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1. 
Cover image for Advertising, promotion, and other aspects of integrated marketing communications
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2013
Excerpt: 
Advertising, promotion, and other aspects of integrated marketing communications / Shimp, Terence A.
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2. 
Cover image for The handbook of media and communication research : qualitative and quantitative methodologies
by 
Jensen, Klaus Bruhn.
Format: 
Books
Publication Date 
2012
Excerpt: 
The handbook of media and communication research : qualitative and quantitative methodologies /
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by 
Reyneke, Rolene.
Format: 
Manuscript
Publication Date 
2012
Excerpt: 
BFF*? : a study exploring the complementary relationship between print magazines and the new media
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by 
Veitch, Emily Frances.
Format: 
Manuscript
Publication Date 
2012
Excerpt: 
Best laid plans : an exploration into the process of designing a content strategy for social media
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5. 
Cover image for Winning the story wars : why those who tell--and live--the best stories will rule the future
by 
Sachs, Jonah, author.
Format: 
Books
Publication Date 
2012
Excerpt: 
Technologies de l'information et de la communication.
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by 
Mpendukana, Sibonile.
Format: 
Manuscript
Publication Date 
2012
Excerpt: 
In social media we trust : what can brands and consumer interactions on facebook, in case the
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7. 
Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
by 
Scott, David Meerman.
Format: 
Books
Publication Date 
2011
Excerpt: 
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs
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by 
Lester, Paul Martin.
Format: 
Books
Publication Date 
2011
Excerpt: 
Visual communication : images with messages / Lester, Paul Martin.
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9. 
Cover image for Environment, media and communication
by 
Hansen, Anders, 1957-
Format: 
Books
Publication Date 
2010
Excerpt: 
Environment, media and communication / Hansen, Anders, 1957-
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by 
Heinrich, Michael, 1978-
Format: 
Books
Publication Date 
2009
Excerpt: 
communications media -- In conclusion.
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12. 
Cover image for Visual communication : integrating media, art and science
by 
Williams, Rick.
Format: 
Books
Publication Date 
2007 2006
Excerpt: 
Visual communication : integrating media, art and science / Williams, Rick.
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