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1. 
Cover image for Innovative methodologies in enterprise research
by 
Hine, Damian.
Format: 
Books
Publication Date 
2007
Excerpt: 
Business enterprises -- Research -- Methodology.
Available: Copies:
2. 
Cover image for Marketing
by 
Etzel, Michael J.
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
-- Business markets and buying behavior -- Market segmentation, targeting and positioning -- Marketing
Available: Copies:
3. 
Cover image for Marketing research : tools & techniques
by 
Bradley, Nigel, 1958-
Format: 
Books
Publication Date 
2007 2006
Excerpt: 
Marketing research : tools & techniques / Bradley, Nigel, 1958-
Available: Copies:
by 
Corporate Research Foundation (South Africa)
Format: 
Books
Publication Date 
2007
Excerpt: 
South Africa's leading managers, 2007 / Corporate Research Foundation (South Africa)
Available: Copies:
5. 
Cover image for Smart start-ups : how entrepreneurs and corporations can profit by starting online communities
by 
Silver, A. David (Aaron David), 1941-
Format: 
Books
Publication Date 
2007
Excerpt: 
New business enterprises -- Management.
Available: Copies:
6. 
Cover image for Internet marketing & e-commerce
by 
Hanson, Ward A.
Format: 
Books
Publication Date 
2007
Excerpt: 
- combining state of the art research, practices of leading online marketing companies, and an in-depth look
Available: Copies:
8. 
Cover image for The ethics of executive compensation
by 
Kolb, Robert W.
Format: 
Books
Publication Date 
2006
Excerpt: 
The Leeds School series on business and society
Available: Copies:
9. 
Cover image for Doing your dissertation in business and management : the reality of researching and writing
by 
Brown, Reva Berman.
Format: 
Books
Publication Date 
2006
Excerpt: 
Doing your dissertation in business and management : the reality of researching and writing / Brown
Available: Copies:
10. 
Cover image for Growth oriented women entrepreneurs and their businesses : a global research perspective
by 
Brush, Candida G.
Format: 
Books
Publication Date 
2006
Excerpt: 
Growth oriented women entrepreneurs and their businesses : a global research perspective / Brush
Available: Copies:
11. 
Cover image for Business communication : process & product
by 
Guffey, Mary Ellen.
Format: 
Books
Publication Date 
2006
Excerpt: 
Business communication : process & product / Guffey, Mary Ellen.
Available: Copies:
12. 
Cover image for From brand vision to brand evaluation : strategically building and sustaining brands
by 
De Chernatony, L. (Leslie)
Format: 
Books
Publication Date 
2006
Excerpt: 
business context. The book provides an authoritative template for understanding the steps to maintaining
Available: Copies:
13. 
Cover image for Marketers toolkit : the 10 strategies you need to succeed.
by 
Harvard Business School.
Format: 
Books
Publication Date 
2006
Excerpt: 
Marketers toolkit : the 10 strategies you need to succeed. Harvard Business School.
Available: Copies:
14. 
Cover image for Operations management II
by 
Bennett, David, 1947-
Format: 
Books
Publication Date 
2006
Excerpt: 
SAGE library in business & management
Available: Copies:
15. 
Cover image for Operations management I
by 
Bennett, David, 1947-
Format: 
Books
Publication Date 
2006
Excerpt: 
Sage library in business & management
Available: Copies:
16. 
Cover image for An introduction to market and social research : planning and using research tools and techniques
by 
Adams, Karen.
Format: 
Books
Publication Date 
2006
Excerpt: 
An introduction to market and social research : planning and using research tools and techniques /
Available: Copies:
17. 
Cover image for State-corporate crime : wrongdoing at the intersection of business and government
by 
Michalowski, Raymond J.
Format: 
Books
Publication Date 
2006
Excerpt: 
State-corporate crime : wrongdoing at the intersection of business and government / Michalowski
Available: Copies:
18. 
Cover image for Financial valuation : applications and models
by 
Hitchner, James R.
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Marketing, managing, and making money in a valuation services group -- Business damages -- Other valuation
Available: Copies:
19. 
Cover image for Higher education and working life : collaborations, confrontations and challenges
by 
Tynjèalèa, Pèaivi.
Format: 
Books
Publication Date 
2006
Excerpt: 
European Association for Research on Learning and Instruction.
Available: Copies:
20. 
Cover image for Universities and business : partnering for the knowledge society
by 
Glion Colloquium (5th : 2005 : Glion, Switzerland)
Format: 
Books
Publication Date 
2006
Excerpt: 
Universities and business : partnering for the knowledge society / Glion Colloquium (5th : 2005
Available: Copies:
by 
Corporate Research Foundation (South Africa)
Format: 
Books
Publication Date 
2006
Excerpt: 
The best companies to work for in South Africa. Corporate Research Foundation (South Africa)
Available: Copies:
22. 
Cover image for Open business models : how to thrive in the new innovation landscape
by 
Chesbrough, Henry William.
Format: 
Books
Publication Date 
2006
Excerpt: 
Open business models : how to thrive in the new innovation landscape / Chesbrough, Henry William.
Available: Copies:
23. 
Cover image for Relational perspectives in organizational studies : a research companion
by 
Kyriakidou, Olivia, 1972-
Format: 
Books
Publication Date 
2006
Excerpt: 
Business networks -- Research.
Available: Copies:
24. 
Cover image for A designer's research manual : succeed in design by knowing your clients and what they really need
by 
Visocky O'Grady, Jennifer.
Format: 
Books
Publication Date 
2006
Excerpt: 
A designer's research manual : succeed in design by knowing your clients and what they really need /
Available: Copies:
25. 
Cover image for The entrepreneur and small business problem solver
by 
Cohen, William A., 1937-
Format: 
Books
Publication Date 
2006
Excerpt: 
The entrepreneur and small business problem solver / Cohen, William A., 1937-
Available: Copies:
26. 
Cover image for Why customers do what they do : who they are, why they buy, and how you can anticipate their every move
by 
Cohen, Marshal.
Format: 
Books
Publication Date 
2006
Excerpt: 
. Drawing on years of market research from The NPD Group, Cohen uncovers the major trends that drive
Available: Copies:
27. 
Cover image for The lovemarks effect : winning in the consumer revolution
by 
Roberts, Kevin, 1949-
Format: 
Books
Publication Date 
2006
Excerpt: 
: reinventing research with Lovemarks -- Love goes to work: Saatchi & Saatchi creating Lovemarks -- Before we go
Available: Copies:
28. 
Cover image for Small business management : an entrepreneur's guidebook
by 
Megginson, Leon C.
Format: 
Books
Publication Date 
2006
Excerpt: 
Small business management : an entrepreneur's guidebook / Megginson, Leon C.
Available: Copies:
29. 
Cover image for Introduction to marketing
by 
Lamb, Charles W.
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
-- Decision support systems and marketing research -- Product decisions -- Product concepts -- Developing and
Available: Copies:
30. 
Cover image for Legal issues for entrepreneurs
by 
Gordon-Davis, Lisa, 1966-
Format: 
Books
Publication Date 
2006
Excerpt: 
New business enterprises -- Law and legislation -- South Africa.
Available: Copies:
31. 
Cover image for Creating a winning E-business
by 
Napier, H. Albert, 1944-
Format: 
Books
Publication Date 
2006
Excerpt: 
Creating a winning E-business / Napier, H. Albert, 1944-
Available: Copies:
32. 
Cover image for Moral intelligence : enhancing business performance and leadership success
by 
Lennick, Doug.
Format: 
Books
Publication Date 
2005
Excerpt: 
Moral intelligence : enhancing business performance and leadership success / Lennick, Doug.
Available: Copies:
33. 
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Electronic Resources
Publication Date 
2005
Excerpt: 
International business enterprises.
Available: Copies:
34. 
Cover image for Engaging organizational communication theory & research : multiple perspectives
by 
May, Steve.
Format: 
Books
Publication Date 
2005
Excerpt: 
Engaging organizational communication theory & research : multiple perspectives / May, Steve.
Available: Copies:
35. 
Cover image for Doing action research in your own organization
by 
Coghlan, David.
Format: 
Books
Publication Date 
2005
Excerpt: 
Doing action research in your own organization / Coghlan, David.
Available: Copies:
36. 
Cover image for Best face forward : why companies must improve their service interfaces with customers
by 
Rayport, Jeffrey F.
Format: 
Books
Publication Date 
2005
Excerpt: 
"Based on extensive research inside both start-up and established businesses across many industries
Available: Copies:
37. 
Cover image for Researching business and management
by 
Maylor, Harvey.
Format: 
Books
Publication Date 
2005
Excerpt: 
Business -- Research -- Methodology.
Available: Copies:
38. 
Cover image for People : the new asset on the balance sheet
by 
DiVanna, Joseph A.
Format: 
Books
Publication Date 
2005
Excerpt: 
current and more applicable in today's global economy. The book, based on three years' research using many
Available: Copies:
39. 
Cover image for Feature and magazine writing : action, angle, and anecdotes
by 
Sumner, David E., 1946-
Format: 
Books
Publication Date 
2005
Excerpt: 
controversies -- Ch. 17. Writing to inspire -- Ch. 18. Writing for the business-to-business media -- Ch. 19
Available: Copies:
40. 
Cover image for Your client's story : know your clients and the rest will follow
by 
West, Scott, 1959-
Format: 
Books
Publication Date 
2005
Excerpt: 
your business -- They mean business: dialogues with the small business owner -- The new retirement
Available: Copies:
by 
Willis, Gordon B. (Gordon Bruce)
Format: 
Books
Publication Date 
2005
Excerpt: 
Social sciences -- Research -- Methodology.
Available: Copies:
42. 
Cover image for Conducting research literature reviews : from the Internet to paper
by 
Fink, Arlene.
Format: 
Books
Publication Date 
2005
Excerpt: 
Conducting research literature reviews : from the Internet to paper / Fink, Arlene.
Available: Copies:
43. 
Cover image for Contemporary marketing 2005
by 
Boone, Louis E.
Format: 
Books
Publication Date 
2005
Excerpt: 
-and-mortar marketers -- 6. Relationship marketing and customer relationship management (CRM) -- 7. Marketing research
Available: Copies:
44. 
Cover image for Organizational psychology in cross-cultural perspective
by 
Silverthorne, Colin P. (Colin Patric)
Format: 
Books
Publication Date 
2005
Excerpt: 
/organizational psychology, international relations and management, and international business/MBA programs
Available: Copies:
45. 
Cover image for An annotated timeline of operations research : an informal history
by 
Gass, Saul I.
Format: 
Books
Publication Date 
2005
Excerpt: 
An annotated timeline of operations research : an informal history / Gass, Saul I.
Available: Copies:
46. 
Cover image for Leadership in a diverse and multicultural environment : developing awareness, knowledge, and skills
by 
Connerley, Mary L.
Format: 
Books
Publication Date 
2005
Excerpt: 
international assignments, this text also includes research on leaders in domestic organizations." "This book is
Available: Copies:
47. 
Cover image for The business of higher education : a study of public-private partnerships in the provision of higher education in South Africa
by 
Mabizela, Mahlubi.
Format: 
Books
Publication Date 
2005
Excerpt: 
The business of higher education : a study of public-private partnerships in the provision of
Available: Copies:
48. 
Cover image for Geographic information systems in business
by 
Pick, James B.
Format: 
Books
Publication Date 
2005
Excerpt: 
Geographic information systems in business / Pick, James B.
Available: Copies:
49. 
Cover image for Managing product life cycle in a supply chain : context, a prescription based on empirical research
by 
Kumar, Sameer.
Format: 
Books
Publication Date 
2005
Excerpt: 
Managing product life cycle in a supply chain : context, a prescription based on empirical research /
Available: Copies:
by 
Nooy, Wouter de, 1962-
Format: 
Books
Publication Date 
2005
Excerpt: 
structural concepts and their applications in social research with exercises to test the understanding. In
Available: Copies:
by 
Levinson, Jay Conrad.
Format: 
Books
Publication Date 
2005
Excerpt: 
. Business networking -- Day 13. Strategic alliances and fusion marketing -- Day 14. Direct selling -- Day 15
Available: Copies:
52. 
Cover image for Think, play, do : technology, innovation and organization
by 
Dodgson, Mark, 1957-
Format: 
Books
Publication Date 
2005
Excerpt: 
Creative ability in business.
Available: Copies:
by 
TV Choice Ltd.
Format: 
Video disc
Publication Date 
2005
Excerpt: 
What's going on in market research? : a clear guide using case studies --
Available: Copies:
by 
Cury, Ivan.
Format: 
Electronic Resources
Publication Date 
2005
Excerpt: 
-- Animation -- 8 Research -- 9 Specialists -- Main Production Staff -- Director -- Producer -- Assistant and
Available: Copies:
by 
Botha, Stephné.
Format: 
Books
Publication Date 
2005
Excerpt: 
X-kit undergraduate : business management / Botha, Stephné.
Available: Copies:
57. 
Cover image for Research methodology
by 
Welman, J. C. (Johannes Christiaan), 1959-2003.
Format: 
Books
Publication Date 
2005
Excerpt: 
Business -- Research -- Methodology.
Available: Copies:
58. 
Cover image for The consistent consumer : predicting future behavior through lasting values
by 
Beller, Ken.
Format: 
Books
Publication Date 
2005
Excerpt: 
simply, The Consistent Consumer will tell you how to make your business more profitable."--Jacket.
Available: Copies:
59. 
Cover image for Trillion-dollar moms : marketing to a new generation of mothers
by 
Bailey, Maria T.
Format: 
Books
Publication Date 
2005
Excerpt: 
buying behaviors of today's mothers and moms-to-be. They offer original consumer research, case studies
Available: Copies:
60. 
Cover image for Brand sense : build powerful brands through touch, taste, smell, sight, and sound
61. 
Cover image for Guts! : companies that blow the door off business-as-usual
by 
Freiberg, Kevin, 1958-
Format: 
Books
Publication Date 
2005
Excerpt: 
Guts! : companies that blow the door off business-as-usual / Freiberg, Kevin, 1958-
Available: Copies:
by 
Corporate Research Foundation (South Africa)
Format: 
Books
Publication Date 
2005
Excerpt: 
The best companies to work for in South Africa. Corporate Research Foundation (South Africa)
Available: Copies:
by 
Corporate Research Foundation (South Africa)
Format: 
Books
Publication Date 
2005
Excerpt: 
Top ICTe companies. Corporate Research Foundation (South Africa)
Available: Copies:
65. 
Cover image for Essentials of marketing
by 
Brink, Annekie.
Format: 
Books
Publication Date 
2004
Excerpt: 
The marketing world -- The marketing environment -- Marketing research -- Consumer and business
Available: Copies:
66. 
Cover image for Organizational culture and leadership
by 
Schein, Edgar H.
Format: 
Books
Publication Date 
2004
Excerpt: 
The Jossey-Bass business & management series
Available: Copies:
by 
Aaker, David A.
Format: 
Books
Publication Date 
2004
Excerpt: 
Marketing research / Aaker, David A.
Available: Copies:
68. 
Cover image for Introduction to marketing
by 
Strydom, Johan.
Format: 
Books
Publication Date 
2004
Excerpt: 
research -- Ch. 6 Product decisions -- Ch. 7 Distribution decisions -- Ch. 8 Promotion decisions -- Ch. 9
Available: Copies:
70. 
Cover image for Culture and positioning as determinants of strategy : personality and the business organization
by 
Ellson, Tony, 1953-
Format: 
Books
Publication Date 
2004
Excerpt: 
Culture and positioning as determinants of strategy : personality and the business organization /
Available: Copies:
71. 
Cover image for Dictionary of strategy : strategic management A-Z / Louise Kelly, Christopher A. Booth.
by 
Kelly, Louise.
Format: 
Books
Publication Date 
2004
Excerpt: 
contains multinational and multicultural examples and is not solely focused on US companies and business
Available: Copies:
72. 
Cover image for Spatially integrated social science
by 
Goodchild, Michael F.
Format: 
Books
Publication Date 
2004
Excerpt: 
/ Anthony C. Gatrell and Janette E. Rigby. The role of spatial analysis in demographic research / John R
Available: Copies:
73. 
Cover image for The geography of small firm innovation
by 
Black, Grant, 1970-
Format: 
Books
Publication Date 
2004
Excerpt: 
United States. Small Business Administration. Small Business Innovation Research Program.
Available: Copies:
74. 
Cover image for Consumer behavior : in fashion
by 
Solomon, Michael R.
Format: 
Books
Publication Date 
2004
Excerpt: 
-provoking information is presented in an engaging everyday context that helps students, business people, and scholars
Available: Copies:
75. 
Cover image for Creative consulting : innovative perspectives on management consulting
by 
Buono, Anthony F.
Format: 
Books
Publication Date 
2004
Excerpt: 
Research in management consulting
Available: Copies:
by 
Jennings, Gail.
Format: 
Books
Publication Date 
2004
Excerpt: 
Business enterprises -- South Africa -- Directories.
Available: Copies:
77. 
Cover image for Handbook for international management research
by 
Punnett, Betty Jane.
Format: 
Books
Publication Date 
2004
Excerpt: 
International business enterprises -- Management -- Research.
Available: Copies:
78. 
Cover image for Ideas are free : how the idea revolution is liberating people and transforming organizations
by 
Robinson, Alan (Alan G.)
Format: 
Books
Publication Date 
2004
Excerpt: 
extensive research and work with more than 300 companies - in dozens of industries, from agriculture to high
Available: Copies:
79. 
Cover image for Renewing research practice
by 
Stablein, Ralph E.
Format: 
Books
Publication Date 
2004
Excerpt: 
Business -- Research.
Available: Copies:
80. 
Cover image for The psychology of closed mindedness
by 
Kruglanski, Arie W.
Format: 
Books
Publication Date 
2004
Excerpt: 
"Theory and research discussed in this book should be of interest to upper level undergraduates
Available: Copies:
81. 
Cover image for Principles of forecasting : a handbook for researchers and practitioners
by 
Armstrong, Jon Scott.
Format: 
Books
Publication Date 
2004
Excerpt: 
International series in operations research & management science ;
Available: Copies:
82. 
Cover image for Gangs
by 
Tilley, Nick.
Format: 
Books
Publication Date 
2004
Excerpt: 
, deterrence, and youth violence : an evaluation of Boston's operation ceasefire', Journal of Research in Crime
Available: Copies:
83. 
Cover image for Electronic commerce 2004 : a managerial perspective
by 
Turban, Efraim.
Format: 
Books
Publication Date 
2004
Excerpt: 
-commerce strategy and global EC -- 16. Launching a successful online business -- 17. Legal, ethical, and societal
Available: Copies:
84. 
Cover image for E-commerce management : text and cases
by 
Krishnamurthy, Sandeep, 1967-
Format: 
Books
Publication Date 
2003
Excerpt: 
-Auctions -- Amazon.com -- A Business History -- The Failure of Boo.com -- eBay -- A Business History -- Pt. 2. E
Available: Copies:
85. 
Cover image for Added Value : the alchemy of brand-led growth
by 
Sherrington, Mark.
Format: 
Books
Publication Date 
2003
Excerpt: 
propositions: a semiotic alternative to traditional advertising research / Levi-Strauss: a business in denial
Available: Copies:
86. 
Cover image for Freelance writing for newspapers
by 
Dick, Jill.
Format: 
Books
Publication Date 
2003
Excerpt: 
. Style -- 6. Rewriting -- 7. Interviewing -- 8. Research -- 9. The Electronic Writer -- 10. Business
Available: Copies:
87. 
Cover image for Harvard business review on the innovative enterprise.
Format: 
Books
Publication Date 
2003
Excerpt: 
Harvard business review on the innovative enterprise.
Available: Copies:
88. 
Cover image for Strategic management : formulation, implementation, and control
by 
Pearce, John A.
Format: 
Books
Publication Date 
2003
Excerpt: 
; Strategic analysis and choice in single -- or dominant -- product business, building sustainable competitive
Available: Copies:
by 
Corporate Research Foundation (South Africa)
Format: 
Books
Publication Date 
2003
Excerpt: 
Top ICT companies in South Africa / Corporate Research Foundation (South Africa)
Available: Copies:
by 
Denscombe, Martyn.
Format: 
Books
Publication Date 
2003
Excerpt: 
The good research guide for small-scale social research projects / Denscombe, Martyn.
Available: Copies:
91. 
Cover image for Market research
by 
Lewis, Roger, 1944 September 27-
Format: 
Books
Publication Date 
2003
Excerpt: 
Market research / Lewis, Roger, 1944 September 27-
Available: Copies:
92. 
Cover image for Marketing research for managers
by 
Crouch, Sunny.
Format: 
Books
Publication Date 
2003
Excerpt: 
Marketing research for managers / Crouch, Sunny.
Available: Copies:
93. 
Cover image for Advertising : principles & practice
by 
Wells, William, 1926-
Format: 
Books
Publication Date 
2003
Excerpt: 
. Advertising background, planning, and strategy -- The consumer audience -- Account planning and research
Available: Copies:
94. 
Cover image for Business & society : ethics and stakeholder management
by 
Carroll, Archie B.
Format: 
Books
Publication Date 
2003
Excerpt: 
Business & society : ethics and stakeholder management / Carroll, Archie B.
Available: Copies:
95. 
Cover image for Strategic management : competitiveness and globalization
by 
Hitt, Michael A.
Format: 
Books
Publication Date 
2003
Excerpt: 
: strategy formulation. Business-level strategy -- Competitive rivalry and competitive dynamics -- Corporate
Available: Copies:
96. 
Cover image for Business strategy : an introduction
by 
Campbell, David J.
Format: 
Electronic Resources
Publication Date 
2002
Excerpt: 
Business strategy : an introduction / Campbell, David J.
Available: Copies:
97. 
Cover image for Purchasing and supply chain management : analysis, planning and practice
by 
Weele, A. J. van.
Format: 
Books
Publication Date 
2002
Excerpt: 
process -- Purchasing market research -- Purchasing and business strategy -- Sourcing strategy: getting
Available: Copies:
98. 
Cover image for Effective marketing : creating and keeping customers
by 
Zikmund, William G.
Format: 
Books
Publication Date 
2002
Excerpt: 
-- Information technology and marketing research -- Consumer behavior -- Business markets and organizational
Available: Copies:
by 
Kleyn, D. G.
Format: 
Books
Publication Date 
2002
Excerpt: 
procedure -- Law of the business world -- Law of evidence -- Courts and alternative dispute resolution
Available: Copies:
100. 
Cover image for Quantitative decision making with spreadsheet applications
by 
Lapin, Lawrence L.
Format: 
Books
Publication Date 
2002 2001
Excerpt: 
Lapin, Lawrence L. Quantitative methods for business decisions.
Available: Copies:
by 
Buttner-Rohwer, Christa.
Format: 
Books
Publication Date 
2002
Excerpt: 
Business enterprises -- South Africa -- Directories.
Available: Copies:
102. 
Cover image for Ground rules for good research : a 10 point guide for social researchers
by 
Denscombe, Martyn.
Format: 
Books
Publication Date 
2002
Excerpt: 
Ground rules for good research : a 10 point guide for social researchers / Denscombe, Martyn.
Available: Copies:
104. 
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
2002
Excerpt: 
International business enterprises.
Available: Copies:
by 
Wood, Sharon.
Format: 
Books
Publication Date 
2002
Excerpt: 
Business enterprises -- South Africa -- Directories.
Available: Copies:
106. 
Cover image for Self-promotion online : marketing your creative services using web sites, e-mail, and digital portfolios
by 
Benun, Ilise, 1961-
Format: 
Books
Publication Date 
2001
Excerpt: 
research. -- 8. Working on the web. -- Section 4.: The complete online marketing plan: 8. Fitting online
Available: Copies:
107. 
Cover image for Internet marketing : readings and online resources
by 
Richardson, Paul, 1962-
Format: 
Books
Publication Date 
2001
Excerpt: 
-- Interactivity and community -- Business-to-business Internet marketing -- Internet marketing research -- The
Available: Copies:
by 
Middleton, Victor T. C.
Format: 
Books
Publication Date 
2001
Excerpt: 
-- dynamic business environment: factors influencing demand for tourism -- dynamic business environment
Available: Copies:
109. 
Cover image for Successful direct marketing methods
by 
Stone, Bob, 1918-2007.
Format: 
Books
Publication Date 
2001
Excerpt: 
-generation program -- Ch. 19. Modeling for business decision support -- Ch. 20. Mathematics of direct marketing -- Ch
Available: Copies:
110. 
Cover image for Doing action research in your own organization
by 
Coghlan, David.
Format: 
Books
Publication Date 
2001
Excerpt: 
Doing action research in your own organization / Coghlan, David.
Available: Copies:
111. 
Cover image for Marketing channels
by 
Coughlan, Anne T.
Format: 
Books
Publication Date 
2001
Excerpt: 
consumers, selected from the worldwide business press, research, and consulting. Examples range from
Available: Copies:
by 
Brewerton, Paul.
Format: 
Books
Publication Date 
2001
Excerpt: 
social sciences research activities organization projects data sampling business efficiency
Available: Copies:
113. 
Cover image for E-business & e-commerce : how to program
by 
Deitel, Harvey M., 1945-
Format: 
Books
Publication Date 
2001
Excerpt: 
E-business & e-commerce : how to program / Deitel, Harvey M., 1945-
Available: Copies:
114. 
Cover image for The marketing plan : how to prepare and implement it
by 
Luther, William M.
Format: 
Electronic Resources
Publication Date 
2001
Excerpt: 
The Role of Marketing within a Business -- Decisions to Be Made before Developing Your Marketing
Available: Copies:
115. 
Cover image for Handbook of children and the media
by 
Singer, Dorothy G.
Format: 
Books
Publication Date 
2001
Excerpt: 
children's media industries / Broadcast networks and the children's television business / Serving the very
Available: Copies:
by 
Struwig, F. W.
Format: 
Books
Publication Date 
2001
Excerpt: 
Business -- Research.
Available: Copies:
117. 
Cover image for A company of leaders : five disciplines for unleashing the power in your workforce
by 
Spreitzer, Gretchen M.
Format: 
Books
Publication Date 
2001
Excerpt: 
University of Michigan Business School management series.
Available: Copies:
by 
Kotler, Philip.
Format: 
Electronic Resources
Publication Date 
2001
Excerpt: 
markets and consumer buyer behavior -- Business markets and business buyer behavior -- Market segmentation
Available: Copies:
119. 
Cover image for Handbook of public relations
by 
Skinner, C. J.
Format: 
Books
Publication Date 
2001
Excerpt: 
guide to protocol, business etiquette and handling special events. Protocol. Business etiquette. Special
Available: Copies:
120. 
Cover image for Rules of thumb for business writers
by 
Wienbroer, Diana Roberts.
Format: 
Books
Publication Date 
2000
Excerpt: 
Rules of thumb for business writers / Wienbroer, Diana Roberts.
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121. 
Cover image for Advertising : principles & practice
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Wells, William, 1926-
Format: 
Books
Publication Date 
2000 1999
Excerpt: 
. Advertising Background, Planning, and Strategy. 4. The Consumer Audience. 5. Account Planning and Research. 6
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by 
Czinkota, Michael R.
Format: 
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2000
Excerpt: 
marketing -- Marketing research and information systems -- Consumer behavior -- Business-to-business
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123. 
Cover image for Exploring e-commerce : global e-business and e-societies
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Fellenstein, Craig.
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Exploring e-commerce : global e-business and e-societies / Fellenstein, Craig.
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124. 
Cover image for Skills development in higher education and employment
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Society for Research into Higher Education.
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125. 
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Leiter, Kelly.
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, agriculture, labor -- Ch. 25. Education, research, science, technology -- Ch. 26. Religion and philanthropy
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Knapp, Duane E.
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Assessment Philosophy -- The Brand Assessment Methodology -- Brand Assessment Questions -- Consumer Research
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127. 
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Kotler, Philip.
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Stages of the Buying Decision Process -- Analyzing Business Markets and Business Buying Behavior.
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2000
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. -- 4. History and culture. -- 5. Government and politics. -- 6. Work and business. -- 7. Philosophy and
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Cover image for Electronic commerce : a managerial perspective
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Turban, Efraim.
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Business enterprises -- Computer networks.
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131. 
Cover image for Encyclopedia of tourism
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Jafari, Jafar.
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, business travel, convention bureaux, hospitality, marketing, public relations. Cross-referencing helps
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132. 
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1999
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New business enterprises.
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133. 
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Burns, Tim, 1957-
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1999
Excerpt: 
Break the curve : the entrepreneur's blueprint for small business success / Burns, Tim, 1957-
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134. 
Cover image for International marketing
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Cateora, Philip R.
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Publication Date 
1999
Excerpt: 
International business enterprises.
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135. 
Cover image for Governance in "cyberspace" : access and public interest in global communications
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Grewlich, Klaus W.
Format: 
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1999
Excerpt: 
, US and the Far East, in international organisations (WTO, OECD, WIPO, ITU), in business fora, in NGOs
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136. 
Cover image for Rethinking management information systems : an interdisciplinary perspective
by 
Galliers, Robert, 1947-
Format: 
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Publication Date 
1999
Excerpt: 
Farbey, Frank Land and David Targett. 10. Accounting as a Representational Craft: Lessons for Research on
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by 
Smith, Kate A.
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1999
Excerpt: 
Introduction to neural networks and data mining for business applications / Smith, Kate A.
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138. 
Cover image for Lesikar's basic business communication
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Lesikar, Raymond Vincent.
Format: 
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Publication Date 
1999
Excerpt: 
Student workbook on CD-ROM to accompany Lesikar's basic business communication
Available: Copies:
139. 
Cover image for Mastering the digital marketplace : practical strategies for competitiveness in the new economy
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Aldrich, Douglas F.
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1999
Excerpt: 
New Business Model - The Digital Value Network. Ch. 7. Action Ideas: Beginning the DVN Journey -- Pt
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141. 
Cover image for The concise Blackwell encyclopedia of management
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Cooper, Cary L. (Cary Lynn), 1940-
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1998
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accessibility. For students of business and management, the Concise Encyclopedia will be an essential vade
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142. 
Cover image for The analysis and use of financial statements
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White, Gerald I.
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Research: Implications for Financial Statement Analysis -- 6. Analysis of Inventories -- 7. Analysis of
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143. 
Cover image for Business marketing
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Brierty, Edward G., 1925-
Format: 
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1998
Excerpt: 
Business marketing / Brierty, Edward G., 1925-
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144. 
Cover image for The competitive advantage of nations : with a new introduction
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Porter, Michael E., 1947-
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International business enterprises.
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Cover image for Third World political ecology
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Bryant, Raymond L., 1961-
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1997
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Institutions -- 5. Business -- 6. Environmental Non-Governmental Organisations -- 7. Grassroots Actors.
Available: Copies:
by 
Hiebing, Roman G.
Format: 
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1997
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pt. 1. Marketing Background. Ch. 1. The Business Review. Ch. 2. How to Prepare a Business Review
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147. 
Cover image for Standards of practice casebook
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Association for Investment Management and Research.
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Standards of practice casebook / Association for Investment Management and Research.
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148. 
Cover image for Competing in the information age : strategic alignment in practice
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Luftman, Jerry N.
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investments / Strategic alignment research and practice: a review and research agenda / Glossary of strategic
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149. 
Cover image for Tourism analysis : a handbook
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1995
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, relationship to other research methods and procedure of the more important quantitative methods used by tourism
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150. 
Cover image for Online market research : cost-effective searching of the Internet and online databases
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Online market research : cost-effective searching of the Internet and online databases / Lescher
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151. 
Cover image for Starting your own business in South Africa
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Macleod, Guy.
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1995
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Starting your own business in South Africa / Macleod, Guy.
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152. 
Cover image for The advertising handbook
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Brierley, Sean, 1966-
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1995
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-agency relationship -- 7. Advertising and the media -- 8. Media planning and buying -- 9. Media research -- 10. The
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153. 
Cover image for Doing business on the Internet : how the electronic highway is transforming American companies
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Cronin, Mary J.
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1994
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Doing business on the Internet : how the electronic highway is transforming American companies /
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Small Business Development Corporation.
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155. 
Cover image for The hidden dimensions of annual reports : sixty years of social conflict at General Motors
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Neimark, Marilyn.
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Social responsibility of business -- United States -- History.
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156. 
Cover image for International marketing management
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Jain, Subhash C., 1942-
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1990
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Research -- Meaning of Marketing Research -- Framework for International Marketing Research -- Information
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157. 
Cover image for Ogilvy on advertising
by 
Ogilvy, David, 1911-1999.
Format: 
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Publication Date 
1985 1983
Excerpt: 
-- Advertising corporations -- How to advertise foreign travel -- The secrets of success in business-to-business
Available: Copies:
by 
Chase, Richard B.
Format: 
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Publication Date 
1985
Excerpt: 
The Irwin series in quantitative analysis for business
Available: Copies:
by 
Reese, K.
Format: 
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Publication Date 
1982
Excerpt: 
Quantitative techniques in business management / Reese, K.
Available: Copies:
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