creativity - Sources of innovation - Search strategies for innovation; Finding the resources: Building the

-- Advertising -- Advertising creativity -- Advertising media and media planning -- Personal selling -- Shopper

imagination and creativity, develop mobile marketing strategies that can win customers, boost brand awareness

memory for Text -- Problem solving -- Expertise and creativity -- Decision making.

. Creativity in the Organisation -- ch. 4. Innovation -- ch. 5. Globalisation and International Trade -- ch. 6

The arts and young children -- Nurturing creativity -- Artistic development -- Awakening the senses

and artist who knows that creativity is everywhere, creativity is for everyone. A manifesto for the

ventures: opportunities, challenges and succession -- Creativity and innovation -- Evaluating the

: futures thinking and designing for sustainability -- Technology education curriculum -- Creativity and

entrepreneur -- Chapter 8: Entrepreneurs and managing creativity -- Chapter 9: Entrepreneurial networking

: Characteristics and Competencies -- Small Business Ideas: Creativity, Opportunity, and Feasibility -- Appendix: A

techniques fashion designers use to set up small business. The topics include creativity and innovation