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13.

Cover image for Building great customer experiences

Building great customer experiences

Building great customer experiences

by

Shaw, Colin, 1958-

Format:

Books

Publication Date

2005

Excerpt:

Consumer satisfaction.

Available: Copies:

14.

Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising

Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising

by

Jaffe, Joseph, 1970-

Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html

Format:

Books

Publication Date

2005

Excerpt:

; Experiential marketing ; Long-form content ; Communal marketing ; Consumer-generated content ; Search ; Music

Available: Copies:

15.

Cover image for The consumer-- or else! : consumer-centric business paradigms

The consumer-- or else! : consumer-centric business paradigms

The consumer-- or else! : consumer-centric business paradigms

by

Schuster, Camille Passler, 1950-

Table of contents http://www.loc.gov/catdir/toc/ecip044/2003012040.html

Format:

Books

Publication Date

2004

Excerpt:

The consumer-- or else! : consumer-centric business paradigms / Schuster, Camille Passler, 1950-

Available: Copies:

16.

Cover image for Who stole my customer?? : winning strategies for creating and sustaining customer loyalty

Who stole my customer?? : winning strategies for creating and sustaining customer loyalty

Who stole my customer?? : winning strategies for creating and sustaining customer loyalty

by

Thompson, Harvey.

Format:

Books

Publication Date

2004

Excerpt:

Consumer satisfaction.

Available: Copies:

17.

Cover image for Buyer behaviour : a multi-cultural approach

Buyer behaviour : a multi-cultural approach

Buyer behaviour : a multi-cultural approach

by

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2003

Excerpt:

Consumers -- South Africa.

Available: Copies:

18.

Cover image for The loyalty effect : the hidden force behind growth, profits, and lasting value

The loyalty effect : the hidden force behind growth, profits, and lasting value

The loyalty effect : the hidden force behind growth, profits, and lasting value

by

Reichheld, Frederick F.

Format:

Books

Publication Date

2001 1996

Excerpt:

Consumer satisfaction.

Available: Copies:

19.

Cover image for Emotion marketing : the Hallmark way of winning customers for life

Emotion marketing : the Hallmark way of winning customers for life

Emotion marketing : the Hallmark way of winning customers for life

by

Robinette, Scott.

Contributor biographical information http://www.loc.gov/catdir/bios/mh041/00065374.html
Publisher description http://www.loc.gov/catdir/description/mh021/00065374.html
Table of contents http://www.loc.gov/catdir/toc/mh021/00065374.html

Format:

Books

Publication Date

2001

Excerpt:

Consumer satisfaction.

Available: Copies:

20.

Cover image for Aftermarketing : how to keep customers for life through relationship marketing

Aftermarketing : how to keep customers for life through relationship marketing

Aftermarketing : how to keep customers for life through relationship marketing

by

Vavra, Terry G.

Format:

Books

Publication Date

1995

Excerpt:

Consumer satisfaction.

Available: Copies:

21.

Cover image for I was your customer

I was your customer

I was your customer

by

Cheales, Peter.

Format:

Books

Publication Date

1994

Excerpt:

Consumer complaints.

Available: Copies:

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Subject: Customer relations.

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Author

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(2)

Rousseau, Deon.

(2)

Alexander, Jim, 1950-

(1)

(1)

(1)

Boshoff, Christo.

(1)

(1)

Cheales, Peter.

(1)

Conway, A. (Anthony)

(1)

Cook, Sarah, 1955-

(1)

Crutcher, C. William, author.

(1)

Deepbrook Productions.

(1)

Dieffenbach, Michael.

(1)

Dufek, Donald F.

(1)

Film Ideas (Firm)

(1)

Fornell, Claes.

(1)

Hill, Nigel, 1952-

(1)

(1)

Jaffe, Joseph, 1970-

(1)

(1)

Lucas, Robert W.

(1)

Reichheld, Frederick F.

(1)

Robinette, Scott.

(1)

Schuster, Camille Passler, 1950-

(1)

Shaw, Colin, 1928-

(1)

Shaw, Colin, 1958-

(1)

Stinnett, Bill.

(1)

Teal, Thomas, 1937-

(1)

Thompson, Harvey.

(1)

(1)

Vavra, Terry G.

(1)

(1)

Format

(20)

(1)

Item Category 1

Material Type

Language

(21)

Library

Shelf Location

Publication Date

Subject

Consumer satisfaction.

(11)

Customer services.

(8)

Consumer behavior.

(3)

Target marketing.

(3)

Consumers -- South Africa.

(2)

Customer loyalty.

(2)

Customer services -- Management.

(2)

(2)

Marketing research.

(2)

Relationship marketing.

(2)

Advertisers -- Attitudes.

(1)

Advertising -- Psychological aspects.

(1)

Advertising -- Technological innovations.

(1)

Consumer behavior -- Cross-cultural studies.

(1)

Consumer complaints.

(1)

Consumer satisfaction -- Evaluation.

(1)

Consumers -- Research.

(1)

Consumers' preferences.

(1)

(1)

Consumption (Economics)

(1)

Cultural relations.

(1)

Documentary films.

(1)

Executives -- Training of.

(1)

Films for the hearing impaired.

(1)

Instructional films.

(1)

Interactive marketing.

(1)

Intercultural communication.

(1)

Job satisfaction.

(1)

Klantgerichtheid.

(1)

Labor productivity.

(1)

(1)

(1)

(1)

Sales management.

(1)

(1)

(1)

Strategic planning.

(1)

Success in business.

(1)

Total quality management.

(1)

Video recordings for the hearing impaired.

(1)

(1)

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