The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs

Marketing communications : integrating offline and online with social media / Smith, P. R. (Paul

Turn clicks into customers : proven marketing techniques for converting online traffic into revenue /

Green marketing perceptions and opinions : an online multiple comparative company case study of

On target marketing in mobile devices online with smartphones and netbooks Wessén, Fredrik.

Implementing word of mouth marketing : online strategies to identify influencers, craft stories

Secrets of social media marketing : how to use online conversations and customer communities to

Marketing and e-commerce : the online legal environment / Miller, Roger LeRoy.

Principles of marketing / Kotler, Philip, author.

Strength to Fight Off Aggressive Rivals? -- Walmart's Expansion into Specialty Online Retailing -- Amazon

Marketing management / Kotler, Philip, author.

Advertising and promotion : an integrated marketing communications perspective / Belch, George E