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1.

Cover image for Advertising, promotion, and other aspects of integrated marketing communications

Advertising, promotion, and other aspects of integrated marketing communications

by

Shimp, Terence A.

Format:

Books

Publication Date

2013

Excerpt:

Sales promotion.

Available: Copies:

2.

Cover image for Promo 2

by

O'Guinn, Thomas.

Format:

Books

Publication Date

2013

Excerpt:

Sales promotion -- Management.

Available: Copies:

3.

Cover image for Advertising : an integrated marketing communication perspective

Advertising : an integrated marketing communication perspective

by

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2012 2011

Excerpt:

Sales promotion.

Available: Copies:

4.

Cover image for Advertising and promotion : an integrated marketing communications perspective

Advertising and promotion : an integrated marketing communications perspective

by

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2012

Excerpt:

Sales promotion.

Available: Copies:

5.

Advertising and promotions : an integrated brand approach

by

Semenik, Richard J.

Format:

Books

Publication Date

2012

Excerpt:

Advertising and promotions : an integrated brand approach / Semenik, Richard J.

Available: Copies:

6.

Cover image for Integrated marketing communications in advertising and promotion

Integrated marketing communications in advertising and promotion

by

Shimp, Terence A.

Format:

Books

Publication Date

2010

Excerpt:

Sales promotion.

Available: Copies:

7.

Cover image for Advertising and promotion : in integrated marketing communications

Advertising and promotion : in integrated marketing communications

by

Hackley, Christopher E.

Format:

Books

Publication Date

2010

Excerpt:

Sales promotion.

Available: Copies:

8.

Cover image for Integrated marketing communication : a contemporary approach

Integrated marketing communication : a contemporary approach

Integrated marketing communication : a contemporary approach

by

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2010

Excerpt:

Sales promotion -- South Africa.

Available: Copies:

9.

Cover image for Advertising and promotion : an integrated marketing communication perspective

Advertising and promotion : an integrated marketing communication perspective

by

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2009

Excerpt:

Sales promotion.

Available: Copies:

10.

Cover image for Advertising and promotion : an integrated marketing communications perspective

Advertising and promotion : an integrated marketing communications perspective

by

Belch, George E. (George Edward), 1951-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0816/2008018250.html
http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2626837&custom_att_2=simple_viewer

Format:

Books

Publication Date

2009

Excerpt:

Sales promotion.

Available: Copies:

11.

Cover image for Contemporary advertising

Contemporary advertising

by

Arens, William F.

Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html

Format:

Books

Publication Date

2008

Excerpt:

-- Relationship building : direct marketing, personal selling, and sales promotion -- Relationship building

Available: Copies:

12.

Cover image for How to market, advertise, and promote your business or service in your own backyard

How to market, advertise, and promote your business or service in your own backyard

by

Egelhoff, Tom.

Format:

Books

Publication Date

2008

Excerpt:

Sales promotion.

Available: Copies:

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Subject: Advertising.

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Author

Belch, George E. (George Edward), 1951-

(11)

Belch, Michael A.

(9)

Shimp, Terence A.

(8)

Arens, William F.

(4)

Andrews, J. Craig.

(2)

Burnett, John, 1944-

(2)

Hackley, Christopher E., author.

(2)

Hackley, Rungpaka Amy, author.

(2)

Moriarty, Sandra E. (Sandra Ernst)

(2)

Mulder, D. (Dalmé)

(2)

Semenik, Richard J.

(2)

Van Heerden, Neels, 1957-

(2)

Wells, William, 1926-

(2)

Allen, Chris T.

(1)

Arens, Christian.

(1)

Belch, George E. (George Edward), 1951- Introduction to advertising & promotion.

(1)

Belch, George E. (George Edward), 1951- Introduction to advertising and promotion.

(1)

Belch, George E. (George Edward), 1951- author.

(1)

Belch, George E. (George Edward), 1951-. Advertising and promotion.

(1)

Belch, Michael A., author.

(1)

Blakeman, Robyn, 1958-

(1)

Cook, Gordon, 1948-

(1)

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(1)

(1)

Hackley, Christopher E.

(1)

Koekemoer, Ludi.

(1)

Newman, Michael.

(1)

O'Guinn, Thomas C.

(1)

O'Guinn, Thomas C. Advertising and integrated brand promotion.

(1)

O'Guinn, Thomas.

(1)

(1)

Rossiter, John R.

(1)

Sephapo, Catherine Mpolokeng.

(1)

Shimp, Terence A. Advertising promotion and supplemental aspects of integrated marketing communication.

(1)

Shimp, Terence A. Advertising, promotion and supplemental aspects of integrated marketing communications

(1)

Shimp, Terence A. Advertising, promotion, and supplemental aspects of integrated.

(1)

Shimp, Terence A. Promotion management & marketing communications.

(1)

Stanley, Richard E.

(1)

Tellis, Gerard J., 1950-

(1)

Theron, Catherine Mpolokeng.

(1)

Van Rooyen, Rob.

(1)

Weigold, Michael F., 1958-

(1)

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(1)

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RC Bloemfontein

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Subject

Sales promotion.

(33)

Communication in marketing.

(24)

Direct marketing.

(7)

Advertising -- Brand name products.

(3)

Advertising -- Social aspects.

(3)

Advertising -- South Africa.

(2)

Advertising media planning.

(2)

(2)

(2)

(2)

Sales promotion -- South Africa.

(2)

Advertising -- Management.

(1)

Alternative mass media.

(1)

(1)

Branding (Marketing)

(1)

(1)

Communication en marketing.

(1)

Communication in marketing -- South Africa.

(1)

Comunicación en la mercadotecnia.

(1)

Integriertes Management.

(1)

(1)

Marketing -- Management.

(1)

Marketing direct.

(1)

(1)

Message publicitaire.

(1)

New business enterprises -- Management.

(1)

Promoción de ventas.

(1)

Public relations.

(1)

(1)

Sales promotion -- Management.

(1)

(1)

Small business -- Management.

(1)

Small business marketing.

(1)

Stratégie de marketing.

(1)

Ventes -- Promotion.

(1)

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RC Pretoria CBD

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