markets of CRM -- Internal marketing -- One-to-one marketing and mass customisation -- Business-to-business

The small business online marketing handbook : converting online conversations to offline sales /

BPMN 2.0 handbook : methods, concepts, case studies and standards in business process modeling

ENVIRONMENT. 4: The environment of business -- 5: Ethics and corporate social responsibility -- 6: Planning

Business information management : improving performance using information systems / Chaffey, Dave

to face. As a response to the increasing complexity of the business environment, this book deals with

Information Systems Development is key to business strategy -- brief history of Information Systems

Introduction to business management / Du Toit, G. S. (Gawie S.), editor.

gain customer insights -- Consumer markets and consumer buyer behavior -- Business markets and business

Business logistics management : a supply chain perspective / Pienaar, Wessel J.

cyberspace odyssey -- Brave new Web : a flood of questions -- Appendix : toward a new national strategy on

Doing business digitally : eight steps to online success / Parkin, Godfrey.