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13. 
Cover image for The future of advertising : new media, new clients, new consumers in the post-television age
by 
Cappo, Joe.
Format: 
Books
Publication Date 
2003
Excerpt: 
The future of advertising : new media, new clients, new consumers in the post-television age /
Available: Copies:
by 
Sacharin, Ken.
Format: 
Books
Publication Date 
2001
Excerpt: 
Attention! : how to interrupt, yell, whisper, and touch consumers / Sacharin, Ken.
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by 
Peterson, Tshepo.
Format: 
Manuscript
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
Consumer satisfaction -- South Africa.
Available: Copies:
by 
Skikne, Adam.
Format: 
Manuscript
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
Measuring consumer attitude towards Lays Stax / Skikne, Adam.
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18. 
Cover image for Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
-- Understanding the marketplace and consumer value -- Analyzing the marketing environment -- Managing marketing
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19. 
Cover image for Brand management : co-creating meaningful brands
by 
Beverland, Michael, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
around the globe to help show the wide range and diversity of brands and consumers today. These include
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by 
Roberts-Lombard, Mornay
Format: 
Books
Publication Date 
2022
Excerpt: 
Consumer Behaviour 5th Roberts-Lombard, Mornay
Available: Copies:
21. 
Cover image for Digital marketing
by 
Chaffey, Dave 1963- VerfasserIn.
Format: 
Books
Publication Date 
2022
Excerpt: 
audiences. Consumers now have access to a much wider choice of entertainment, products, services and prices
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22. 
Cover image for Brand metrics measuring brand efficacy along the customer journey
by 
Kall, Jacek VerfasserIn.
Format: 
Books
Publication Date 
2022
Excerpt: 
Consumers' preferences.
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23. 
Cover image for Make your brand matter : experience-driven solutions to capture customers and keep them loyal
by 
Soechtig, Steven G., author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Consumer satisfaction.
Available: Copies:
24. 
Cover image for Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Environment -- 4. Managing Marketing Information to Gain Customer Insights -- 5. Consumer Markets and Buyer
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