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13. 
Cover image for Consumer behaviour
Consumer behaviour
by 
Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
2006
Excerpt: 
buying behaviour -- Consumer loyalty -- Building relationships with customers -- E-commerce and its value
Available: Copies:
14. 
Cover image for Fair trade for all : how trade can promote development
Fair trade for all : how trade can promote development
by 
Stiglitz, Joseph E.
MyiLibrary http://www.myilibrary.com?id=87014
Table of contents http://catdir.loc.gov/catdir/toc/ecip0519/2005027734.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0723/2005027734-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0635/2005027734-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Fair trade for all : how trade can promote development / Stiglitz, Joseph E.
Available: Copies:
15. 
Cover image for Teaching graphic design : course offerings and class projects from the leading graduate and undergraduate programs
Teaching graphic design : course offerings and class projects from the leading graduate and undergraduate programs
by 
Heller, Steven.
Table of contents http://catdir.loc.gov/catdir/toc/ecip046/2003015463.html
Format: 
Books
Publication Date 
2003
Excerpt: 
Allemann, Inge Druckrey, Chris Myers, [et-al] -- Part 2: Undergraduate/Graduate -- Web design for E-commerce
Available: Copies:
16. 
Cover image for Strategic management : formulation, implementation, and control
Strategic management : formulation, implementation, and control
by 
Pearce, John A.
Format: 
Books
Publication Date 
2003
Excerpt: 
. [The text] highlights globalization, e-commerce, information technology, speed, and continuous
Available: Copies:
17. 
Cover image for Small business management : an entrepreneurial emphasis
Small business management : an entrepreneurial emphasis
by 
Longenecker, Justin G. (Justin Gooderl), 1917-2005.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-t.html
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
. Entrepreneurial strategy -- 2. Strategies that capture opportunities -- 3. E-commerce opportunities -- 4. Global
Available: Copies:
18. 
Cover image for Management information systems for the information age
Management information systems for the information age
by 
Haag, Stephen.
Format: 
Books
Publication Date 
2002
Excerpt: 
E-business.
Available: Copies:
19. 
Cover image for Effective marketing : creating and keeping customers
Effective marketing : creating and keeping customers
by 
Zikmund, William G.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html
Format: 
Books
Publication Date 
2002
Excerpt: 
communications -- Advertising and public relations in an e-commerce world -- Personal selling, sales management
Available: Copies:
20. 
Cover image for Marketing plans that work
Marketing plans that work
by 
McDonald, Malcolm.
Table of contents http://catdir.loc.gov/catdir/toc/els031/2001043345.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012930759&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/els031/2001043345.html
Format: 
Books
Publication Date 
2002
Excerpt: 
theoretical and technical background. Marketing managers and business executives developing marketing and e
Available: Copies:
21. 
Cover image for Brands in the balance : meeting the challenges to commercial identity
Brands in the balance : meeting the challenges to commercial identity
by 
Drawbaugh, Kevin.
Format: 
Books
Publication Date 
2001
Excerpt: 
E-commerce.
Available: Copies:
22. 
Cover image for Redesigning enterprise processes for e-business
Redesigning enterprise processes for e-business
by 
El Sawy, Omar A.
Format: 
Electronic Resources
Publication Date 
2001
Excerpt: 
Redesigning enterprise processes for e-business / El Sawy, Omar A.
Available: Copies:
23. 
Cover image for Successful direct marketing methods
Successful direct marketing methods
by 
Stone, Bob, 1918-2007.
Table of contents http://catdir.loc.gov/catdir/toc/mh021/00067572.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh042/00067572.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00067572.html
Inhaltsverzeichnis Successful direct marketing methods
Format: 
Books
Publication Date 
2001
Excerpt: 
/teleservices -- Ch. 11. Overview of internet direct marketing -- Ch. 12. E-communications -- Ch. 13. E-commerce
Available: Copies:
24. 
Cover image for Principles of internet marketing
Principles of internet marketing
by 
Hanson, Ward A.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008849367&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2000
Excerpt: 
Digital technology ; Online mass customization ; Standards marketing ; Auctions ; E-commerce
Available: Copies:
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