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13.
Strategic market management
Strategic market management
by
Aaker, David A.
Inhaltsverzeichnis
Table of contents
http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006766722&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis
Strategic market management
Format:
Books
Publication Date
1995
Excerpt:
-- Dimensions of Environmental Analysis -- Dealing with Strategic Uncertainty -- Impact Analysis--Assessing the
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