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13.

Cover image for Strategic integrated communication

Strategic integrated communication

Strategic integrated communication

by

Mulder, D.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1242999&site=ehost-live

Format:

Books

Publication Date

2015

Excerpt:

Communication in marketing.

Available: Copies:

14.

Cover image for Marketing communication : an integrated approach

Marketing communication : an integrated approach

Marketing communication : an integrated approach

by

Koekemoer, Ludi.

Format:

Books

Publication Date

2014

Excerpt:

Communication in marketing.

Available: Copies:

15.

Cover image for Integrated organisational communication

Integrated organisational communication

Integrated organisational communication

by

Barker, Rachel, 1958-

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live

Format:

Books

Publication Date

2013

Excerpt:

Communication in marketing.

Available: Copies:

16.

Cover image for Marketing management : a South African perspective

Marketing management : a South African perspective

by

Cant, M. C. (Michael Colin), 1957- editor.

http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live

Format:

Books

Publication Date

2013

Excerpt:

Marketing management : a South African perspective / Cant, M. C. (Michael Colin), 1957- editor.

Available: Copies:

17.

Cover image for Advertising, promotion, and other aspects of integrated marketing communications

Advertising, promotion, and other aspects of integrated marketing communications

Advertising, promotion, and other aspects of integrated marketing communications

by

Shimp, Terence A.

Format:

Books

Publication Date

2013

Excerpt:

Communication in marketing.

Available: Copies:

18.

Long boarding and PEG : integrated brand communication tools and their effectiveness in growing a brand

Long boarding and PEG : integrated brand communication tools and their effectiveness in growing a brand

by

Ndaki, Lungile.

Format:

Computer file

Publication Date

2012

Excerpt:

Communication in marketing.

Available: Copies:

19.

Brand media strategy : integrated communications planning in the digital era

Brand media strategy : integrated communications planning in the digital era

by

Young, Antony, 1964-

Format:

Books

Publication Date

2010

Excerpt:

Brand media strategy : integrated communications planning in the digital era / Young, Antony, 1964-

Available: Copies:

20.

Marketing communications : a brand narrative approach

Marketing communications : a brand narrative approach

by

Dahlén, Micael.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2010

Excerpt:

Communication in marketing.

Available: Copies:

21.

Cover image for Integrated marketing communication : a contemporary approach

Integrated marketing communication : a contemporary approach

Integrated marketing communication : a contemporary approach

by

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2010

Excerpt:

Communication in marketing -- South Africa.

Available: Copies:

22.

Cover image for Integrated marketing communications

Integrated marketing communications

Integrated marketing communications

by

Ouwersloot, Hans.

Format:

Books

Publication Date

2008

Excerpt:

Communication in marketing.

Available: Copies:

23.

Cover image for Marketing

by

Lamb, Charles W.

Format:

Books

Publication Date

2008

Excerpt:

Marketing -- South Africa -- Management.

Available: Copies:

24.

Cover image for Kidnapped : how irresponsible marketers are stealing the minds of your children

Kidnapped : how irresponsible marketers are stealing the minds of your children

Kidnapped : how irresponsible marketers are stealing the minds of your children

by

Acuff, Dan S., 1942-

Table of contents http://catdir.loc.gov/catdir/toc/ecip058/2005003904.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0739/2005003904-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2005003904-d.html

Format:

Books

Publication Date

2005

Excerpt:

Violence in mass media.

Available: Copies:

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Cant, M. C. (Michael Colin), 1957- editor.

(4)

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(2)

Koekemoer, Ludi.

(2)

Lamb, Charles W.

(2)

Ngambi, Hellicy Chakosamoto, editor.

(2)

Van Heerden, Neels, 1957-

(2)

Van Heerden, Neels, 1957- editor.

(2)

Acuff, Dan S., 1942-

(1)

Ahonen, Tomi T.

(1)

Andrews, J. Craig, author.

(1)

Andrews, J. Craig.

(1)

Angelopulo, G. C. (George Charles), 1956-

(1)

Armstrong, Gary (Gary M.), author.

(1)

Barker, Rachel, 1958-

(1)

Belch, George E. (George Edward), 1951-

(1)

Belch, Michael A.

(1)

(1)

Chernev, Alexander, author

(1)

Cook, Gordon, 1948-

(1)

Dahlén, Micael.

(1)

Dru, Jean-Marie.

(1)

Duncan, Tom (Thomas R.)

(1)

Egan, John, 1952- author.

(1)

Elliott, Richard.

(1)

(1)

Jugenheimer, Donald W.

(1)

(1)

Kelley, Larry D., 1955-

(1)

Kotler, Philip, author.

(1)

Landa, Robin, author.

(1)

Lange, Fredrik.

(1)

(1)

(1)

Mulder, D. (Dalmé)

(1)

Ndaki, Lungile.

(1)

Niemann-Struweg, I.

(1)

Opresnik, Marc O. (Marc Oliver), 1969- contributor.

(1)

Ouwersloot, Hans.

(1)

Percy, Larry, author.

(1)

(1)

Reiher, Robert H.

(1)

Rousseau, Deon.

(1)

Sephapo, Catherine Mpolokeng.

(1)

(1)

Shimp, Terence A.

(1)

Shimp, Terence A., author.

(1)

Smith, Terry, 1955-

(1)

Van Rooyen, Rob.

(1)

Wheeler, Scot R.

(1)

Young, Antony, 1964-

(1)

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Item Category 1

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(31)

Library

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Publication Date

Subject

Communication in marketing.

(17)

(11)

(8)

Branding (Marketing)

(5)

Marketing -- South Africa -- Management.

(5)

Sales promotion.

(5)

Strategic planning.

(3)

Internet marketing.

(2)

(2)

Marketing -- Management.

(2)

Advertising -- Management.

(1)

Advertising -- South Africa.

(1)

Advertising -- Textbooks.

(1)

Advertising and children.

(1)

Advertising media planning.

(1)

Agences de publicité -- Gestion -- Cas, Études de.

(1)

Aspects psychologiques.

(1)

Brand name products.

(1)

Campagnes publicitaires -- Cas, Études de.

(1)

Changement organisationnel -- Gestion -- Cas, Études de.

(1)

Child consumers -- United States.

(1)

Child consumers.

(1)

Commercial art.

(1)

(1)

Communication en marketing.

(1)

Communication in management.

(1)

Communication in marketing -- South Africa.

(1)

Communication in marketing -- Textbooks.

(1)

Consumer behavior.

(1)

Consumers -- South Africa.

(1)

(1)

Creative ability in business.

(1)

(1)

Customer relations.

(1)

(1)

Direct marketing -- Textbooks.

(1)

Direct marketing.

(1)

Enfants consommateurs -- États-Unis.

(1)

Entreprises -- Réorganisation.

(1)

Etudes de marché.

(1)

(1)

Leermiddelen (vorm)

(1)

(1)

(1)

Marketing -- Afrique du Sud -- Gestion.

(1)

Marketing -- Afrique du Sud.

(1)

Marketing -- Guides, manuels, etc.

(1)

Marketing -- South Africa.

(1)

Marketing -- Technological innovations.

(1)

Marknadsföring.

(1)

Marktkommunikation.

(1)

Marques commerciales.

(1)

Merken (commercie)

(1)

(1)

(1)

Online-Marketing.

(1)

Produits nouveaux -- Commercialisation -- Guides, manuels, etc.

(1)

Publicité -- Guides, manuels, etc.

(1)

Publicité et enfants.

(1)

(1)

Sales promotion -- South Africa.

(1)

Sales promotion -- Textbooks.

(1)

(1)

(1)

Soziale Software.

(1)

Target marketing.

(1)

(1)

Violence dans les médias.

(1)

Violence in mass media.

(1)

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