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301.

Viable business strategies : a systemic, people-centric approach

Ungerer, Marius.

Format:

Books

Publication Date

2007

Excerpt:

Viable business strategies : a systemic, people-centric approach / Ungerer, Marius.

Available: Copies:

302.

Management and creativity : from creative industries to creative management

Bilton, Chris.

Table of contents only http://www.loc.gov/catdir/toc/ecip067/2006002731.html

Format:

Books

Publication Date

2007

Excerpt:

Creative ability in business.

Available: Copies:

303.

Sports marketing

Fullerton, Sam.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0643/2006014467-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0643/2006014467-d.html

Format:

Books

Publication Date

2007

Excerpt:

decisions in sports marketing -- Pricing decisions in sports marketing -- Developing a promotional strategy

Available: Copies:

304.

International business : competing in the global marketplace

Hill, Charles W. L.

Format:

Books

Publication Date

2007

Excerpt:

International business : competing in the global marketplace / Hill, Charles W. L.

Available: Copies:

305.

Crafting and executing strategy : the quest for competitive advantage : concepts and cases

Thompson, Arthur A., 1940-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0612/2006011853.html

Format:

Books

Publication Date

2007

Excerpt:

Crafting and executing strategy : the quest for competitive advantage : concepts and cases /

Available: Copies:

306.

New venture creation : entrepreneurship for the 21st century

Timmons, Jeffry A.

Inhaltsverzeichnis
Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014828007&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2007

Excerpt:

New business enterprises -- Handbooks, manuals, etc.

Available: Copies:

307.

Trading places--SMEs in the global economy : a critical research handbook

Lloyd-Reason, Lester.

Format:

Books

Publication Date

2007

Excerpt:

International business enterprises.

Available: Copies:

308.

Strategic human resource management : contemporary issues

Millmore, Mike.

to access electronic resource

Format:

Books

Publication Date

2007

Excerpt:

This new text successfully integrates HR strategy with the overall business strategy, examining

Available: Copies:

309.

Strategic marketing

Cravens, David W.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-d.html

Format:

Books

Publication Date

2006

Excerpt:

Ch. 1. Market-driven strategy -- Ch. 2. Corporate, business, and marketing strategy -- App. 2A

Available: Copies:

310.

Principles of marketing

Kotler, Philip.

Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2004029593.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1618996
http://www.prenhall.com

Format:

Books

Publication Date

2006

Excerpt:

-- Business markets and business buyer behavior -- Segmentation, targeting, and positioning : building the

Available: Copies:

311.

Cover image for Perfect phrases for executive presentations : hundreds of ready-to-use phrases to use to communicate your strategy and vision when the stakes are high

Perfect phrases for executive presentations : hundreds of ready-to-use phrases to use to communicate your strategy and vision when the stakes are high

Perlman, Alan M., 1943-

Format:

Books

Publication Date

2006

Excerpt:

communicate your strategy and vision when the stakes are high / Perlman, Alan M., 1943-

Available: Copies:

312.

Global strategy

Peng, Mike W., 1968-

Companion site http://websites.swlearning.com/cgi-swlearning/course_products_wp.pl?fid=M20b&product_isbn_issn=0324288522&discipline_number=416

Format:

Books

Publication Date

2006

Excerpt:

International business enterprises -- Management.

Available: Copies:

313.

Strategic alignment process and decision support systems : theory and case studies

Shimizu, Tamio, 1938-

Format:

Books

Publication Date

2006

Excerpt:

of organizational strategy with information technology strategy -- Ch. VI. Performance measurement

Available: Copies:

314.

The network economy : strategy, structure and management

Man, Adrianus Pieter de, 1967-

Table of contents only http://www.loc.gov/catdir/toc/fy0703/2006298880.html

Format:

Books

Publication Date

2006 2004

Excerpt:

The network economy : strategy, structure and management / Man, Adrianus Pieter de, 1967-

Available: Copies:

315.

Global strategy : creating and sustaining advantage across borders

Inkpen, Andrew C.

Table of contents http://www.loc.gov/catdir/toc/ecip058/2005004318.html

Format:

Books

Publication Date

2006

Excerpt:

Global strategy : creating and sustaining advantage across borders / Inkpen, Andrew C.

Available: Copies:

316.

Transforming your go-to-market strategy : the three disciplines of channel management

Rangan, V. Kasturi.

Table of contents http://www.loc.gov/catdir/toc/ecip062/2005030893.html

Format:

Books

Publication Date

2006

Excerpt:

Transforming your go-to-market strategy : the three disciplines of channel management / Rangan, V

Available: Copies:

317.

From brand vision to brand evaluation : strategically building and sustaining brands

De Chernatony, L. (Leslie)

Format:

Books

Publication Date

2006

Excerpt:

business context. The book provides an authoritative template for understanding the steps to maintaining

Available: Copies:

318.

Marketers toolkit : the 10 strategies you need to succeed.

Harvard Business School.

Table of contents http://www.loc.gov/catdir/toc/ecip0516/2005020520.html

Format:

Books

Publication Date

2006

Excerpt:

Marketers toolkit : the 10 strategies you need to succeed. Harvard Business School.

Available: Copies:

319.

Leadership lessons from the ancient world : how learning from the past can win you the future

Cotterell, Arthur.

Table of contents only http://www.loc.gov/catdir/toc/ecip0611/2006011217.html

Format:

Books

Publication Date

2006

Excerpt:

. Focusing on results : the strategy of Themistocles -- 7. Integrity : the political supremacy of Pericles

Available: Copies:

320.

Quality : a corporate force : managing for excellence

Aikens, C. Harold.

Table of contents http://www.loc.gov/catdir/toc/ecip0512/2005013503.html

Format:

Books

Publication Date

2006

Excerpt:

business imperative -- The pursuit of quality through strategy -- Managing for quality : organization

Available: Copies:

321.

The Toyota way fieldbook : a practical guide for implementing Toyota's 4Ps

Liker, Jeffrey K.

Format:

Books

Publication Date

2006

Excerpt:

Business strategy.

Available: Copies:

322.

Alignment : using the balanced scorecard to create corporate synergies

Kaplan, Robert S.

Table of contents http://www.loc.gov/catdir/toc/ecip062/2005030504.html

Format:

Books

Publication Date

2006

Excerpt:

Strategic alliances (Business)

Available: Copies:

323.

Strategic database marketing

Hughes, Arthur Middleton.

Table of contents http://www.loc.gov/catdir/toc/ecip059/2005006389.html

Format:

Books

Publication Date

2006 2005

Excerpt:

of strategy -- 4. Designing a successful customer strategy -- 5. Building profits with recency

Available: Copies:

324.

Global security in the twenty-first century : the quest for power and the search for peace

Kay, Sean, 1967-

Format:

Books

Publication Date

2006

Excerpt:

grand strategy -- Regional flashpoints -- Technology and the business of security -- Asymmetrical

Available: Copies:

325.

Advertising strategy : creative tactics from the outside/in

Altstiel, Tom.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0659/2005012623-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0734/2005012623-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0659/2005012623-d.html

Format:

Books

Publication Date

2006

Excerpt:

Advertising strategy : creative tactics from the outside/in / Altstiel, Tom.

Available: Copies:

326.

Marketing management

Kotler, Philip.

Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA

Format:

Books

Publication Date

2006

Excerpt:

, & Loyalty -- Chapter 6 -- Analyzing Consumer Markets -- Chapter 7 -- Analyzing Business Markets -- Chapter 8

Available: Copies:

327.

The business of tourism management

Beech, John G., 1947-

Format:

Books

Publication Date

2006

Excerpt:

The business of tourism management / Beech, John G., 1947-

Available: Copies:

328.

Streetwise finance & accounting for entrepreneurs

Caplan, Suzanne.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0613/2006014732.html

Format:

Books

Publication Date

2006

Excerpt:

New business enterprises -- Finance.

Available: Copies:

329.

Kellogg on branding : the marketing faculty of the Kellogg School of Management

Tybout, Alice M.

Table of contents http://catdir.loc.gov/catdir/toc/ecip059/2005007457.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016292713&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0622/2005007457-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0622/2005007457-d.html

Format:

Books

Publication Date

2005

Excerpt:

-- Brand strategy for business markets / James C. Anderson and Gregory S. Carpenter -- Services branding

Available: Copies:

330.

The HR value proposition

Ulrich, David, 1953-

Table of contents http://www.loc.gov/catdir/toc/ecip057/2005002389.html

Format:

Books

Publication Date

2005

Excerpt:

The premise of HR value -- External business realities -- External stakeholders : investors and

Available: Copies:

331.

Economic foundations of strategy

Mahoney, Joseph T.

Format:

Books

Publication Date

2005

Excerpt:

Economic foundations of strategy / Mahoney, Joseph T.

Available: Copies:

332.

Managing a company in an activist world : the leadership challenge of corporate citizenship

Burke, Edmund M.

Table of contents http://www.loc.gov/catdir/toc/ecip051/2004022588.html

Format:

Books

Publication Date

2005

Excerpt:

Social responsibility of business.

Available: Copies:

333.

International marketing strategy

Bradley, Frank, 1942-

Format:

Books

Publication Date

2005

Excerpt:

International marketing strategy / Bradley, Frank, 1942-

Available: Copies:

334.

Enterprise-wide change : superior results through systems thinking

Haines, Stephen.

Format:

Books

Publication Date

2005

Excerpt:

critical business and human issues and opportunities, and developing the shared core strategies and action

Available: Copies:

335.

Broken windows, broken business : how the smallest remedies reap the biggest rewards

Levine, Michael, 1954-

Table of contents http://www.loc.gov/catdir/toc/ecip058/2005003936.html

Format:

Books

Publication Date

2005

Excerpt:

Broken windows, broken business : how the smallest remedies reap the biggest rewards / Levine

Available: Copies:

336.

The loyalty advantage : essential steps to energize your company, your customers, your brand

Durkin, Dianne M., 1947-

Table of contents http://www.loc.gov/catdir/toc/ecip055/2004030979.html

Format:

Books

Publication Date

2005

Excerpt:

business -- Ch. 4. What is the loyalty factor? -- Ch. 5. Employees, the new strategic alliance -- Ch. 6

Available: Copies:

337.

Making strategy work : leading effective execution and change

Hrebiniak, Lawrence G.

Table of contents http://www.loc.gov/catdir/toc/fy053/2004111039.html

Format:

Electronic Resources

Publication Date

2005

Excerpt:

Making strategy work : leading effective execution and change / Hrebiniak, Lawrence G.

Available: Copies:

338.

The right tools for the job : on the use and performance of management tools and techniques

Cox, Andrew W.

Contributor biographical information http://www.loc.gov/catdir/bios/hol059/2004048876.html
Publisher description http://www.loc.gov/catdir/description/hol053/2004048876.html
Table of contents http://www.loc.gov/catdir/toc/hol052/2004048876.html

Format:

Books

Publication Date

2005

Excerpt:

techniques in the areas of business strategy and finance, marketing, production and operations, and

Available: Copies:

339.

Strategic planning and performance management : develop and measure winning strategy

Kenny, Graham.

Format:

Books

Publication Date

2005

Excerpt:

Strategic planning and performance management : develop and measure winning strategy / Kenny

Available: Copies:

340.

MBA admissions strategy : from profile building to essay writing

Gordon, A. V.

Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0735/2007276942-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0735/2007276942-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0735/2007276942-t.html

Format:

Books

Publication Date

2005

Excerpt:

MBA admissions strategy : from profile building to essay writing / Gordon, A. V.

Available: Copies:

341.

The art and strategy of service-learning presentations

Isaacson, Rick.

Format:

Books

Publication Date

2005

Excerpt:

The art and strategy of service-learning presentations / Isaacson, Rick.

Available: Copies:

342.

Contemporary strategy analysis

Grant, Robert M., 1948-

Table of contents http://www.loc.gov/catdir/toc/ecip0416/2004007696.html

Format:

Books

Publication Date

2005

Excerpt:

Contemporary strategy analysis / Grant, Robert M., 1948-

Available: Copies:

343.

Contemporary marketing 2005

Boone, Louis E.

Format:

Books

Publication Date

2005

Excerpt:

identification and new-product planning. Part 5. Pricing strategy. 13. Price determination -- 14. Managing the

Available: Copies:

344.

Innovating strategy process

Floyd, Steven W., 1950-

Format:

Books

Publication Date

2005

Excerpt:

Innovating strategy process / Floyd, Steven W., 1950-

Available: Copies:

345.

Product leadership : pathways to profitable innovation

Cooper, Robert G. (Robert Gravlin), 1943-

Table of contents http://www.loc.gov/catdir/toc/ecip0420/2004017395.html

Format:

Books

Publication Date

2005

Excerpt:

strategy for your business : what markets, products, and technologies? -- 4. Product innovation strategy to

Available: Copies:

346.

Service operations management : improving service delivery

Johnston, Robert.

Format:

Books

Publication Date

2005

Excerpt:

. Performance measurement -- 11. Linking operations decisions to business performance -- 12. Driving operational

Available: Copies:

347.

The regional multinationals : MNEs and "Global" strategic management

Rugman, Alan M.

Table of contents http://www.loc.gov/catdir/toc/cam051/2004052681.html
Publisher description http://www.loc.gov/catdir/description/cam041/2004052681.html

Format:

Books

Publication Date

2005

Excerpt:

International business enterprises.

Available: Copies:

348.

Corporate learning : proven and practical guidelines for building a sustainable learning strategy

Dulworth, Mike, 1962-

Table of contents http://www.loc.gov/catdir/toc/ecip055/2004030444.html

Format:

Books

Publication Date

2005

Excerpt:

Corporate learning : proven and practical guidelines for building a sustainable learning strategy /

Available: Copies:

349.

What the best MBAs knows : how to apply the greatest ideas taught in the best business schools

Navarro, Peter.

Contributor biographical information http://www.loc.gov/catdir/bios/mh051/2004018239.html
Publisher description http://www.loc.gov/catdir/description/mh051/2004018239.html Contributor biographical information http://www.loc.gov/catdir/bios/mh051/2004018239.html Table of contents http://www.loc.gov/catdir/toc/ecip0421/2004018239.html
Table of contents http://www.loc.gov/catdir/toc/ecip0421/2004018239.html

Format:

Books

Publication Date

2005

Excerpt:

What the best MBAs knows : how to apply the greatest ideas taught in the best business schools /

Available: Copies:

350.

Purchasing & supply chain management : analysis, strategy, planning and practice

Weele, A. J. van (Arjan J.)

Format:

Books

Publication Date

2005

Excerpt:

Purchasing & supply chain management : analysis, strategy, planning and practice / Weele, A. J

Available: Copies:

351.

Controlling strategy : management, accounting, and performance measurement

Chapman, Christopher S.

Format:

Books

Publication Date

2005

Excerpt:

Controlling strategy : management, accounting, and performance measurement / Chapman, Christopher S.

Available: Copies:

352.

Entrepreneur's toolkit : tools and techniques to launch and grow your new business.

Harvard Business School.

Format:

Books

Publication Date

2005

Excerpt:

Harvard Business essentials : your mentor and guide to doing business effectively authoritative

Available: Copies:

353.

Guerrilla marketing in 30 days : a 30 day tactical plan to maximize profits and increase customers

Levinson, Jay Conrad.

Format:

Books

Publication Date

2005

Excerpt:

. Business networking -- Day 13. Strategic alliances and fusion marketing -- Day 14. Direct selling -- Day 15

Available: Copies:

354.

Cooperative strategy

Child, John.

Format:

Books

Publication Date

2005

Excerpt:

International business enterprises Management

Available: Copies:

355.

Diversity management : for business success

Human, L. N.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014580025&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2005

Excerpt:

Diversity management : for business success / Human, L. N.

Available: Copies:

356.

Strategic management in action

Coulter, Mary K.

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip0421/2004018971.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014191445&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2005

Excerpt:

effectively integrates strategy theory and strategy action in an exciting and engaging way. The author

Available: Copies:

357.

TV commercials : how to make them, or, how big is the boat?

Cury, Ivan.

ebrary http://site.ebrary.com/id/10128001
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=130091
MyiLibrary http://www.myilibrary.com?id=100869
Safari Books Online http://proquest.safaribooksonline.com/?fpi=9780240805924
Taylor & Francis http://www.tandfebooks.com/isbn/9780080479019

Format:

Electronic Resources

Publication Date

2005

Excerpt:

-- Finding a Strategy -- Research -- Creating the Commercial -- Once the Account Is "In House" -- Scheduling

Available: Copies:

358.

Strategic market management

Aaker, David A.

Table of contents http://catdir.loc.gov/catdir/toc/wiley041/2004042209.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley047/2004042209.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2004042209.html

Format:

Books

Publication Date

2005

Excerpt:

-- Internal Analysis -- Creating a Vision for the Business -- Strategy Identification and Selection

Available: Copies:

359.

International business : competing in the global marketplace

Hill, Charles W. L.

Format:

Electronic Resources

Publication Date

2005

Excerpt:

International business : competing in the global marketplace / Hill, Charles W. L.

Available: Copies:

360.

Strategy bites back : it is a lot more, and less, than you ever imagined--

Mintzberg, Henry.

Klappentext
Inhaltsverzeichnis
Klappentext
Table of contents http://catdir.loc.gov/catdir/toc/fy054/2004059515.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014741309&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2005

Excerpt:

Strategy bites back : it is a lot more, and less, than you ever imagined-- / Mintzberg, Henry.

Available: Copies:

361.

The visionary package : using packaging to build effective brands

Meyers, Herbert M.

Table of contents http://catdir.loc.gov/catdir/toc/hol052/2004057787.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol059/2004057787.html
Publisher description http://catdir.loc.gov/catdir/description/hol054/2004057787.html

Format:

Books

Publication Date

2005

Excerpt:

; The new name ; What's in a name? -- 16. The designer as a business partner : Being a business partner

Available: Copies:

362.

Exploring corporate strategy : [text and cases]

Johnson, Gerry.

Format:

Books

Publication Date

2005

Excerpt:

Exploring corporate strategy : [text and cases] / Johnson, Gerry.

Available: Copies:

363.

Market-based management : strategies for growing customer value and profitability

Best, Roger J.

Format:

Books

Publication Date

2005

Excerpt:

-driven strategy to today's business world. Roger Best's work has proven to be a refreshing alternative to the many

Available: Copies:

364.

Strategy maps : converting intangible assets into tangible outcomes

Kaplan, Robert S.

Table of contents http://www.loc.gov/catdir/toc/ecip0410/2003024059.html

Format:

Books

Publication Date

2004

Excerpt:

Strategy maps : converting intangible assets into tangible outcomes / Kaplan, Robert S.

Available: Copies:

365.

Visible thinking : unlocking causal mapping for practical business results

Bryson, John M. (John Moore), 1947-

Contributor biographical information http://www.loc.gov/catdir/bios/wiley047/2004006764.html
Publisher description http://www.loc.gov/catdir/description/wiley041/2004006764.html
Table of contents http://www.loc.gov/catdir/toc/ecip0416/2004006764.html

Format:

Books

Publication Date

2004

Excerpt:

Visible thinking : unlocking causal mapping for practical business results / Bryson, John M. (John

Available: Copies:

366.

How industries evolve : principles for achieving and sustaining superior performance

McGahan, Anita M. (Anita Marie)

Format:

Books

Publication Date

2004

Excerpt:

to the rules of change within an industry -- Creating a business-unit strategy that exploits the

Available: Copies:

367.

Up against the retail giants : targeting weakness, gaining an edge

Samli, A. Coskun.

Table of contents http://www.loc.gov/catdir/toc/ecip0421/2004017560.html

Format:

Books

Publication Date

2004

Excerpt:

Small business -- Management.

Available: Copies:

368.

Human resources business process outsourcing : transforming how HR gets its work done

Lawler, Edward E., III

Contributor biographical information http://www.loc.gov/catdir/bios/wiley047/2004011139.html
Publisher description http://www.loc.gov/catdir/description/wiley041/2004011139.html
Table of contents http://www.loc.gov/catdir/toc/wiley051/2004011139.html

Format:

Books

Publication Date

2004

Excerpt:

Human resources business process outsourcing : transforming how HR gets its work done / Lawler

Available: Copies:

369.

Essentials of management information systems : managing the digital firm

Laudon, Kenneth C., 1944-

Table of contents http://www.loc.gov/catdir/toc/ecip0413/2004000086.html

Format:

Books

Publication Date

2004

Excerpt:

, and strategy -- Ch. 4. The digital firm : electronic business and electronic commerce -- Ch. 5

Available: Copies:

370.

Management information systems : managing the digital firm

Laudon, Kenneth C., 1944-

Format:

Books

Publication Date

2004

Excerpt:

, and Strategy -- Ch. 4. The Digital Firm: Electronic Business and Electronic Commerce -- Ch. 5. Ethical

Available: Copies:

371.

Journey to lean : making operational change stick

Drew, John, 1970-

Table of contents http://www.loc.gov/catdir/toc/hol051/2004041589.html
Publisher description http://www.loc.gov/catdir/description/hol053/2004041589.html
Contributor biographical information http://www.loc.gov/catdir/bios/hol056/2004041589.html

Format:

Books

Publication Date

2004

Excerpt:

that for lean to deliver significant and sustainable business impact it cannot be treated as a 'project

Available: Copies:

372.

50 high-impact speeches and remarks : proven words you can adapt for any business occasion

Kador, John.

Table of contents http://www.loc.gov/catdir/toc/ecip0413/2004000165.html
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/2004000165.html
Publisher description http://www.loc.gov/catdir/description/mh051/2004000165.html

Format:

Books

Publication Date

2004

Excerpt:

50 high-impact speeches and remarks : proven words you can adapt for any business occasion / Kador

Available: Copies:

373.

The behavioral advantage : what the smartest, most successful companies do differently to win in the B2B arena

Bacon, Terry R.

Table of contents http://www.loc.gov/catdir/toc/ecip0411/2003024328.html

Format:

Books

Publication Date

2004

Excerpt:

-- Checkmate! : how business development is like chess -- Opening game : conditioning the market -- Middle game

Available: Copies:

374.

The Routledge dictionary of business management

Statt, David A., 1942-

Format:

Books

Publication Date

2004

Excerpt:

The Routledge dictionary of business management / Statt, David A., 1942-

Available: Copies:

375.

Professional development for youth workers

Garza, Pam.

http://www3.interscience.wiley.com/journal/109858997/issue

Format:

Books

Publication Date

2004

Excerpt:

. Reflections on the road not (yet) taken: how a centralized public strategy can help youth work focus on youth /

Available: Copies:

376.

Strategic thinking in tactical times

DiVanna, Joseph A.

Table of contents http://catdir.loc.gov/catdir/toc/hol051/2003063273.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol056/2003063273.html
Publisher description http://catdir.loc.gov/catdir/description/hol053/2003063273.html

Format:

Books

Publication Date

2004

Excerpt:

business processes making them able to sense changes in the business climate and initiative tactical

Available: Copies:

377.

Principles of marketing

Kotler, Philip.

Format:

Books

Publication Date

2004

Excerpt:

behavior -- Business markets and business buyer behavior -- Segmentation, targeting, and positioning

Available: Copies:

378.

Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity

Aaker, David A.

Sample text http://catdir.loc.gov/catdir/enhancements/fy0641/2003063055-s.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0631/2003063055-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012822438&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1351492
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=012822438&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2004

Excerpt:

Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity /

Available: Copies:

379.

Customer relationship management : concepts and tools

Buttle, Francis.

Format:

Books

Publication Date

2004

Excerpt:

"The book views customer relationship management as the core business strategy that integrates

Available: Copies:

380.

Electronic commerce 2004 : a managerial perspective

Turban, Efraim.

Format:

Books

Publication Date

2004

Excerpt:

-commerce strategy and global EC -- 16. Launching a successful online business -- 17. Legal, ethical, and societal

Available: Copies:

381.

Management of information technology

Frenzel, Carroll W.

Format:

Books

Publication Date

2004

Excerpt:

-- Managing e-business applications -- pt. 4. Superior practices in managing systems. Developing and managing

Available: Copies:

382.

The origin of brands : discover the natural laws of product innovation and business survival

Ries, Al.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0910/2004042466-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0910/2004042466-d.html

Format:

Books

Publication Date

2004

Excerpt:

The origin of brands : discover the natural laws of product innovation and business survival / Ries

Available: Copies:

383.

The business of brands

Miller, Jon, 1971-

Table of contents http://catdir.loc.gov/catdir/toc/wiley041/2004053025.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0618/2004053025-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley042/2004053025.html
Cover http://swbplus.bsz-bw.de/bsz113620683cov.htm

Format:

Books

Publication Date

2004

Excerpt:

The business of brands / Miller, Jon, 1971-

Available: Copies:

384.

Strategy : winning in the marketplace : core concepts, analytical tools, cases

Thompson, Arthur A., 1940-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0702/2003048765-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0702/2003048765-d.html

Format:

Books

Publication Date

2004

Excerpt:

Strategy : winning in the marketplace : core concepts, analytical tools, cases / Thompson, Arthur A

Available: Copies:

385.

Business marketing management : a strategic view of industrial and organizational markets

Hutt, Michael D.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html

Format:

Books

Publication Date

2004

Excerpt:

Business marketing management : a strategic view of industrial and organizational markets / Hutt

Available: Copies:

386.

Introduction to marketing

Strydom, Johan.

Format:

Books

Publication Date

2004

Excerpt:

marketing strategy -- Ch. 12 Marketing and the Internet -- Ch. 13 Service marketing and client service.

Available: Copies:

387.

Agile project management : how to succeed in the face of changing project requirements

Chin, Gary.

PTARPP e-Shelf location detail ; [click to view]
Table of contents http://catdir.loc.gov/catdir/toc/ecip049/2003022111.html

Format:

Books

Publication Date

2004

Excerpt:

portfolio management: aligning tactical projects with business strategy -- Integrating portfolio and project

Available: Copies:

388.

AdValue : twenty ways advertising works for business

Butterfield, Leslie, 1952-

Table of contents http://catdir.loc.gov/catdir/toc/els031/2002043685.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2002043685.html

Format:

Books

Publication Date

2003

Excerpt:

AdValue : twenty ways advertising works for business / Butterfield, Leslie, 1952-

Available: Copies:

389.

Financial accounting

Williams, Jan R.

Format:

Books

Publication Date

2003

Excerpt:

Statement Analysis Comprehensive Problem 3 Tootsie Roll Industries, Inc. -- Chapter 15 Global Business and

Available: Copies:

390.

Strategic management : formulation, implementation, and control

Pearce, John A.

Format:

Books

Publication Date

2003

Excerpt:

building shareholder value -- Strategy implementation: Implementing strategy through short-term objectives

Available: Copies:

391.

Business & society : ethics and stakeholder management

Carroll, Archie B.

Format:

Books

Publication Date

2003

Excerpt:

Business & society : ethics and stakeholder management / Carroll, Archie B.

Available: Copies:

392.

Strategic management : competitiveness and globalization

Hitt, Michael A.

Format:

Books

Publication Date

2003

Excerpt:

: strategy formulation. Business-level strategy -- Competitive rivalry and competitive dynamics -- Corporate

Available: Copies:

393.

Research methods for business students

Saunders, M. N. K.

Format:

Books

Publication Date

2003

Excerpt:

Research methods for business students / Saunders, M. N. K.

Available: Copies:

394.

Business and its environment

Baron, David P.

Table of contents http://www.loc.gov/catdir/toc/fy033/2002066765.html
Table of contents http://www.loc.gov/catdir/toc/fy033/2002066765.html.

Format:

Books

Publication Date

2003

Excerpt:

Business and its environment / Baron, David P.

Available: Copies:

395.

Strategy and organization : realising strategic management

Heracleous, Loizos Th.

Format:

Books

Publication Date

2003

Excerpt:

Strategy and organization : realising strategic management / Heracleous, Loizos Th.

Available: Copies:

396.

E-learning strategies : how to get implementation and delivery right first time

Morrison, Don, 1947-

Contributor biographical information http://www.loc.gov/catdir/bios/wiley046/2002192444.html
Publisher description http://www.loc.gov/catdir/description/wiley039/2002192444.html
Table of contents http://www.loc.gov/catdir/toc/wiley031/2002192444.html

Format:

Books

Publication Date

2003

Excerpt:

Right -- The E-Learning Cycle: Once Is Not Enough -- Learning Strategy -- Business Drivers: The Real

Available: Copies:

397.

Marketing and promotional strategy

Gelder, Darren.

Format:

Books

Publication Date

2003

Excerpt:

Marketing and promotional strategy / Gelder, Darren.

Available: Copies:

398.

Strategy and human resource management

Boxall, Peter F.

Table of contents http://www.loc.gov/catdir/toc/fy034/2002072309.html
Publisher description http://www.loc.gov/catdir/description/hol031/2002072309.html

Format:

Books

Publication Date

2003

Excerpt:

Strategy and human resource management / Boxall, Peter F.

Available: Copies:

399.

International management : culture, strategy, and behavior

Hodgetts, Richard M.

Format:

Books

Publication Date

2003

Excerpt:

International management : culture, strategy, and behavior / Hodgetts, Richard M.

Available: Copies:

400.

The innovator's solution : creating and sustaining successful growth

Christensen, Clayton M.

Table of contents http://www.loc.gov/catdir/toc/ecip045/2003014328.html

Format:

Books

Publication Date

2003

Excerpt:

Creative ability in business.

Available: Copies:

401.

Corporate governance and capital flows in a global economy

Cornelius, Peter, 1960-

Publisher description http://www.loc.gov/catdir/enhancements/fy0614/2003040590-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0635/2003040590-t.html

Format:

Books

Publication Date

2003

Excerpt:

International business enterprises.

Available: Copies:

402.

Advertising : principles & practice

Wells, William, 1926-

Format:

Books

Publication Date

2003

Excerpt:

. Advertising background, planning, and strategy -- The consumer audience -- Account planning and research

Available: Copies:

403.

Re-imagine! : [business excellence in a disruptive age]

Peters, Thomas J.

Table of contents http://catdir.loc.gov/catdir/toc/fy043/2004296757.html

Format:

Books

Publication Date

2003

Excerpt:

Re-imagine! : [business excellence in a disruptive age] / Peters, Thomas J.

Available: Copies:

404.

Small business management : an entrepreneurial emphasis

Longenecker, Justin G. (Justin Gooderl), 1917-2005.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-t.html

Format:

Electronic Resources

Publication Date

2003

Excerpt:

Small business management : an entrepreneurial emphasis / Longenecker, Justin G. (Justin Gooderl

Available: Copies:

405.

Strategic management : concepts

David, Fred R.

Format:

Books

Publication Date

2003

Excerpt:

. The Nature of Strategic Management -- Pt. 2. Strategy Formulation -- Ch. 2. The Business Mission -- Ch

Available: Copies:

406.

Leading the revolution : how to thrive in turbulent times by making innovation a way of life

Hamel, Gary.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0718/2003267645-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1204/2003267645-d.html

Format:

Books

Publication Date

2002

Excerpt:

Creative ability in business.

Available: Copies:

407.

Business logistics management : theory and practice

Vogt, J. J. (John J.)

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0614/2002283374-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0614/2002283374-d.html

Format:

Books

Publication Date

2002

Excerpt:

Business logistics management : theory and practice / Vogt, J. J. (John J.)

Available: Copies:

408.

Strategic market relationships : from strategy to implementation

Donaldson, Bill, 1948-

Format:

Books

Publication Date

2002

Excerpt:

Strategic market relationships : from strategy to implementation / Donaldson, Bill, 1948-

Available: Copies:

409.

The role of the finance director : strategy, leadership, value and risk

Carroll, Terry, 1948-

Format:

Books

Publication Date

2002

Excerpt:

The role of the finance director : strategy, leadership, value and risk / Carroll, Terry, 1948-

Available: Copies:

410.

Asia's digital dividends : how Asia-Pacific's corporations can create value from e-business

Michael, David C.

Table of contents http://www.loc.gov/catdir/toc/wiley021/2001046531.html
Publisher description http://www.loc.gov/catdir/description/wiley036/2001046531.html

Format:

Books

Publication Date

2002

Excerpt:

Asia's digital dividends : how Asia-Pacific's corporations can create value from e-business /

Available: Copies:

411.

Consumer behaviour : implications for marketing strategy

Neal, Cathy M.

Format:

Books

Publication Date

2002

Excerpt:

Consumer behaviour : implications for marketing strategy / Neal, Cathy M.

Available: Copies:

412.

Executive coaching : practices & perspectives

Fitzgerald, Catherine, 1946-

Table of contents http://www.loc.gov/catdir/toc/fy02/2001054342.html

Format:

Books

Publication Date

2002

Excerpt:

: Integrating Business -- Strategy Models and Concepts into Executive Coaching Practice 245 -- Catherine

Available: Copies:

413.

Strategic human resource management

Mello, Jeffrey A.

Format:

Books

Publication Date

2002

Excerpt:

Strategy -- Corporate Strategies -- Business Unit Strategies -- Distinctive Human Resources Are Firms' Core

Available: Copies:

414.

International business : competing in the global marketplace : postscript 2002

Hill, Charles W. L.

Format:

Books

Publication Date

2002

Excerpt:

International business : competing in the global marketplace : postscript 2002 / Hill, Charles W. L.

Available: Copies:

415.

Modern systems analysis and design

Hoffer, Jeffrey A.

Format:

Books

Publication Date

2002

Excerpt:

Requirements: Conceptual Data Modeling -- Selecting the Best Alternative Design Strategy -- Design -- Designing

Available: Copies:

416.

Marketing management and strategy

Doyle, Peter, 1943-2003.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009671791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009671791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2002

Excerpt:

Marketing management and strategy / Doyle, Peter, 1943-2003.

Available: Copies:

417.

Strategic management in action

Coulter, Mary K.

Format:

Books

Publication Date

2002

Excerpt:

Realities of the New Business Environment -- Drivers of the New Business Environment -- Implications of

Available: Copies:

418.

Who says elephants can't dance? : inside IBM's historic turnaround

Gerstner, Louis V.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0911/2002027523-b.html
Publisher description http://catdir.loc.gov/catdir/description/hc041/2002027523.html

Format:

Books

Publication Date

2002

Excerpt:

International Business Machines Corporation -- Management.

Available: Copies:

419.

Effective marketing : creating and keeping customers

Zikmund, William G.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html

Format:

Books

Publication Date

2002

Excerpt:

-- Information technology and marketing research -- Consumer behavior -- Business markets and organizational

Available: Copies:

420.

Basic marketing : a global-managerial approach

Perreault, William D., Jr.

Format:

Books

Publication Date

2002

Excerpt:

organization -- Focusing marketing strategy with segmentation and positioning -- Evaluating opportunities in

Available: Copies:

421.

Sales management

Calvin, Robert J.

Table of contents http://catdir.loc.gov/catdir/toc/mh021/00046462.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/00046462.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00046462.html

Format:

Books

Publication Date

2001

Excerpt:

-on instruction found in today's finest business schools and executive education seminars, then outlines a step

Available: Copies:

422.

Strategic management : concepts

David, Fred R.

Format:

Books

Publication Date

2001

Excerpt:

-- Ch. 2. The Business Mission -- Ch. 3. The External Assessment -- Ch. 4. The Internal Assessment -- Ch

Available: Copies:

423.

Internet marketing

Hofacker, Charles F.

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/onix06/00036498.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/wiley035/00036498.html
Cover http://swbplus.bsz-bw.de/bsz08739104xcov.htm

Format:

Books

Publication Date

2001

Excerpt:

Communications Strategy -- Web Site Communication Goals -- Establishing Online Relationships -- Human Information

Available: Copies:

424.

Marketing in travel and tourism

Middleton, Victor T. C.

MyiLibrary http://www.myilibrary.com?id=102840
Table of contents http://catdir.loc.gov/catdir/toc/els031/2001272313.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2001272313.html

Format:

Books

Publication Date

2001

Excerpt:

marketing strategy for a pioneering micro-business -- RCI Europe: marketing for a timeshare exchange company.

Available: Copies:

425.

Strategic management : concepts and cases

Thompson, Arthur A., 1940-

Format:

Books

Publication Date

2001

Excerpt:

-- Tailoring strategy to fit specific industry and company situations -- Strategy and competitive advantage in

Available: Copies:

426.

Understanding corporate strategy

Thompson, John L.

Format:

Books

Publication Date

2001

Excerpt:

Understanding corporate strategy / Thompson, John L.

Available: Copies:

427.

Excellence in communicating organizational strategy

Cushman, Donald P.

Format:

Books

Publication Date

2001

Excerpt:

Excellence in communicating organizational strategy / Cushman, Donald P.

Available: Copies:

428.

Greening the corporation : management strategy and the environmental challenge

Robbins, Peter.

Format:

Books

Publication Date

2001

Excerpt:

Greening the corporation : management strategy and the environmental challenge / Robbins, Peter.

Available: Copies:

429.

E-procurement : from strategy to implementation

Neef, Dale, 1959-

Format:

Books

Publication Date

2001

Excerpt:

E-procurement : from strategy to implementation / Neef, Dale, 1959-

Available: Copies:

430.

Marketing channels

Coughlan, Anne T.

Format:

Books

Publication Date

2001

Excerpt:

distribution are a critical element of business strategy." "The ideas in this book apply to any channel for any

Available: Copies:

431.

Cracking creativity : the secrets of creative genius

Michalko, Michael, 1940-

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0909/2001280252-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0909/2001280252-d.html

Format:

Books

Publication Date

2001 1998

Excerpt:

-thinking strategy, showing how it has worked for creative geniuses and providing exercises that allow you to put it

Available: Copies:

432.

Strategic market management

Aaker, David A.

Table of contents http://catdir.loc.gov/catdir/toc/onix07/2001026190.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0612/2001026190-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley036/2001026190.html

Format:

Books

Publication Date

2001

Excerpt:

Business Strategy: The Concept and Trends in Its Management -- What Is a Business Strategy

Available: Copies:

433.

Principles of marketing

Kotler, Philip.

Format:

Electronic Resources

Publication Date

2001

Excerpt:

markets and consumer buyer behavior -- Business markets and business buyer behavior -- Market segmentation

Available: Copies:

434.

Rethinking strategy

Volberda, Henk Wijtze, 1964-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0656/2001269385-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0656/2001269385-d.html

Format:

Books

Publication Date

2001

Excerpt:

Rethinking strategy / Volberda, Henk Wijtze, 1964-

Available: Copies:

435.

The portable MBA in strategy

Fahey, Liam, 1951-

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/onix05/00033003.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009224749&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/00033003.html
Publisher description http://catdir.loc.gov/catdir/description/wiley034/00033003.html

Format:

Books

Publication Date

2001

Excerpt:

The portable MBA in strategy / Fahey, Liam, 1951-

Available: Copies:

436.

Strategy and the Internet

Porter, M

Online Resource (restricted access): p63-78 [2.00 Mb]

Format:

Electronic Resources

Publication Date

2001

Excerpt:

Strategy and the Internet Porter, M

Available: Copies:

437.

The Brandmindset

Knapp, Duane E.

Table of contents http://catdir.loc.gov/catdir/toc/mh021/00268911.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/00268911.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00268911.html

Format:

Books

Publication Date

2000

Excerpt:

-- The Current Marketing Strategy -- Business Environment Review -- Customer Transaction Analysis

Available: Copies:

438.

Corporate strategy

Lynch, Richard L.

Format:

Books

Publication Date

2000

Excerpt:

Corporate strategy / Lynch, Richard L.

Available: Copies:

439.

Global business : environments and strategies : managing for global competitive advantage

Daniels, John D.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0636/2001280361-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0636/2001280361-d.html

Format:

Books

Publication Date

2000

Excerpt:

Global business : environments and strategies : managing for global competitive advantage / Daniels

Available: Copies:

440.

Living strategy : putting people at the heart of corporate purpose

Gratton, Lynda.

Safari (Access restricted to 4 simultaneous users)
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012987533&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2000

Excerpt:

Living strategy : putting people at the heart of corporate purpose / Gratton, Lynda.

Available: Copies:

441.

Corporate communication strategy

Steyn, Benita.

Format:

Books

Publication Date

2000

Excerpt:

Corporate communication strategy / Steyn, Benita.

Available: Copies:

442.

Rich dad's cashflow quadrant : rich dad's guide to financial freedom

Kiyosaki, Robert T., 1947-

Format:

Books

Publication Date

2000

Excerpt:

Outlines a strategy for attaining wealth by looking for business opportunities and investing wisely

Available: Copies:

443.

Power plays : Shakespeare's lessons in leadership and management

Whitney, John O.

Format:

Books

Publication Date

2000

Excerpt:

Persuasion -- The Search Within: Integrating Values, Vision, Mission, and Strategy -- Polonius's Paradox

Available: Copies:

444.

The knowledge management toolkit : practical techniques for building a knowledge management system

Tiwana, Amrit, 1974-

Format:

Books

Publication Date

2000

Excerpt:

Infrastructure. Ch. 6. Aligning Knowledge Management and Business Strategy -- Pt. IIB. The Second Phase: KM

Available: Copies:

445.

Managing information and knowledge in the public sector

Milner, Eileen M., 1963-

Format:

Books

Publication Date

2000

Excerpt:

strategy: the foundations of information management -- 3. Information management strategy in action: making

Available: Copies:

446.

Strategy and planning : a manager's guide

Hussey, D. E. (David E.)

Format:

Books

Publication Date

2000

Excerpt:

Strategy and planning : a manager's guide / Hussey, D. E. (David E.)

Available: Copies:

447.

Competitor analysis : turning intelligence into success

Hussey, D. E. (David E.)

Format:

Books

Publication Date

2000

Excerpt:

CBI series in practical strategy

Available: Copies:

448.

Small business management : an entrepreneurial emphasis

Longenecker, Justin G. (Justin Gooderl), 1917-2005.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1513/99029259-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/99029259-d.html

Format:

Books

Publication Date

2000

Excerpt:

Small business management : an entrepreneurial emphasis / Longenecker, Justin G. (Justin Gooderl

Available: Copies:

449.

Strategic management : concepts

David, Fred R.

Format:

Books

Publication Date

1999

Excerpt:

-- The external assessment -- The internal assessment -- Strategy analysis and choice -- Implementing

Available: Copies:

450.

Exploring corporate strategy

Johnson, Gerry.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008489237&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Regular print

Publication Date

1999

Excerpt:

Exploring corporate strategy / Johnson, Gerry.

Available: Copies:

451.

Direct marketing management

Roberts, Mary Lou.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008663134&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

1999

Excerpt:

Strategy and Execution -- Ch. 7. Fulfillment and Customer Service -- Pt. 3. Special Techniques of Direct

Available: Copies:

452.

Results-based leadership

Ulrich, David, 1953-

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015167331&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015167331&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

1999

Excerpt:

results that can be measured and integrated into any business strategy or corporate culture."--Jacket.

Available: Copies:

453.

Business market management : understanding, creating, and delivering value

Anderson, James C., 1953-

Format:

Books

Publication Date

1999

Excerpt:

Business market management : understanding, creating, and delivering value / Anderson, James C

Available: Copies:

454.

Natural capitalism : creating the next industrial revolution

Hawken, Paul.

Format:

Books

Publication Date

1999

Excerpt:

, intelligent technologies, and the best of contemporary design, Natural Capitalism presents a business strategy

Available: Copies:

455.

Growing and managing an entrepreneurial business

Allen, Kathleen R.

Format:

Books

Publication Date

1999

Excerpt:

Growing and managing an entrepreneurial business / Allen, Kathleen R.

Available: Copies:

456.

Strategic planning : readings

Smit, P. J.

Format:

Books

Publication Date

1999

Excerpt:

make cents -- Leadership and vision -- Mission statements revisited -- Setting business objectives and

Available: Copies:

457.

Cyber rules : strategies for excelling at E-business

Siebel, Thomas M.

Format:

Books

Publication Date

1999

Excerpt:

Cyber rules : strategies for excelling at E-business / Siebel, Thomas M.

Available: Copies:

458.

Strategy pure and simple II : how winning companies dominate their competitors

Robert, Michel, 1941-

Table of contents http://catdir.loc.gov/catdir/toc/mh022/97039581.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/97039581.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/97039581.html

Format:

Books

Publication Date

1998

Excerpt:

Strategy pure and simple II : how winning companies dominate their competitors / Robert, Michel

Available: Copies:

459.

Best practices in information technology : how corporations get the most value from exploiting their digital investments

Cortada, James W.

Format:

Books

Publication Date

1998

Excerpt:

business strategies -- Receiving value from computers and the high priests of technology -- Best practices

Available: Copies:

460.

The human equation : building profits by putting people first

Pfeffer, Jeffrey.

Format:

Books

Publication Date

1998

Excerpt:

Success in business.

Available: Copies:

461.

Crafting and implementing strategy : text and readings

Thompson, Arthur A., 1940-

Format:

Books

Publication Date

1998

Excerpt:

Crafting and implementing strategy : text and readings / Thompson, Arthur A., 1940-

Available: Copies:

462.

Harvard business review on measuring corporate performance.

Format:

Books

Publication Date

1998

Excerpt:

Harvard business review on measuring corporate performance.

Available: Copies:

463.

Harvard business review on measuring corporate performance.

Format:

Books

Publication Date

1998

Excerpt:

Harvard business review on measuring corporate performance.

Available: Copies:

464.

At the end of the American century : America's role in the post-cold war world

Hutchings, Robert L., 1946-

Contributor biographical information http://www.loc.gov/catdir/bios/jhu051/98004022.html
Publisher description http://www.loc.gov/catdir/description/jhu052/98004022.html

Format:

Books

Publication Date

1998

Excerpt:

. Kaplan -- Ch. 7. The United States in a Turbulent World / James N. Rosenau -- Ch. 8. Strategy and Ethics

Available: Copies:

465.

Unraveling the right : the new conservatism in American thought and politics

Ansell, Amy Elizabeth, 1964-

Format:

Books

Publication Date

1998

Excerpt:

. Inventing an American Conservatism: The Neoconservative Episode / Gary Dorrien -- 4. Business Conflict and

Available: Copies:

466.

Managing cultural differences : effective strategy and execution across cultures in global corporate alliances

Morosini, Piero.

Format:

Books

Publication Date

1998

Excerpt:

Managing cultural differences : effective strategy and execution across cultures in global

Available: Copies:

467.

Enterprise and venture capital : a business builders' and investors' handbook

Golis, Christopher C.

Table of contents http://lcweb.loc.gov/catdir/toc/99-195773.html

Format:

Books

Publication Date

1998

Excerpt:

Enterprise and venture capital : a business builders' and investors' handbook / Golis, Christopher

Available: Copies:

468.

Strategic market management

Aaker, David A.

Table of contents http://catdir.loc.gov/catdir/toc/onix02/98016155.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=903731&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/description/wiley031/98016155.html

Format:

Books

Publication Date

1998

Excerpt:

-- Internal Analysis -- Creating a Vision for the Business -- Strategy Identification and Selection

Available: Copies:

469.

Relationship marketing : new strategies, techniques, and technologies to win the customers you want and keep them forever

Gordon, Ian, 1952 June 19-

Table of contents http://lcweb.loc.gov/catdir/toc/98-134752.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/98134752.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/98134752.html

Format:

Books

Publication Date

1998

Excerpt:

Relationship Marketing -- Customer Bonding -- Consumer Versus Business Relationships -- Planning for Better

Available: Copies:

470.

Management information systems : the manager's view

Schultheis, Robert A.

Table of contents http://catdir.loc.gov/catdir/toc/mh022/97025011.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/97025011.html

Format:

Books

Publication Date

1998

Excerpt:

technology supports business strategy ; The information planning grid ; Management strategies -- Technology

Available: Copies:

471.

Competing in the third wave : the ten key management issues of the information age

Hope, Jeremy.

Table of contents http://lcweb.loc.gov/catdir/toc/97005197.html

Format:

Books

Publication Date

1997

Excerpt:

-- Knowledge management: leverage knowledge for competitive advantage -- Business organization: organize around

Available: Copies:

472.

Power of strategy : a practical guide for South African managers

Loewen, J. (Jacoline)

Format:

Books

Publication Date

1997

Excerpt:

Power of strategy : a practical guide for South African managers / Loewen, J. (Jacoline)

Available: Copies:

473.

Driving brand value : using integrated marketing to manage profitable stakeholder relationships

Duncan, Tom (Thomas R.)

Format:

Books

Publication Date

1997

Excerpt:

interactivity purposeful -- Market the mission -- Use zero based planning strategy -- Use cross functional

Available: Copies:

474.

Small business management : an entrepreneurial emphasis

Longenecker, Justin G. (Justin Gooderl), 1917-2005.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-d.html

Format:

Books

Publication Date

1997

Excerpt:

Small business management : an entrepreneurial emphasis / Longenecker, Justin G. (Justin Gooderl

Available: Copies:

475.

Corporate strategy : resources and the scope of the firm

Collis, David J.

Table of contents http://catdir.loc.gov/catdir/toc/mh022/95036380.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1208/95036380-b.html
Publisher description http://catdir.loc.gov/catdir/description/mh022/95036380.html

Format:

Books

Publication Date

1997

Excerpt:

Corporate strategy : resources and the scope of the firm / Collis, David J.

Available: Copies:

476.

Strategic management and information systems : an integrated approach

Robson, Wendy.

Format:

Books

Publication Date

1997

Excerpt:

management information systems? -- 4. Strategy planning for information systems -- 5. The information systems

Available: Copies:

477.

Basic marketing : a global-managerial approach

Perreault, William D.

Format:

Books

Publication Date

1996

Excerpt:

-- Pricing objectives and policies -- Price setting in the business world -- Developing innovative marketing

Available: Copies:

478.

Competing in the information age : strategic alignment in practice

Luftman, Jerry N.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0724/95009343-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0606/95009343-d.html

Format:

Books

Publication Date

1996

Excerpt:

competitive strategies / Building global competence / Do you need an IT strategy? / Managing by wire: using IT

Available: Copies:

479.

The balanced scorecard : translating strategy into action

Kaplan, Robert S.

Table of contents http://lcweb.loc.gov/catdir/toc/96010216.html

Format:

Books

Publication Date

1996

Excerpt:

The balanced scorecard : translating strategy into action / Kaplan, Robert S.

Available: Copies:

480.

Strategic market management

Aaker, David A.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006766722&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis Strategic market management

Format:

Books

Publication Date

1995

Excerpt:

-- Internal Analysis -- Creating a Vision for the Business -- Strategy Identification and Selection

Available: Copies:

481.

Global management

Mendenhall, Mark E., 1956-

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006784218&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

1995

Excerpt:

International business enterprises -- Management.

Available: Copies:

482.

The E-myth revisited : why most small businesses don't work and what to do about it

Gerber, Michael E.

Publisher description http://catdir.loc.gov/catdir/description/hc041/94046667.html

Format:

Books

Publication Date

1995

Excerpt:

Small business -- Management.

Available: Copies:

483.

Process innovation : reengineering work through information technology

Davenport, Thomas H., 1954-

Table of contents http://www.gbv.de/dms/hbz/toc/ht006360035.pdf
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1163107&custom_att_2=simple_viewer

Format:

Books

Publication Date

1993

Excerpt:

resource management - can dramatically improve business performance. In the demanding environment of the

Available: Copies:

484.

Marketing tourism destinations : a strategic planning approach

Heath, Ernie.

Table of contents http://catdir.loc.gov/catdir/toc/onix02/91033980.html
Table of contents http://www.gbv.de/dms/hbz/toc/ht004301986.PDF
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0607/91033980-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley032/91033980.html

Format:

Books

Publication Date

1992

Excerpt:

Strategy -- Defining and Analyzing Product Markets -- Target Marketing -- Regional Positioning Strategy

Available: Copies:

485.

Strategy of the dolphin : winning elegantly by coping powerfully in a world of turbulent change

Lynch, Dudley.

Format:

Books

Publication Date

1990 1989

Excerpt:

Strategy of the dolphin : winning elegantly by coping powerfully in a world of turbulent change /

Available: Copies:

486.

World class! : strategies for winning with your customer.

Manning, Anthony D.

Format:

Books

Publication Date

1989

Excerpt:

superior customer services really is -- What your strategy must do -- Designing the future -- What counts

Available: Copies:

487.

Competitive advantage : creating and sustaining superior performance

Porter, Michael E., 1947-

Format:

Books

Publication Date

1985

Excerpt:

among business units -- 10. Horizontal strategy -- 11. Achieving interrelationships -- 12. Complementary

Available: Copies:

488.

The mind of the strategist : the art of Japanese business

Ōmae, Ken'ichi, 1943-

Table of contents http://www.gbv.de/dms/bowker/toc/9780070479043.pdf
Table of contents http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=004113927etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=004113927&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

1982

Excerpt:

The mind of the strategist : the art of Japanese business / Ōmae, Ken'ichi, 1943-

Available: Copies:

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Altstiel, Tom. Advertising strategy.

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Analoui, Farhad, 1949-

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Subject

(125)

(57)

(32)

International business enterprises -- Management.

(28)

Industrial management.

(24)

Management.

(24)

Management information systems.

(19)

Marketing -- Management.

(19)

Strategic planning -- Case studies.

(18)

Information technology -- Management.

(17)

Strategisch management.

(17)

Organizational effectiveness.

(16)

Personnel management.

(16)

Organizational change.

(14)

Internet marketing.

(12)

Social responsibility of business.

(12)

Branding (Marketing)

(11)

Competition, International.

(11)

Leadership.

(11)

Brand name products.

(10)

Electronic commerce.

(10)

International business enterprises.

(10)

Case studies.

(9)

Advertising.

(8)

Strategische planning.

(8)

Strategisches Management.

(8)

Success in business.

(8)

Decision making.

(7)

Human capital.

(7)

Technological innovations -- Management.

(7)

Business enterprises -- Finance.

(6)

Competition.

(6)

International business enterprises -- Management -- Case studies.

(6)

Managerial economics.

(6)

Planification stratégique.

(6)

Project management.

(6)

Small business -- Management.

(6)

Strategic alliances (Business)

(6)

Strategic planning -- South Africa.

(6)

Brand name products -- Management.

(5)

Business enterprises -- Environmental aspects.

(5)

Business ethics.

(5)

Business logistics.

(5)

Business planning -- Case studies.

(5)

Corporate culture.

(5)

Customer relations -- Management.

(5)

Electronic commerce -- Management.

(5)

Entrepreneurship.

(5)

Managerial accounting.

(5)

Product management.

(5)

Relationship marketing.

(5)

Risk management.

(5)

Business enterprises -- Finance -- Problems, exercises, etc.

(4)

Communication in management.

(4)

Creative ability in business.

(4)

Entreprises -- Planification.

(4)

Executive ability.

(4)

Industrial management -- Environmental aspects.

(4)

International trade.

(4)

Knowledge management.

(4)

Managerial accounting -- Problems, exercises, etc.

(4)

(4)

(4)

(4)

(4)

Sustainable development.

(4)

United States.

(4)

Advertising media planning.

(3)

Australian

(3)

Brand name products -- Marketing.

(3)

Business and Management.

(3)

Business communication.

(3)

Business networks.

(3)

Corporations -- Finance -- Problems, exercises, etc.

(3)

Customer relations.

(3)

Industrial marketing -- Management -- Case studies.

(3)

Industrial organization.

(3)

Industrial productivity -- Measurement.

(3)

Information resources management.

(3)

Internationales Management.

(3)

Internet.

(3)

Leermiddelen (vorm)

(3)

Marketing

(3)

Multinationales Unternehmen.

(3)

New business enterprises.

(3)

Organizational learning.

(3)

Problem solving.

(3)

Purchasing -- Management.

(3)

Strategic planning -- South Africa -- Case studies.

(3)

Strategische Planung.

(3)

Unternehmensplanung.

(3)

Accounting.

(2)

Administración de mercadeo.

(2)

Administración.

(2)

Advertising -- Brand name products.

(2)

Brand name products -- Planning.

(2)

Business -- Data processing -- Management.

(2)

Business enterprises -- Computer networks.

(2)

Business enterprises -- Technological innovations.

(2)

Business logistics -- Management.

(2)

Business planning -- Problems, exercises, etc.

(2)

Business planning -- South Africa.

(2)

Business presentations.

(2)

Capital market.

(2)

Chartered Institute of Management Accountants -- Examinations -- Study guides.

(2)

Communication in marketing.

(2)

Communication in organizations.

(2)

Consumer behavior.

(2)

Corporate governance.

(2)

Corporations -- Environmental aspects.

(2)

Corporations -- Finance.

(2)

Cost accounting.

(2)

Customer services.

(2)

Decision making -- Problems, exercises, etc.

(2)

Diversity in the workplace.

(2)

Efficacité organisationnelle.

(2)

Employee motivation.

(2)

Entrepreneurship -- Case studies.

(2)

Entrepreneurship -- Handbooks, manuals, etc.

(2)

Environmental policy.

(2)

Executives -- Training of.

(2)

Export marketing -- Management.

(2)

Gestion.

(2)

Globalisierung.

(2)

Globalization -- Economic aspects.

(2)

Globalization.

(2)

Handel.

(2)

Hospitality industry -- Management.

(2)

Industrial efficiency -- Measurement.

(2)

Industrial management -- Social aspects.

(2)

Industrial management -- Technological innovations.

(2)

Industrial marketing.

(2)

Industries -- Environmental aspects.

(2)

Informatietechnologie.

(2)

Information technology.

(2)

International business enterprises -- Case studies.

(2)

Internationale economie.

(2)

Internationaler Wettbewerb.

(2)

Interpersonal communication.

(2)

Investments, Foreign.

(2)

Kommunikation.

(2)

Management -- Environmental aspects.

(2)

Marketingmanagement.

(2)

Master of business administration degree.

(2)

New business enterprises -- Handbooks, manuals, etc.

(2)

New products -- Management.

(2)

Organisatieverandering.

(2)

Organizational behavior.

(2)

Organizational change -- Management.

(2)

Organizational effectiveness -- Measurement.

(2)

Performance.

(2)

Personnel -- Direction.

(2)

Planificación estratégica.

(2)

Portfolio management.

(2)

Reengineering (Management)

(2)

Relationship marketing -- South Africa.

(2)

Retail trade -- Management.

(2)

Sales promotion.

(2)

Strategic planning -- Handbooks, manuals, etc.

(2)

System design.

(2)

Technische vernieuwing.

(2)

Welthandel.

(2)

Workflow -- Management.

(2)

Accounting -- Standards.

(1)

Adaptation (Biology)

(1)

Administración -- Procesamiento de datos.

(1)

Administración de mercadeo -- Estudio de casos.

(1)

Administración de personal.

(1)

Administração de empresas.

(1)

Administração de marketing.

(1)

Advertising -- Social aspects.

(1)

Advertising -- Textbooks.

(1)

Africa -- Foreign economic relations -- Africa, Southern.

(1)

Africa, Southern -- Foreign economic relations -- Africa.

(1)

Africa, Sub-Saharan -- Economic policy.

(1)

Agriculture -- Economic aspects.

(1)

Alliances stratégiques (affaires)

(1)

Aptitude pour la direction.

(1)

Arbeidsorganisatie.

(1)

Asia, Central -- Economic conditions -- 1991-

(1)

Aufsatzsammlung.

(1)

BUSINESS & ECONOMICS -- Marketing -- General.

(1)

BUSINESS & ECONOMICS / Decision-Making & Problem Solving.

(1)

BUSINESS & ECONOMICS / Marketing / Research.

(1)

Balanced scorecard (Management)

(1)

Bank failures.

(1)

Bank loans -- India.

(1)

Bank management -- India.

(1)

Banks and banking -- Risk management -- India.

(1)

Bedrijfsplanning.

(1)

Bedrijven.

(1)

Berufserfolg.

(1)

Betrekkinge met klante.

(1)

Beziehungsmanagement.

(1)

Brand name products -- Valuation -- Management.

(1)

Branding (Marketing) -- Case studies.

(1)

Business -- Communication systems -- Management.

(1)

Business -- Dictionaries.

(1)

Business -- Effect of terrorism on.

(1)

Business -- Management.

(1)

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IIE Central Academic Team

RC Nelson Mandela Bay

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