
Format: 
Books
Publication Date 
2012
Excerpt: 
Online consumer behavior : theory and research in social media, advertising, and e-tail / Close
Available: Copies:
23. 
Cover image for No B.S. grassroots marketing : the ultimate no holds barred take no prisoners guide to growing sales and profits of local small businesses
No B.S. grassroots marketing : the ultimate no holds barred take no prisoners guide to growing sales and profits of local small businesses
No B.S. grassroots marketing : the ultimate no holds barred take no prisoners guide to growing sales and profits of local small businesses
by 
Kennedy, Dan S., 1954-
Format: 
Books
Publication Date 
2012
Excerpt: 
-free advertising brought to you by your local news media -- Come one, come all-to your marketing event : how to get
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24. 
Cover image for Mobilized marketing : how to drive sales, engagement, and loyalty through mobile devices
Mobilized marketing : how to drive sales, engagement, and loyalty through mobile devices
Mobilized marketing : how to drive sales, engagement, and loyalty through mobile devices
by 
Hasen, Jeff, 1958-
Format: 
Books
Publication Date 
2012
Excerpt: 
Cell phone advertising.
Available: Copies:
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Belch, George E. (George Edward), 1951-
(2)
Belch, Michael A.
(2)
Seitel, Fraser P.
(2)
Anderson, Chris, 1961-
(1)
Arnett, Jeffrey Jensen.
(1)
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Internet marketing.
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Marketing.
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Communication in marketing.
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