-- Purchasing and supply management -- Sourcing activities -- Part 4: Contemporary issues in business management

function -- The marketing function -- Operations management -- The purchasing function -- The human

entrepreneurial process -- Establishing a business -- General management and leadership -- Purchasing and inbound

: techniques for enhancing profitability -- 17. Purchasing, quality management, and vendor analysis -- 18

including revenue forecasting, wage scheduling, budgeting, P & L critiques, purchasing procedures and cost

advertising -- The double jeopardy theory -- Habitual purchasing -- Brand equity -- Brand liking -- Brand

purchasing -- Managing Relationships with Customers -- The tasks of business marketing management -- Managing

. Strategies for marketing, sales, and promotion -- 9. Strategies for purchasing and support activities: from

food and beverage control -- 8. Financial aspects -- 9. Purchasing -- 10. Receiving, storing and

advertising -- Operational production information systems ; Purchasing systems ; Receiving systems ; Quality

-- Production price index (PPI) -- Production: sectorial data -- Public finance -- Purchasing power parity (PPP