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13.

Marketing management : knowledge and skills

Peter, J. Paul.

Table of contents http://catdir.loc.gov/catdir/toc/mh021/00026735.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00026735.html

Format:

Books

Publication Date

2001

Excerpt:

Publisher description <a href="http://catdir.loc.gov/catdir/description/mh021/00026735.html">http

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14.

Strategic marketing

Cravens, David W.

Table of contents http://catdir.loc.gov/catdir/toc/mh022/99010060.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/99010060.html

Format:

Books

Publication Date

2000

Excerpt:

Publisher description <a href="http://catdir.loc.gov/catdir/description/mh023/99010060.html">http

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15.

Case studies in finance : managing for corporate value creation

Bruner, Robert F., 1949-

Table of contents http://catdir.loc.gov/catdir/toc/mh022/98023633.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/98023633.html

Format:

Books

Publication Date

1999

Excerpt:

Publisher description <a href="http://catdir.loc.gov/catdir/description/mh023/98023633.html">http

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16.

Strategic management : concepts and cases

Thompson, Arthur A., 1940-

Table of contents http://catdir.loc.gov/catdir/toc/mh022/98050674.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/98050674.html

Format:

Books

Publication Date

1999

Excerpt:

Publisher description <a href="http://catdir.loc.gov/catdir/description/mh023/98050674.html">http

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