and experiences, and public relations -- Managing digital communications: online, social media, and

Digital media.

Communication Tools -- Whiteboards -- Dashboards -- Instant Messaging Systems -- Social Media -- Tools Used by

engage in effective business communication. Social media and new communication forms, however, come with

engage in effective business communication. Social media and new communication forms, however, come with

-- Media characteristics -- The Internet and interactivity -- Media planning -- Building the brand: product

Mass media -- Social aspects.