Digital marketing excellence : planning, optimizing and integrating online marketing / Smith, P. R

Digital media and innovation : management and design strategies in communication / Gershon, Richard

integrated marketing communications -- Managing mass communications: advertising, sales promotions, events

Architecting experience : a marketing science and digital analytics handbook / Wheeler, Scot R.

Digital media.

Student Outcomes -- Computing In The Digital Age -- Digital Students: Who Are They And How Do They Learn

Business communication : rethinking your professional practice for the post-digital age / Hartley

Mobile marketing : how mobile technology is revolutionizing marketing, communications, and

Digital communications -- Social aspects.

Business writing in the digital age / Canavor, Natalie, 1942-

Visual communication in digital design / Park, Ji Yong.

-- Creating competitive advantage -- Marketing in the digital age -- The global marketplace -- Marketing and