International marketing / Kleindl, Brad Alan, 1955-

Communication, International.

) -- International context of public relations -- Public relations theories -- an applied overview : systems theories

management -- Information management and e-business -- Managing diversity -- Business ethics -- International

-Cultural Consumer Behavior: An International Perspective -- pt. IV. The consumer's decision making process. 15

-- Motivation -- Communication and interpersonal relationships -- pt. 5. Controlling. Controlling -- pt. 6

-- Managing conflict and negotiation -- Organizational process. Organizational communication in the Internet

International business enterprises -- Management -- Social aspects.

Communications -- Ch. 6. Establishing a Formal Dialogue: Satisfaction Measurement -- Appendix 6: Who's Satisfying