IIE Logo

IIE
Switch to list view
Switch to thumbnail view
Select an Action
32 Results Found Subscribe to search results
000000000000IIE
Print
13. 
Cover image for Writing for the media in southern Africa
Writing for the media in southern Africa
by 
Nel, François.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0725/2005279895-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/2005279895-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
, publicity, and advice on how to succeed as a freelancer." "Each chapter contains real-life case studies
Available: Copies:
14. 
Cover image for Art and advertising
Art and advertising
by 
Gibbons, Joan.
Table of contents
Contributor biographical information
Publisher description
Format: 
Books
Publication Date 
2005
Excerpt: 
Publicité
Available: Copies:
15. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2004
Excerpt: 
Internet and Interactive Media -- Ch. 16. Sales Promotion -- Ch. 17. Public Relations, Publicity, and
Available: Copies:
16. 
Cover image for Advertising by design : creating visual communications with graphic impact
Advertising by design : creating visual communications with graphic impact
by 
Landa, Robin.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0417/2004009412.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley047/2004009412.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2004009412.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Publicité
Available: Copies:
17. 
Cover image for The end of advertising as we know it
The end of advertising as we know it
The end of advertising as we know it
by 
Zyman, Sergio.
Format: 
Books
Publication Date 
2003 2002
Excerpt: 
The author looks at TV spots, branding, packaging, celebrity spokespeople, sponsorships, publicity
Available: Copies:
18. 
Cover image for Beyond disruption : changing the rules in the marketplace
Beyond disruption : changing the rules in the marketplace
Beyond disruption : changing the rules in the marketplace
by 
Dru, Jean-Marie.
Table of contents http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html
Publisher description http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html
Format: 
Books
Publication Date 
2002
Excerpt: 
Agences de publicité -- Gestion -- Cas, Études de.
Available: Copies:
19. 
Cover image for The complete guide to self-publishing
The complete guide to self-publishing
by 
Ross, Tom, 1933-
Format: 
Books
Publication Date 
2002
Excerpt: 
selection, research, book design and manufacture, advertising, marketing, publicity, promotion, and
Available: Copies:
22. 
Cover image for Advertising today
Advertising today
by 
Berger, Warren.
Format: 
Books
Publication Date 
2001
Excerpt: 
Publicité -- Ouvrages illustrés.
Available: Copies:
24. 
Cover image for Cutting edge advertising : how to create the world's best print for brands in the 21st century
Cutting edge advertising : how to create the world's best print for brands in the 21st century
by 
Aitchison, Jim.
Format: 
Books
Publication Date 
1999
Excerpt: 
Publicité
Available: Copies:
Limit Search Results
Access Level
Author
Format
Books
(32)
Item Category 1
Material Type
Language
Library
Shelf Location
Publication Date
Subject
Advertising.
(17)
Publicité
(6)
Reclame.
(6)
United States.
(5)
Communication in marketing.
(4)
Item Available
Advanced Search Location